Olga Dmitrieva

Content Marketing Strategy Advisor at ITMO University
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Contact Information
us****@****om
(386) 825-5501
Location
GE
Languages
  • Русский Native or bilingual proficiency
  • English Limited working proficiency

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Credentials

  • Спикер ADV Days
    Trinet
    May, 2015
    - Oct, 2024
  • Сертификат по ораторскому искусству "Профессионал"
    ORATORIS
    Apr, 2015
    - Oct, 2024
  • Участник "Russian Content Marketing"
    RCM
    Sep, 2014
    - Oct, 2024
  • "Навык создания эффективных презентаций"
    Технопарк "Сколково"
    May, 2014
    - Oct, 2024

Experience

  • ITMO University
    • Russian Federation
    • Higher Education
    • 300 - 400 Employee
    • Content Marketing Strategy Advisor
      • Jun 2018 - Present

      PROFY DEVELOPMENT & CAREER LEARNING CENTER ITMO UNIVERSITY (PD&CLC ITMO) - Inbound Marketing Strategy Creating & Implementing (PD&CLC ITMO); - Improving Communications and Correlate goals between PD&CLC ITMO and University itself; - Promotion and Sales of Upskilling / Reskilling Programs, Advanced Trainings & Courses. Branding / Inbound Marketing Strategy / Content Marketing Tools and Tips / Content Creating and Editing PROFY DEVELOPMENT & CAREER LEARNING CENTER ITMO UNIVERSITY (PD&CLC ITMO) - Inbound Marketing Strategy Creating & Implementing (PD&CLC ITMO); - Improving Communications and Correlate goals between PD&CLC ITMO and University itself; - Promotion and Sales of Upskilling / Reskilling Programs, Advanced Trainings & Courses. Branding / Inbound Marketing Strategy / Content Marketing Tools and Tips / Content Creating and Editing

  • Университет ИТМО
    • Russian Federation
    • Higher Education
    • 200 - 300 Employee
    • Head of Professional Education Development Dept.
      • Sep 2020 - Jun 2022

      Coordinated ITMO University’s Professional Development and Professional Retraining programs inbound marketing strategy. Achieved short- and long-term goals for Upskilling & Reskilling Programs development, promotion and sales. Created, improved and promoted all types of valuable content for: - Program's Quality Monitoring & Rising; - Authors and Students Loyalty growth; - Demand Increasing, Sales & Upsales. Took part in creating Professional Education quality monitoring Independent Survey System.

  • Freelance
    • Санкт-Петербург, Россия
    • Design & Decor
      • Nov 2015 - May 2017

      For one year and a half I took a break from the office work and devoted all the time to my favorite hobby - interior design. I managed to decorate cafe, apartments, holiday and wedding areas etc. As a result, it turned into a source of income and great opportunity to look at my career path sharp and clearly. This unique time coincided with my pregnancy, so after I gave birth to my son I almost immediately turned back into content-marketing area, as it was my true passion :) For one year and a half I took a break from the office work and devoted all the time to my favorite hobby - interior design. I managed to decorate cafe, apartments, holiday and wedding areas etc. As a result, it turned into a source of income and great opportunity to look at my career path sharp and clearly. This unique time coincided with my pregnancy, so after I gave birth to my son I almost immediately turned back into content-marketing area, as it was my true passion :)

  • LiveTex
    • Russian Federation
    • Software Development
    • 100 - 200 Employee
    • Head of Marketing Communications
      • Jul 2014 - Nov 2015

      Marketing Development: - Inbound Marketing Strategy Development - Public Relations, Media Relations Created the brand new Marketing and PR department. Attracted high skilled specialists to the marketing team. Implemented effective Inbound Marketing strategy, which was new to Russian marketers that time. Built effective policy of media communications, which showed spectacular results in company's representation in top IT & business media as the leader in Omnichannel Service in Russia.

  • Дневник.ру
    • Russian Federation
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Head of Public Relations
      • Nov 2013 - Jul 2014

      Took an ambitious career jumpstart from a Content manager to the Head of the PR department. Presented the project to the international market and organized participation for prestigious awards, including those from the UN and UNESCO. Implemented large amount of social significant projects. Built reliable, long-term relationships with domestic and foreign partners.Media Relations / Digital Marketing / Partnership

    • Marketing and Public Relations Specialist
      • Jul 2011 - Nov 2013

      Content Marketing / Public Relations

  • Internet Centre Ltd.
    • Saint-Petersburg
    • Senior Content Manager
      • 2010 - 2011

      Copywriting / Social Media Marketing Copywriting / Social Media Marketing

  • EGG Service Ltd.
    • Saint-Petersburg
    • Senior Brand Manager
      • 2009 - 2010

      Branding / Partnership Branding / Partnership

  • KIT Finance Investment Bank
    • Russian Federation
    • Banking
    • 1 - 100 Employee
    • Assistant Manager
      • 2006 - 2008

      Externship Externship

Education

  • Saint-Petersburg State Electrotechnical University
    Specialist, Innovation Management
    2003 - 2008
  • School of Advanced Mathematics №365, Saint-Petersburg
    Graduate
    1992 - 2003

Community

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