Experience

Mount Maunganui Lifeguard Service

• 1 - 100 Employee

• Member Board Of Directors

  • Nov 2021 - Present

  Independent Director

• Board Observer

  • Apr 2021 - Oct 2021

  Supporting the Board whilst gaining governance experience.



Self Employed

• United States
• 700 & Above Employee

• Fundraising and Sponsorship Consultant

  • Aug 2019 - Present

  Offering fundraising and sponsorship consultancy to clients including: - Tauranga City Council - review of AIMS Games funding, 2021 and helping secure funding for Te Manawataki o Te Papa, 2023 - Mount Maunganui Lifeguard Service - Mount Maunganui Primary School - Mount Maunganui College - Mount Maunganui Playcentre - Arataki Kindergarten - Arataki Primary School - BOP Climbing Association - Hawkes Bay BMX Club Offering fundraising and sponsorship consultancy to clients including: - Tauranga City Council - review of AIMS Games funding, 2021 and helping secure funding for Te Manawataki o Te Papa, 2023 - Mount Maunganui Lifeguard Service - Mount Maunganui Primary School - Mount Maunganui College - Mount Maunganui Playcentre - Arataki Kindergarten - Arataki Primary School - BOP Climbing Association - Hawkes Bay BMX Club



Mount Maunganui Lifeguard Service

• 1 - 100 Employee

• Fundraising and Engagement Manager

  • May 2018 - Jan 2019

  Raised $1.2M for the rebuild of the Surf Club. Raised $1.2M for the rebuild of the Surf Club.



Starship Foundation

• New Zealand
• Fundraising
• 1 - 100 Employee

• Corporate Partnerships Manager

  • Jun 2017 - Mar 2018

  Increased partner income by 30% in first three months. Management of Five Star Partners ASB, Mercury Energy and SKY TV bringing in over $1.5M. Increased partner income by 30% in first three months. Management of Five Star Partners ASB, Mercury Energy and SKY TV bringing in over $1.5M.



Ronald McDonald House Charities New Zealand

• New Zealand
• Non-profit Organizations
• 1 - 100 Employee

• Corporate Partnership Manager

  • Oct 2013 - Jun 2017

  Increased income from corporate partnerships by 85% in year one. Dedicated account management of National Partners such as: McDonald's, Coca-Cola, ASB, Ray White, Fonterra, Goodman Fielder, Farmers, Sealy, La-Z-Boy and The Warehouse Group. Increased income from corporate partnerships by 85% in year one. Dedicated account management of National Partners such as: McDonald's, Coca-Cola, ASB, Ray White, Fonterra, Goodman Fielder, Farmers, Sealy, La-Z-Boy and The Warehouse Group.



National Breast Cancer Foundation

• Australia
• Non-profit Organizations
• 1 - 100 Employee

• Campaign Manager - Pink Ribbon Breakfast

  • Mar 2013 - Oct 2013

  Key achievements: Returned the campaign to positive growth of over $1,400,000. Key Responsibilities: Designing, implementing & facilitating an effective multichannel national marketing strategy Overseeing and managing expenditure budgets of over $500,000 Carrying out effective research & intelligence to maximize success, including previous campaign analysis, competitor reviews & industry trends Managing data and creative briefing and approval Building & maintaining strong working relationships both internally and with external agencies Overseeing the development of new website and video content Overseeing the development of new campaign merchandise & points of sale Monitoring results & reporting to senior managers on the effectiveness of campaign elements and making recommendations based on these results Show less



Overseas Travel

• Europe/Africa

  • Jun 2012 - Feb 2013



Marie Curie UK

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• Campaign Manager - Great Daffodil Appeal

  • Sep 2011 - Jun 2012

  Key Achievements Executing one of the most successful recruitment campaigns in the 60-year history of Marie Curie Cancer Care, generating almost £500,000 from new donors during the campaign and an expected two-year return of £2m Producing the most successful third party insert and text response campaign the charity had ever seen Key Responsibilities: Designing, implementing & facilitating an effective multichannel national marketing strategy Overseeing and managing expenditure budgets of over £1,000,000 Carrying out effective research & intelligence to maximize success, including previous campaign analysis, competitor reviews & industry trends Managing a successful multichannel direct marketing campaign, including addressed mail packs, door drops, third party inserts, outdoor advertising and national press direct response advertising Developing and implementing a complex integrated campaign with stakeholders from every area of the charity Monitoring results & reporting to senior managers on the effectiveness of strategies/campaigns and making recommendations based on these results Building & maintaining strong working relationships both internally and with external agencies and partners. Including BlueFrog and Archibald, Ingall, Stretton. Show less



CoppaFeel!

• United Kingdom
• Non-profit Organizations
• 1 - 100 Employee

• Marketing and Fundraising Manager

  • Aug 2010 - Aug 2011

  Key Achievements Executing award winning multichannel marketing campaigns, including print, digital, film, event and outdoor media: Hello Boobs - Campaign Big Awards Finalist Boob Hijack - Campaign Big Awards Finalist, Campaign Big Bus Challenge Finalist, Cannes Media Lion Bronze, Festival of Media Awards Gold, IAB Creative Showcase 2nd Runner Up Developing and overseeing various guerrilla-style marketing techniques to generate priceless PR Increasing our social media presence and following Securing two high profile celebrity patrons Key Responsibilities Designing and developing new and innovative resources, merchandise and campaigns Designing, implementing & facilitating effective multichannel national marketing strategy Building & maintaining strong working relationships with supporters, volunteers, agencies and partners Compiling reports for monitoring and evaluation of the effectiveness of strategies/campaigns Writing press releases, and producing copy for website & marketing resources Overseeing the development of new website and video content Commissioning independent market research, and conducting youth engagement focus groups Pitching and reporting to high-level stakeholders and potential partners Overseeing and managing financial budgets Making sure that campaigns run to deadline and on budget Carrying out effective research & intelligence into competitor campaigns & other trends Show less



New Zealand Automobile Association

• New Zealand

• Regional Coordinator - Students Against Driving Drunk

  • Jan 2009 - May 2010

  Key Achievements Increasing schools participation in an education programme by 16% in a 12 month period Managing successful multichannel marketing campaigns including digital, print, outdoor and bus panel advertising Forming mutual endorsing partnership with related campaign to enhance strength of messages Securing over $200,000 worth of advertising space free of charge Key Responsibilities Refreshing branding, messaging and resources to ensure optimal engagement of target audience Designing, implementing & facilitating effective regional marketing strategy, resources and merchandise Building & maintaining positive working relationships with students, teachers and stakeholders Launching & managing three successful supporter pages using social media; and managing regional online content Establishing six Regional Committees to ensure the success of the programme in isolated regions Producing clear & concise monthly reports and keeping accurate records of activity for funders Show less



Cancer Society of New Zealand

• New Zealand
• Non-profit Organizations
• 1 - 100 Employee

• Sun Smart Ambassador

  • Nov 2007 - Feb 2008