Dina Vieira
President & CMO at dvCommunications- Claim this Profile
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Bio
Syed Rizvi
Dina is a strategic visionary who uses a mix of PR tactics to continuously build our visibility in the marketplace. As one of Canada’s fastest growing health and wellness retail chains, Dina has been able to earn for us, an incredible amount of quality coverage and impressions in a short period of time, and she continues to serve our mission, by uncovering unique and creative media opportunities. Dina and her team have supported us with new store openings, TV broadcast opportunities, media relations, community events, all while highlighting new product trends, which are the key for our success as a retailer. DVC has also helped us build some great influencer relationships through these media endeavours, and continuously exceeds expectations. Dina is a real pro! She’s organized, meticulous and results-oriented. If you're looking for an agency that cares and delivers on what they promise, then I highly recommend Dina and her team!
Beth Thompson
Dina is a consummate pro! Well-informed, respectful of colleagues timelines, and always willing to go the extra mile to make things happen. Love collaborating with Dina!
Melanie McKenzie
Dina truly is one of the best in the business. Her expertise and skill have been invaluable to our growing business and portfolio of brands. Both resourceful and tenacious, Dina contributes nothing less than than her very best on behalf of her clients. Her experience, connections, integrity and professionalism make her a great partner and trusted advisor. Highly strategic, she is also intuitive, creative and analytical. No matter what the challenge or project size, I've found Dina to always bring her "A" game. A wonderful human being, Dina is also a pleasure to work with. I highly recommend Dina and her team.
Syed Rizvi
Dina is a strategic visionary who uses a mix of PR tactics to continuously build our visibility in the marketplace. As one of Canada’s fastest growing health and wellness retail chains, Dina has been able to earn for us, an incredible amount of quality coverage and impressions in a short period of time, and she continues to serve our mission, by uncovering unique and creative media opportunities. Dina and her team have supported us with new store openings, TV broadcast opportunities, media relations, community events, all while highlighting new product trends, which are the key for our success as a retailer. DVC has also helped us build some great influencer relationships through these media endeavours, and continuously exceeds expectations. Dina is a real pro! She’s organized, meticulous and results-oriented. If you're looking for an agency that cares and delivers on what they promise, then I highly recommend Dina and her team!
Beth Thompson
Dina is a consummate pro! Well-informed, respectful of colleagues timelines, and always willing to go the extra mile to make things happen. Love collaborating with Dina!
Melanie McKenzie
Dina truly is one of the best in the business. Her expertise and skill have been invaluable to our growing business and portfolio of brands. Both resourceful and tenacious, Dina contributes nothing less than than her very best on behalf of her clients. Her experience, connections, integrity and professionalism make her a great partner and trusted advisor. Highly strategic, she is also intuitive, creative and analytical. No matter what the challenge or project size, I've found Dina to always bring her "A" game. A wonderful human being, Dina is also a pleasure to work with. I highly recommend Dina and her team.
Syed Rizvi
Dina is a strategic visionary who uses a mix of PR tactics to continuously build our visibility in the marketplace. As one of Canada’s fastest growing health and wellness retail chains, Dina has been able to earn for us, an incredible amount of quality coverage and impressions in a short period of time, and she continues to serve our mission, by uncovering unique and creative media opportunities. Dina and her team have supported us with new store openings, TV broadcast opportunities, media relations, community events, all while highlighting new product trends, which are the key for our success as a retailer. DVC has also helped us build some great influencer relationships through these media endeavours, and continuously exceeds expectations. Dina is a real pro! She’s organized, meticulous and results-oriented. If you're looking for an agency that cares and delivers on what they promise, then I highly recommend Dina and her team!
Beth Thompson
Dina is a consummate pro! Well-informed, respectful of colleagues timelines, and always willing to go the extra mile to make things happen. Love collaborating with Dina!
Melanie McKenzie
Dina truly is one of the best in the business. Her expertise and skill have been invaluable to our growing business and portfolio of brands. Both resourceful and tenacious, Dina contributes nothing less than than her very best on behalf of her clients. Her experience, connections, integrity and professionalism make her a great partner and trusted advisor. Highly strategic, she is also intuitive, creative and analytical. No matter what the challenge or project size, I've found Dina to always bring her "A" game. A wonderful human being, Dina is also a pleasure to work with. I highly recommend Dina and her team.
Syed Rizvi
Dina is a strategic visionary who uses a mix of PR tactics to continuously build our visibility in the marketplace. As one of Canada’s fastest growing health and wellness retail chains, Dina has been able to earn for us, an incredible amount of quality coverage and impressions in a short period of time, and she continues to serve our mission, by uncovering unique and creative media opportunities. Dina and her team have supported us with new store openings, TV broadcast opportunities, media relations, community events, all while highlighting new product trends, which are the key for our success as a retailer. DVC has also helped us build some great influencer relationships through these media endeavours, and continuously exceeds expectations. Dina is a real pro! She’s organized, meticulous and results-oriented. If you're looking for an agency that cares and delivers on what they promise, then I highly recommend Dina and her team!
Beth Thompson
Dina is a consummate pro! Well-informed, respectful of colleagues timelines, and always willing to go the extra mile to make things happen. Love collaborating with Dina!
Melanie McKenzie
Dina truly is one of the best in the business. Her expertise and skill have been invaluable to our growing business and portfolio of brands. Both resourceful and tenacious, Dina contributes nothing less than than her very best on behalf of her clients. Her experience, connections, integrity and professionalism make her a great partner and trusted advisor. Highly strategic, she is also intuitive, creative and analytical. No matter what the challenge or project size, I've found Dina to always bring her "A" game. A wonderful human being, Dina is also a pleasure to work with. I highly recommend Dina and her team.
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Experience
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dvCommunications
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Marketing Services
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1 - 100 Employee
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President & CMO
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Jan 2006 - Present
Named IABC Boutique PR Agency of the Year - 2016. Recipient of multiple CPRS ACE and IABC Ovation awards for excellence in PR and Communications. Develop award-winning, innovative and creative PR, marketing, promotion, advertising and social media strategies/ campaigns for CPG clients in food/beverage, hospitality, fashion, health, beauty and consumer goods industries. Manage a diverse team of marketing and communications professionals to ensure activations are delivered to exceed client expectations. Clients include: Fairmont, CYBEX, The Scented Market, Catrice Cosmetics, Healthy Planet, Left Field Foods, Genesis Today, Hot Tools, Honeywell, PUR, Prana Organic, Pinkberry, Triumph Lingerie, Natural Factors, Zipcar, Renew Life Supplements, Alba Botanica, Sunrise Soya Foods, Popcorn Indiana, Walter’s Shoe Care, Vileda, Sara Lee, Life Choices Foods, Alba Botanica, Tana, Martha Stewart Clean, Yves Veggie Cuisine, Celestial Seasonings Tea, Imagine Organic Soups, Casbah Quinoa, Greek Gods, Revlon for Helen of Troy, and SC Johnson to name a few.
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Subway
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United States
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Restaurants
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1 - 100 Employee
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National PR Manager
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Jan 2008 - Dec 2008
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The Home Depot
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United States
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Retail
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700 & Above Employee
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National PR & Issues Manager
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Jan 2007 - Dec 2007
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Ingram Micro
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IT Services and IT Consulting
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1 - 100 Employee
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PR & Publications Manager
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Jan 2006 - Dec 2006
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A & H Events
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India
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Brand Marketing & PR Manager
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Jan 2000 - Jan 2006
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Maxell Corporation of America
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Computers and Electronics Manufacturing
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1 - 100 Employee
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Product Marketing Manager
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Jan 1997 - Jan 2000
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Education
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The Nutrition Institute
Diploma of Nutrituon, A+ -
The Interior Design Institute
Diploma of Interior Design, Interior Design -
Canadian Ayurveda Institute
Yoga Teacher Certification 250 Hours, Yoga Teacher Training/Yoga Therapy -
Ryerson University
Bachelor of Business Management, Major: Marketing Minor: Communications -
Sheridan College
Honours Diploma, Marketing