Doug McCaffrey

US Sales at Stereo Skis.
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Contact Information
us****@****om
(386) 825-5501
Location
Edwards, Colorado, United States, US

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Experience

    • Sporting Goods
    • 1 - 100 Employee
    • US Sales
      • Jan 2023 - Present

    • Sales Executive –Clients included: Dahu Boots, Movement Skis,Progression Brands, Elements Brands
      • Mar 2018 - Present

      Drives territory sales for multiple brands through prospecting for new accounts, expanding existing business, and cultivating strong client relationships. Navigates seasonal sales cycles to grow pre-orders, increase reorders, and build solid pipeline. • Grew wholesale channel distribution by 33% over two years through strategic selling and networking. • Developed and executed strategic plans leading to $650K increase in sales. • Aligns product portfolio with client needs to effectively market products within multiple categories and capture new business opportunities. • Educates clients on product features and benefits to enhance sell-through and maximize profit margin. • Attends regional and national trade shows to prospect for new clients and present engaging product demonstrations. • Travels throughout territory to manage accounts, identify opportunities for improvement, highlight product promotions, negotiate pricing, and secure orders. • Collaborates with clients on programs to maximize profit margins and revenue growth. Show less

    • Sales Executive at Red Square Collective, LLC
      • Mar 2018 - Present

    • United States
    • Sporting Goods Manufacturing
    • 1 - 100 Employee
    • National Sales Manager
      • Dec 2021 - Dec 2022

    • Sporting Goods Manufacturing
    • 400 - 500 Employee
    • Territory Manager – CO, NM, E. WY, TX
      • 2012 - 2018

      Increased brand awareness and sales for 9 product lines within Scott’s winter portfolio effectively expanding customer base by 27%. Presented clients with product assortments that fit their target market and audience to capture additional sales opportunities. • Uncovered untapped and underserved markets leading to additional 42% increase in sales. • Fostered long-standing relationships to drive repeat business while also prospecting for new clients. • Prepared reports to track performance and identify opportunities for improvement; presented recommendations to senior leadership to support production and distribution of profitable products. Show less

  • Turner LTD Sales Group
    • Longmont, Colorado
    • Sales Representative – Giro Winter Products, PowderHorn Apparel, DryMax Socks
      • 2007 - 2012

      Served as an independent sales rep for several brands across the outdoor space. Aligned product portfolio with client needs and areas of opportunity. Developed engaging sales presentations and educated clients on product features and benefits. • Contributed to overall sales team achieving 25% increase in sales. • Placed client orders to ensure adequate inventory and meet business demands; referenced price list and product literature to negotiate competitive deals. • Prospected for new accounts and expanded market reach within assigned territory. Show less

  • RKG Sales
    • Eagle, Colorado
    • Sales Representative – Armada Skis, Sol Sunguard, Boeri Helmets
      • 2004 - 2007

  • Elan Sports
    • West Lebanon, New Hampshire
    • Program Coordinator
      • 2002 - 2004

Education

  • St. Lawrence University
    Bachelor of Arts - BA, Government

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