Team Lead of Marketing

• Feb 2022 - Present

Product Specialist

• Apr 2021 - Feb 2022

Marketing & Sales Coordinator

• Nov 2019 - Apr 2021

I manage the development of an e-commerce platform (including gathering competitive.Information, generating low and high-fidelity mocks for production).Some of my duties:• Establishing relationships and developing a rapport with partners and vendors.• Analyzing, developing, and implementing promotion strategies for our company.• Marketing and incentivizing the company’s product to the target audience.• Developing and implementing online advertising campaigns (GoogleAds).• Gathering, researching, and preparing client communication materials for management approval.• Developing, implementing, and evaluating communication strategies and programs designed to inform clients of the company’s initiatives, promotions, and opportunities to partner.• Leveraging existing CRM and other sources to research, identify and proactively follow up on leads and opportunities.• Producing compelling email marketing campaigns.• Conducting attitude surveys to determine the interests and concerns of clients using specialized software to conduct the surveys.• Preparing or overseeing the preparation of marketing/advertising reports.• Overseeing development and maintenance of the company’s website.• Maintaining contact with printed media (newspapers) while implementing an advertising plan.