Domenico Abbadessa

Growth Specialist at Coverflex Italy
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Contact Information
us****@****om
(386) 825-5501
Location
Milan, IT

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Experience

    • Italy
    • Financial Services
    • 1 - 100 Employee
    • Growth Specialist
      • Jan 2023 - Present

      Italy Coverflex improves the way companies compensate their employees, making the whole process more transparent, flexible and easier for everyone. Thanks to an all-in-one and completely digital solution, we help companies manage that part of remuneration that goes beyond the salary: meal vouchers, welfare and discounts. We are the first platform in Italy with an advantageous and sustainable offer for companies, employees and merchants. My Weekly Experimentation Framework… Show more Coverflex improves the way companies compensate their employees, making the whole process more transparent, flexible and easier for everyone. Thanks to an all-in-one and completely digital solution, we help companies manage that part of remuneration that goes beyond the salary: meal vouchers, welfare and discounts. We are the first platform in Italy with an advantageous and sustainable offer for companies, employees and merchants. My Weekly Experimentation Framework Activities: - Advertising (Facebook Ads, LinkedIn Ads, Google Ads) - Email Marketing - Outbound campaigns - Scraping (I use tools like Captain Data, Datagma etc.) - Automations and API connections (Make, Zapier etc.) - CRO (I create A/B tests with tools like Convertize to optimize the conversion rate of a landing page) - Data analysis Show less

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Digital Analytics Manager
      • Oct 2021 - Jan 2023

      Remote, London I manage Google Analytics, Google Tag Manager and Data Studio accounts to create detailed reports to clients. Here are some of the clients I manage: https://www.manual.co/ https://whind.com/ https://bleachlondon.com/ https://glazehair.co/ https://allplants.com/

    • Growth & E-commerce Specialist
      • Apr 2021 - Jan 2023

      Growth and Analytics consultations for e-commerce clients. Here is one of my clients: https://coffeeriff.com/

    • Italy
    • Information Technology & Services
    • 1 - 100 Employee
    • Digital Growth Associate
      • Dec 2021 - Dec 2022

      Remote Patchai is a cognitive platform that incorporates an empathic virtual assistant for patient engagement and real-time conversation data collection. My activities in Patchai are: - Paid Advertising (Linkedin, Google) - Funnel Marketing - Automations - A/B Test and CRO - SEO - Data analysis

    • Italy
    • Technology, Information and Internet
    • 200 - 300 Employee
    • Smart Digital Consultant
      • Sep 2020 - Dec 2020

      Support to entrepreneurs, professionals and managers in the Digital Transformation path, guiding them in choosing the best digital solutions to improve and make their digital presence more efficient; interception of new customers and achievement of concrete results from the web.

Education

  • Start2impact
    Ecommerce, Digital Marketing
    2020 - 2021
  • Learnn
    Digital Marketing | Growth Hacking
    2020 -
  • Università Telematica Pegaso
    Bachelor of Business Administration - BBA, Business/Managerial Economics
    2020 - 2023
  • University of Cambridge
    Cambridge English Entry Level in ESOL International ( Entry 3) (Preliminary ), Teaching English as a Second or Foreign Language/ESL Language Instructor

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