Senior Campaign Manager

• Jan 2022 - Present

Campaign Manager

• Mar 2018 - Present

Digital Media Coordinator

• Aug 2016 - Present

Digital Account Executive

• Aug 2013 - May 2015

Responsible for providing and suggesting variety of digital services to the clients. Acted as a point of contact between client and internal team of dedicated creative, technical, search, social and mobile professionals. Under the guidance of Digital director and Account manager, formulated and implemented digital strategies to meet clients KPI’s and ensuring client satisfaction and retention. • Worked closely with the clients to deliver digital strategies and solutions. • Collaborate with different ad publishers and agencies to devise an advertising campaign that meets the client's brief and budget • Sharing campaign status with the client and internal team members. • Change management, review and approval of Media plans and solutions. • Managing all stages of campaign like requirement gathering, briefing the internal team, getting the Advertisement communications designed if required, short listing Publishers and finalizing the rates, raising required documents like - Insertion orders, Purchase orders and client billing. • Actively involved in ideations and pitching to new or existing client. • Delivering high quality work with-in the provided time and allocated budget ensuring good ROI's • Understanding commercial performance of project and handling budgets, managing campaign costs and invoicing clients • Sharing weekly and monthly reports using Salesforce, Google Analytics and other platforms.

Management Trainee

• Apr 2013 - Jul 2013

Nature of Job: Summer Internship • Understood and resolved customers issues related to purchase or other queries • Organized a 3 days event inside the mall premises to increase the footfalls and for engaging the customers • Pitching to corporate companies and clubs regarding tie- ups with the brand by various means like gift vouchers and cards for the purpose of brand building. • Worked on display and signage’s with the visual merchandising team for stock clearance sale • Taken customer feedback through questionnaire to understand about the overall experience of the shoppers Achievements: • Presented suggestions to the mall management based on the data collected from the customer’s response which was later implemented in the mall • Introduced new leads to the mall and marketed and sold gift vouchers to clients helping in increasing sales and footfall in the mall