Fachspezialistin Marketing & Kommunikation

• Jan 2023 - Present

Communications Specialist (Corporate Communications)

• Apr 2018 - Dec 2022

Vontobel, Zürich, Switzerland Communicational advisory for senior management, creation of texts and presentations for the senior management, integrated communications planning and controlling, development of intranet and new formats. Organization of media conferences as well as all media mailings half year / year end and AGM results (stock exchange relevance). Support and organization of media trainings and intranet training courses. Project work: merger communication during Notenstein La Roche integration change communication “New way of Working” crisis communication Covid-19

Internship Public Relations Corporate Communications

• Aug 2017 - Mar 2018

IWC, Schaffhausen, Switzerland Writing, reviewing and editing of global PR texts, interviews and other PR materials. Coordination and management of key public relations documentations, e.g press requests, daily strategic media monitoring and maintenance of media database. Support and active participation in the planning, organization and implementation of flagship PR events (e.g SIHH – Salon International de la Haut Horlogerie). Guest management lead for the worldwide LaureusWorld Sports Awards in Monaco incl. all aspects of event preparation and implementation.

Internship Social Media Campaign Management

• Feb 2017 - Aug 2017

LikeMag, Zurich, Switzerland Conception and support of social media campaigns for national and international customers (for ex. Pro Familia, Pepe Jeans London, SodaStream, etc.) running social web campaigns for products, services or events that target consumers or other businesses. Monitoring and optimization of ongoing campaigns as well as managing of various social media channels. Planning and execution of Influencer Marketing campaigns for national and international clients. Design of concepts for video productions and sponsored stories. Regular client visits were also part of the job.

Executive and Team Assistant Advertisting, Brand Strategy & Media

• Jun 2015 - Dec 2016

UBS AG, Zurich, Switzerland Implementation of the Tone of Voice project. Conception and handling of a group-wide e-learning, the development of a Tone of Voice game and specific trainings. Development and creative implementation of various guidelines, directives and give-aways. Management of brand design presentations for all employees to sensitize them for the brand relaunch. Assistant to the Head of Brand Strategy, Design & Advertising as well as deputy to the assistant to the group-wide CMO of UBS. Coordination of appointments, planning and booking of travel, organization of conferences, offsites & workshops for the Group CMO. Project work: Rollout of UBS Tone-of-voce

Executive and Team Assistant External Communications

• May 2014 - Aug 2015

UBS AG, Zurich, Switzerland Managing the communications agenda and planning various communications activities for executives. Media relations work such as dispatching group-wide media relations, organization of journalist events and press conferences with the executive board. Compiling and writing various press briefings for management (e.g. for the WEF)

Coordinator Corporate Communications

• May 2012 - May 2014

Bell AG, Basel, Switzerland Management of the employee magazine "Bell News" / "Bell News Compact" with distribution in over 7 countries and over 6500 employees. Creation of various contents for the intranet and further development of the intranet. Creation of various PR reports for leading trade magazines. Organization of various media-relevant events such as media conferences or financial analyst meetings. Projects: Group-wide employee campaigns Rollout of a new employee magazine format “ Bell News Compact”

Internship Community Affairs

• Jan 2012 - Apr 2012

Swisscom AG, Worblaufen, Switzerland Creation and implementation of various communication activities such as mailings and newsletters. Organization of various internal and external events. Design and evaluation of a contact management system for the entire department. Completion of various administrative tasks such as the maintenance of Sharepoint. Swisscom AG, Worblaufen, Switzerland Creation and implementation of various communication activities such as mailings and newsletters. Organization of various internal and external events. Design and evaluation of a contact management system for the entire department. Completion of various administrative tasks such as the maintenance of Sharepoint.