Dini Tiara

Content Lead at vosFoyer
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Contact Information
us****@****om
(386) 825-5501
Location
ID
Languages
  • English Limited working proficiency
  • Indonesian Native or bilingual proficiency

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Bio

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Credentials

  • CEFR Level : C1
    British Council
    Aug, 2019
    - Nov, 2024

Experience

    • Indonesia
    • Advertising Services
    • 1 - 100 Employee
    • Content Lead
      • Dec 2021 - Present

      - Lead a copywriter team, assist and enforce deadlines - Involve in creative ideation for pitching - Lead organic social media strategy for more than 5 clients - Manage workflow and build systems within the team - Lead a copywriter team, assist and enforce deadlines - Involve in creative ideation for pitching - Lead organic social media strategy for more than 5 clients - Manage workflow and build systems within the team

  • Freelance
    • Indonesia
    • Freelance Content and Copywriter
      • Aug 2018 - Present

      As a freelance Content Specialist, I assist brands in creating various types of content. Some of the projects I've worked on are: Social media content: @girlwecan @casagrata.id Articles: Emina Cheese Stick - the article is published on kumparan https://kumparan.com/kumparanfood/sumber-vitamin-d-tidak-hanya-dari-matahari-lho-1tHilT1Sawo/full Grab ( Published on my personal blog: Heytarra.com) https://www.heytarra.com/2019/06/rasanya-kerja-di-grab-indonesia.html Carousell Indonesia https://www.heytarra.com/2017/07/blog-sale-preloved-makeup-korea.html And many more. Reach me for content creation needs at GetCraft: https://getcraft.com/dntiara06 or email at dntiara06@gmail.com

    • Indonesia
    • Cosmetics
    • 1 - 100 Employee
    • Senior Copywriter
      • Apr 2021 - Oct 2021

      - Work directly with Head of Creative to brainstorm monthly creative campaign for ElsheSkin - Create around 6 Instagram contents daily for ElsheSkin, Elshe Beauty and, ElsheSkin Clinic Instagram - Create copy for marketing materials; email content, marketplace banners, digital ads banners, headlines and sub-headlines. - Create concepts, plan and supervise campaign production alongside with Project Manager and Head of Creative - Work directly with Head of Creative to brainstorm monthly creative campaign for ElsheSkin - Create around 6 Instagram contents daily for ElsheSkin, Elshe Beauty and, ElsheSkin Clinic Instagram - Create copy for marketing materials; email content, marketplace banners, digital ads banners, headlines and sub-headlines. - Create concepts, plan and supervise campaign production alongside with Project Manager and Head of Creative

    • Indonesia
    • E-Learning Providers
    • 1 - 100 Employee
    • Senior Content and Community
      • Oct 2020 - Mar 2021

      Titik Pintar is a gamification of the elementary school curriculum. I joined the company as Senior Content and Community with the responsibility to grow Titik Pintar audiences on social media. Our first social media activity, Fun at Home with Alby gained 50+ submissions on Instagram and 100% followers growth. In November, to celebrate Teacher's Day, we held an activity, Special Untuk Guruku, and gained more than 100 photo & video submissions on Instagram. Titik Pintar is a gamification of the elementary school curriculum. I joined the company as Senior Content and Community with the responsibility to grow Titik Pintar audiences on social media. Our first social media activity, Fun at Home with Alby gained 50+ submissions on Instagram and 100% followers growth. In November, to celebrate Teacher's Day, we held an activity, Special Untuk Guruku, and gained more than 100 photo & video submissions on Instagram.

    • South Korea
    • Advertising Services
    • 700 & Above Employee
    • Copywriter
      • Jul 2020 - Sep 2020

      Responsibilities: - Handling all copywriting needs for Samsung Indonesia (Digital Appliances and TV) Projects Involved: - Samsung Home Makeover Challenge Social Media Activation I was involved in creating tutorial video script for Samsung Lifestyle TV, copy for landing page, and promotional banners - Samsung EPP (Employee Purchase Program) I created copy for Samsung EPP weekly email marketing from August - Sept 2020 - Samsung Customer Service #NyamanKapanSaja I created 4 Instagram contents for Samsung Customer Service's campaign, #NyamanKapanSaja that were published on Samsung Indonesia Instagram account.

    • Indonesia
    • Real Estate
    • 1 - 100 Employee
    • Senior Copywriter
      • Jan 2020 - Mar 2020

      As a Senior Copywriter, I work directly with the Head of Marketing and CEO of YukStay to create copy and visual concept for all digital ads. Responsibilities: - Create copy for digital ads (social media and Google ads) - Write SEO articles for Yukstay blog - Write description copy for Yukstay app on Google Play and App Store - Proof-read and revise copy for chatbot messages As a Senior Copywriter, I work directly with the Head of Marketing and CEO of YukStay to create copy and visual concept for all digital ads. Responsibilities: - Create copy for digital ads (social media and Google ads) - Write SEO articles for Yukstay blog - Write description copy for Yukstay app on Google Play and App Store - Proof-read and revise copy for chatbot messages

    • Indonesia
    • Retail
    • 1 - 100 Employee
    • Senior Copywriter
      • Dec 2018 - Jan 2020

      Jagapati.com (member of Oil TOP1 Group) is a trusted health platform offering the latest health-related products and health knowledge. With marketing team, I help build brand awareness of Jagapati.com through marketing campaign such as online and offline activation. My main responsibilities were: - Plan monthly editorial calendars - Write content marketing copy (email marketing, press release, sponsored articles) - Manage content distribution to Jagapati online channels to increase awareness - Create content brief for KOL - Create press release for Jagapati events - Create copy for ads (Facebook & Instagram) - Edit and proofread content - Work with creative and marketing team on campaigns

    • Indonesia
    • Online Audio and Video Media
    • 400 - 500 Employee
    • Copywriter
      • Jul 2018 - Dec 2018

      I joined Kumparan as a Commercial Copywriter that responsible to create articles based on clients' briefs. My day-to-day job is to create ideation and execute the content plan. Some of them require me to do a coverage and interviews. Clients: - Bank Mandiri - BCA - Indomie - Adaro Mining - Tiket.com etc I joined Kumparan as a Commercial Copywriter that responsible to create articles based on clients' briefs. My day-to-day job is to create ideation and execute the content plan. Some of them require me to do a coverage and interviews. Clients: - Bank Mandiri - BCA - Indomie - Adaro Mining - Tiket.com etc

    • Advertising Services
    • 1 - 100 Employee
    • Content Editor
      • Mar 2016 - Jun 2018

      CPXi Indonesia is a digital agency, and I worked for their newest division, Consumed Media. I handled FeedMe.id, a news website for millennials that covers lifestyle issues. My main responsibility was to write 5 articles a day and produce video content for FeedMe.id YouTube channel. I was appointed as an Editor and lead a content team on Dec 2017 to Jun 2018. Under my supervision, FeedMe.id reached 20 mio pageviews a month on average. One of my video series, Survival Guide also reached 10k views organically. Responsibilities: - Edit Content Writer's writings - Write native ads for FeedMe.id - Editorial planning - Supervise Content Writers - Control writing schedule and enforce deadlines

    • Indonesia
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Content Writer
      • Aug 2015 - Mar 2016

      Responsibilities: - Write product description for all categories (Beauty, Baby Needs, Baby Clothing, Home, Groceries, Electronic, Personal Care) - Measure Baby and Home products - Edit the description - Banner Copy Text Responsibilities: - Write product description for all categories (Beauty, Baby Needs, Baby Clothing, Home, Groceries, Electronic, Personal Care) - Measure Baby and Home products - Edit the description - Banner Copy Text

    • Indonesia
    • Online Media
    • 1 - 100 Employee
    • Freelance Writer
      • Mar 2015 - Aug 2015

      Matome.id adalah "Curation Media" yang mempersembahkan kumpulan informasi trend fashion, hairstyle, kecantikan, make up dan kosmetik, diet, travel dan lainnya dari seluruh dunia. http://beautynesia.id/curator/26 Responsibilities : - Submit 10 SEO articles per day Matome.id adalah "Curation Media" yang mempersembahkan kumpulan informasi trend fashion, hairstyle, kecantikan, make up dan kosmetik, diet, travel dan lainnya dari seluruh dunia. http://beautynesia.id/curator/26 Responsibilities : - Submit 10 SEO articles per day

    • Journalist
      • Oct 2013 - Dec 2013

      Joined as journalist for internship program. Cover various news in Law, Crime, Govermental, and Featured Article ( Soft News ). Joined as journalist for internship program. Cover various news in Law, Crime, Govermental, and Featured Article ( Soft News ).

Education

  • Diponegoro University
    Bachelor's degree, Communication
    2010 - 2014

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