Dmitri Novikov
Sr. Business Analyst at Nintendo- Claim this Profile
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English Native or bilingual proficiency
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French Full professional proficiency
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Russian Native or bilingual proficiency
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Experience
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Nintendo
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United States
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Computer Games
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700 & Above Employee
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Sr. Business Analyst
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May 2020 - Present
Analytics support of Nintendo's Consumer Service in the Americas. Automation of data management and reporting processes. Implemented Google Tag Manager and Google Analytics on support.nintendo.com and oversaw transition from Adobe Analytics, including design of new data pipelines using Google Python API's. Developed Deep Learning models for classification of consumer survey feedback (TensorFlow Python API). Analytics support of Nintendo's Consumer Service in the Americas. Automation of data management and reporting processes. Implemented Google Tag Manager and Google Analytics on support.nintendo.com and oversaw transition from Adobe Analytics, including design of new data pipelines using Google Python API's. Developed Deep Learning models for classification of consumer survey feedback (TensorFlow Python API).
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Ubisoft
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France
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Computer Games
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700 & Above Employee
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Manager, Marketing Analytics
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Oct 2018 - May 2020
Analytics support for marketing and brand teams. CRM: performance measurement, A/B testing, campaign insights and optimization, attribution. Paid Media: incrementality testing. Customer Experience: curating the development of Machine Learning models to assess customer satisfaction across various journey types. Brand: working with business leads to design performance dashboards and provide actionable insights from data. Analytics support for marketing and brand teams. CRM: performance measurement, A/B testing, campaign insights and optimization, attribution. Paid Media: incrementality testing. Customer Experience: curating the development of Machine Learning models to assess customer satisfaction across various journey types. Brand: working with business leads to design performance dashboards and provide actionable insights from data.
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eBay Inc
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United States
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Retail
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Manager, Paid Search Analytics
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Jan 2013 - Oct 2018
Global analytics support of eBay's Paid Search marketing channel. A/B testing and experimentation (design, analysis). Customer insights. Analysis of marketing attribution and incrementality. Financial forecasting (multi-seasonal time series analysis), goal setting, and strategic planning. Past: analytics support for eBay Partner Network and SEO. Global analytics support of eBay's Paid Search marketing channel. A/B testing and experimentation (design, analysis). Customer insights. Analysis of marketing attribution and incrementality. Financial forecasting (multi-seasonal time series analysis), goal setting, and strategic planning. Past: analytics support for eBay Partner Network and SEO.
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Université Montpellier 2
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France
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Higher Education
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100 - 200 Employee
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Research and Teaching Assistant
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Oct 2008 - Aug 2012
Teaching undergraduate courses in statistics and calculus (supplementary work during Ph.D. research). Teaching undergraduate courses in statistics and calculus (supplementary work during Ph.D. research).
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University of Illinois at Urbana-Champaign
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Higher Education
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1 - 100 Employee
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Teaching Assistant, Department of Statistics
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Sep 2005 - May 2008
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Statistician
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Sep 2004 - May 2006
Analysis of large data sets using statistical models to meet the requirements of each individual project.Statistical programming using R, SAS and Matlab; data management with SQL.
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Statistical Consultant
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Jun 2006 - Sep 2006
Writing and presenting reports for various clients under faculty supervision from the Department of Statistics, University of Illinois. Statistical programming using R, SAS and SPSS. Data analysis using generalized linear models and analysis of variance. Writing and presenting reports for various clients under faculty supervision from the Department of Statistics, University of Illinois. Statistical programming using R, SAS and SPSS. Data analysis using generalized linear models and analysis of variance.
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GeneGo Inc.
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United States
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Warehousing
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Statistician
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Jun 2004 - May 2006
Full-time work in the summer months of 2004 and 2005; project-based work during the rest of the period. Data analysis and statistical programming using R and SAS; data management with SQL. Evaluating the properties and performance of the company's main software product with the use of various statistical and computer science algorithms. Full-time work in the summer months of 2004 and 2005; project-based work during the rest of the period. Data analysis and statistical programming using R and SAS; data management with SQL. Evaluating the properties and performance of the company's main software product with the use of various statistical and computer science algorithms.
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Education
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Université Montpellier II
Ph.D., Statistics -
University of Illinois at Urbana-Champaign
Master of Science, Statistics -
University of Illinois at Urbana-Champaign
Bachelor of Science, Statistics