Dominique Kroon
Senior Marketing Manager at Conductor- Claim this Profile
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English Full professional proficiency
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Dutch Native or bilingual proficiency
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Spanish Full professional proficiency
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German Elementary proficiency
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Bio
Experience
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Conductor
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United Kingdom
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Real Estate
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1 - 100 Employee
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Senior Marketing Manager
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Jan 2022 - Present
Based on our three pillars of Explore, Generate and Experience; we use data fused with human-led insight, and our bespoke tried and tested systems and services, to create and deliver successful go-to-market strategies. These strategies help our clients deliver all-encompassing, resilient and prosperous spaces and places. As a Senior Marketing Manager it is my role to deliver strategies that help our clients make the most of their spaces and places with the ultimate goal of enabling their participants to thrive. Our work has spanned the Build to Rent, Co-living, Residential Market Sale, Student, Later Living and Regeneration sectors; working for clients such as OPDC, Places for People/Balfour Beatty, Node, Alloy MTD, Hines, Federated Hermes, Unibail-Rodamco-Westfield, Canary Wharf Group, Elysian and Concord Pacific/Brookfield/W1 Developments. Show less
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Hammerson
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United Kingdom
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Real Estate
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200 - 300 Employee
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B2B & Development Marketing Manager
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Jan 2021 - Dec 2021
Working cross-functionally with insights, asset and sales teams to deliver strategic and tactical B2B marketing initiatives to attract new brand partners and generate revenue across the UK and Ireland.
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Marketing Planning Manager
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Apr 2018 - Dec 2020
Planning and delivery of B2C marketing projects and events to drive customer engagement and support brand partners across the UK portfolio.
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ICSC
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United States
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Real Estate
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200 - 300 Employee
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Marketing Manager, Europe
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Nov 2015 - Mar 2018
Developing and executing the B2B Marketing and Communications strategy for the International Council of Shopping Centers (ICSC) across Europe, supporting Events, Membership, Research, Advocacy and Sponsorship. Developing and executing the B2B Marketing and Communications strategy for the International Council of Shopping Centers (ICSC) across Europe, supporting Events, Membership, Research, Advocacy and Sponsorship.
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Unibail-Rodamco-Westfield
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France
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Real Estate
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700 & Above Employee
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Shopping Centre Manager
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Jun 2015 - Nov 2015
Ensuring optimal performance of shopping centre Stadshart Zoetermeer and its 135 brand partners by developing and managing relationships with co-owners, retailers and local community.
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Deputy Shopping Centre Manager & Marketing Manager
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Mar 2014 - May 2015
Supporting the Shopping Centre Manager to ensure optimal performance of shopping centre Bonaire and its 150 brand partners. Managing the B2C marketing strategy to increase footfall.
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Marketing Manager
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May 2013 - Mar 2014
Developing and implementing strategic and operational B2C marketing plans to support business KPIs (customer loyalty, sales, footfall) of shopping centre Parquesur and its 200+ brand partners.
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Marketing Manager
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Feb 2011 - May 2013
Developing and implementing strategic and operational B2C marketing plans to support business KPIs (customer loyalty, sales, footfall) of shopping centre Stadshart Amstelveen and its 200+ brand partners.
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Addiliate
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Spain
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Technology, Information and Internet
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1 - 100 Employee
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Intern Online Marketing
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Jun 2010 - Sep 2010
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K&M Yachtbuilders
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Makkum
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Marketing & Sales
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Jan 2007 - Mar 2008
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IBM Spain
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Madrid Area, Spain
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Intern - Sales department for maintenance of hardware
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Feb 2006 - Aug 2006
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Education
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Multiverse
Level 4 apprenticeship standard in Data Analytics, Data Fellowship -
Rotterdam School of Management, Erasmus University
MSc in International Management & CEMS-Master in Management -
Norwegian School of Economics (NHH)
Master, CEMS term abroad -
Hogeschool voor Economische Studies Amsterdam (HES)
Bachelor of Marketing, Specialisation programme International Management -
Universidad CEU San Pablo
Bachelor, International Management - term abroad