Donna Lazaro
Director of Social Media and Influencer Marketing at Gabb Wireless- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Samuel Clayton
Donna brings expertise and flair to her work. Her fun, quirky personality shows a level of authenticity that translates into her work positively when speaking with employees or clients. She works well with others. She does everything she can to ensure the job is done well and efficiently so she can move onto the next task. Donna is a great asset to any marketing team.
🤓 Will Tanner 🤓
Although my time working with Donna was brief, Donna impressed me with her extreme "first to arrive, last to leave" work ethic. Donna is an outside-the-box, disruptive innovator, while at EKR she and I collaborated in creating and spearheading an Analytics-as-a-Service (AaaS) offering for our company, and without Donna's keen insight and effort, I'm confident that the offering would never have achieved fruition. I am confident that Donna will be an invaluable asset in whatever position or role she assumes, and look forward to the extraordinary achievements that she will inevitably make.
Samuel Clayton
Donna brings expertise and flair to her work. Her fun, quirky personality shows a level of authenticity that translates into her work positively when speaking with employees or clients. She works well with others. She does everything she can to ensure the job is done well and efficiently so she can move onto the next task. Donna is a great asset to any marketing team.
🤓 Will Tanner 🤓
Although my time working with Donna was brief, Donna impressed me with her extreme "first to arrive, last to leave" work ethic. Donna is an outside-the-box, disruptive innovator, while at EKR she and I collaborated in creating and spearheading an Analytics-as-a-Service (AaaS) offering for our company, and without Donna's keen insight and effort, I'm confident that the offering would never have achieved fruition. I am confident that Donna will be an invaluable asset in whatever position or role she assumes, and look forward to the extraordinary achievements that she will inevitably make.
Samuel Clayton
Donna brings expertise and flair to her work. Her fun, quirky personality shows a level of authenticity that translates into her work positively when speaking with employees or clients. She works well with others. She does everything she can to ensure the job is done well and efficiently so she can move onto the next task. Donna is a great asset to any marketing team.
🤓 Will Tanner 🤓
Although my time working with Donna was brief, Donna impressed me with her extreme "first to arrive, last to leave" work ethic. Donna is an outside-the-box, disruptive innovator, while at EKR she and I collaborated in creating and spearheading an Analytics-as-a-Service (AaaS) offering for our company, and without Donna's keen insight and effort, I'm confident that the offering would never have achieved fruition. I am confident that Donna will be an invaluable asset in whatever position or role she assumes, and look forward to the extraordinary achievements that she will inevitably make.
Samuel Clayton
Donna brings expertise and flair to her work. Her fun, quirky personality shows a level of authenticity that translates into her work positively when speaking with employees or clients. She works well with others. She does everything she can to ensure the job is done well and efficiently so she can move onto the next task. Donna is a great asset to any marketing team.
🤓 Will Tanner 🤓
Although my time working with Donna was brief, Donna impressed me with her extreme "first to arrive, last to leave" work ethic. Donna is an outside-the-box, disruptive innovator, while at EKR she and I collaborated in creating and spearheading an Analytics-as-a-Service (AaaS) offering for our company, and without Donna's keen insight and effort, I'm confident that the offering would never have achieved fruition. I am confident that Donna will be an invaluable asset in whatever position or role she assumes, and look forward to the extraordinary achievements that she will inevitably make.
Experience
-
Gabb
-
United States
-
Software Development
-
100 - 200 Employee
-
Director of Social Media and Influencer Marketing
-
Nov 2022 - Present
-
-
Director of Social Media
-
Nov 2020 - Nov 2022
• Plan, implement and monitor social media marketing campaigns. • Create, curate, and manage the organic social media content strategy. • Monitor social media trends, including developments in design, applications, strategy, and innovation to stay relevant and effective. • Create comprehensive marketing plans to boost brand image, increase customer engagement and improve conversions. • Track social media campaigns’ key performance metrics to maximize results and report progress to… Show more • Plan, implement and monitor social media marketing campaigns. • Create, curate, and manage the organic social media content strategy. • Monitor social media trends, including developments in design, applications, strategy, and innovation to stay relevant and effective. • Create comprehensive marketing plans to boost brand image, increase customer engagement and improve conversions. • Track social media campaigns’ key performance metrics to maximize results and report progress to management. • Manage the social media team.
-
-
-
EKR
-
United States
-
Advertising Services
-
1 - 100 Employee
-
Director of Digital Marketing
-
Jul 2020 - Nov 2020
• Oversaw all aspects of the company's digital marketing efforts – from ad creative, analytics, budget creation, and deployment refined through testing. • Drove new leads and sales through all digital direct marketing channels. • Oversaw the creation of highly effective advertising campaigns, landing pages, SEO, etc. • Managed a team of three individuals. • Pitched customized digital marketing offerings to potential clients. • Oversaw all aspects of the company's digital marketing efforts – from ad creative, analytics, budget creation, and deployment refined through testing. • Drove new leads and sales through all digital direct marketing channels. • Oversaw the creation of highly effective advertising campaigns, landing pages, SEO, etc. • Managed a team of three individuals. • Pitched customized digital marketing offerings to potential clients.
-
-
-
Disruptive Advertising
-
United States
-
Advertising Services
-
100 - 200 Employee
-
Marketing Consultant
-
Aug 2019 - Jul 2020
• Owned the planning and execution of paid search and paid social marketing strategies for 20+ clients at a time. • Built out different lead gen campaign types including search, display, YouTube, Facebook, and LinkedIn. • Conducted keyword research, wrote ad copy, implemented different bidding strategies, tested different audience targeting, and set up conversion tracking. • Analyzed and reported internally and client-facing on data from Google Analytics and channel insights. • Owned the planning and execution of paid search and paid social marketing strategies for 20+ clients at a time. • Built out different lead gen campaign types including search, display, YouTube, Facebook, and LinkedIn. • Conducted keyword research, wrote ad copy, implemented different bidding strategies, tested different audience targeting, and set up conversion tracking. • Analyzed and reported internally and client-facing on data from Google Analytics and channel insights.
-
-
-
EKR
-
United States
-
Advertising Services
-
1 - 100 Employee
-
Digital Marketing Specialist
-
Nov 2017 - Aug 2019
• Executed Search Engine Optimization strategies to help clients reach their organic growth goals. Key initiatives included; keyword research, technical site audits, content optimization, building reports, content writing, and monitoring site performance. • Managed Facebook and Google ad campaign strategies and content for a variety of clients. • Utilized Google Tag Manager, Google Analytics, Google Data Studio, and SEMRush for tracking and reporting internally and client-facing. • Executed Search Engine Optimization strategies to help clients reach their organic growth goals. Key initiatives included; keyword research, technical site audits, content optimization, building reports, content writing, and monitoring site performance. • Managed Facebook and Google ad campaign strategies and content for a variety of clients. • Utilized Google Tag Manager, Google Analytics, Google Data Studio, and SEMRush for tracking and reporting internally and client-facing.
-
-
Education
-
Utah Valley University
Community
