Douglas Castaneda
Key Account Director at Publistics- Claim this Profile
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Bio
Experience
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Publistics
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El Salvador
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Advertising Services
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1 - 100 Employee
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Key Account Director
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Apr 2021 - Present
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Upmake
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United States
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Advertising Services
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1 - 100 Employee
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Digital Project Manager (DPM)
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Jan 2019 - Present
- Ensure all the necessary deliverables for a project are completed and handed over on time and on budget. - Strategic partner and advisor, discovering constantly new growth opportunities over time.- Coordination of marketing and social media team in the execution of the strategies and campaigns, assigning responsibilities and deliverables, aligned with the client´s business goals.- Tracking and measuring of ongoing projects. Digital projects come in all shapes and sizes:- Websites- Mobile apps- Videos- Multimedia productions- Games- Events- Content- E-commerce- Social media- Advertising- Search engine optimization- Business and Client Solutions
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Key Account Manager
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Jul 2018 - Present
- Responsible of aligning marketing strategies, campaigns and advertising with the brand’s image, mission, and vision.- Retaining top clients and nurturing relationships to strategic planning and cross-functional leadership.- Strategic partner and advisor, discovering constantly new growth opportunities over time.Brands:Liquor- Distilled spirits- Ron Botran- Black Cane Education: - UFG – Maestrías y PostgradosNonprofit:- FIAES (Fondo de Inversión de la Iniciativa para las Américas)Retail: - Starhip Smart Shiping Sports: - La Grotta Fitness Programs- College Cup Travel- Linda Travel Agency
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TMC - Agencia Digital
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El Salvador
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Marketing Services
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1 - 100 Employee
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Project Manager and Business Development
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Jun 2017 - Jul 2018
- Design, planning, execution and measurement of marketing strategies.- Design and implement efficient work processes that allow the marketing team to perform their tasks in the shortest possible time with highest possible quality. - Coordination of the social media team in the execution of the strategies and campaigns, assigning responsibilities and deliverables. - Define monthly, qualitative and quantitative goals and objectives to acomplish the objectives agreed with the client at the end of the contract.- Evaluate the performance of the social network team, providing training and motivation for their best performance.
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Account Manager
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Aug 2016 - Jun 2017
* B2C/B2B BrandsRestaurants: - Fisheria - Don Lí- Lizarrán- Jornerbox- Rincón del CieloGoverment: - Superintendencia del Sistema FinancieroBeauty and fragrances- Artdeco- Body Fantasies - Bodycology - Depilo con Hilo Vehicle services and accessories:- Baterías LTH- Ecolavado Sports:- Level Up Fitness Club- Mongo BongoRetail: - RocketboxFinancial Services:- Akí Pago Arts, crafts, and collectibles:- Torogoz Oficial- Marine Trophies by Torogoz - Arte Religioso y Sacro by TorogozTechnology: - KadevjoVehicle sales:- Moto CityEntertainment- Mago BenMedical Machinery:- PromedLogistic: - City Express Protection and security services- Seguridad Activa
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First American
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United States
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Financial Services
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700 & Above Employee
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Sales & Renewals Executive
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Dec 2015 - Aug 2016
- Top performer Executive sales housing guarantees. - Signatures and renewals of annual contracts for housing coverage and guarantees - Top performer Executive sales housing guarantees. - Signatures and renewals of annual contracts for housing coverage and guarantees
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Education
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ESEN
Ingeniería en Negocios, Business Engineering -
ESI School of Management
Bachelor of Business Administration - BBA, Bachelor of Business Administration / Licenciatura en Negocios -
School of Culinary Arts (SCARTS)
Restaurant Management & Culinary Arts, Artes Culinarias y Gestión de Restaurantes