Experience

Zenith UK

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• • May 2023 - Present

  • Executed and managed campaigns for Nestlé as my main client using multiple DSPs (Display Video 360, The Trade Desk, and Amazon Ads)• Monitored multitudes of Nestlé campaigns from brands such as Kit-Kat, Purina, and Nespresso by performance tracking, and optimizing for the best efficiency and results• Managed and trained an entire international team of new programmatic executives for Nestle• Worked with multiple teams across the company in planning and executing campaigns• Liaised with publishers of Digital media in executing Nestlè campaigns • In charge of full reporting and Post Campaign Analysis• Developed and tested new methods of programmatic best practices for my client to suit with changes in the Programmatic World Show less

• • Oct 2021 - May 2023

  • Executed and managed campaigns for Nestle and their multiple brands and products using multiple DSPs (Display Video 360, The Trade Desk, and Amazon Ads)• Monitored multiple campaigns by performance tracking, and optimising for efficiency and results• Worked with multiple teams across the company in planning and executing campaigns• In charge of full reporting and Post Campaign Analysis• Managed and trained an entire international team of new programmatic executives• Developed and tested new methods of programmatic best practices Show less



Syah Establishments

• Indonesia
• Hospitality
• 1 - 100 Employee

• Marketing Excecutive at Syah Establishments

  • Mar 2019 - Jan 2020

  • Developed and implemented all marketing programs • Tracked the success rate of the programs based on the budget and ROI. • In charge of product development and research through customer feedback and trend forecasting • Coordinated with clients on special queries such as scheduling events and banquets at the restaurant • Worked with the creative team to develop designs for Ling-Ling’s online and offline assets • Managed all social media platforms and liaised with influencers and media Show less



Bailey | Capel

• Indonesia
• Advertising Services
• 1 - 100 Employee

• Account Executive

  • Sep 2018 - Feb 2019

  • Worked as the main bridge between DDB creative and its clients • Collated and managed projects including social media planning, campaign pitching and execution • Assisted the Account Director in the implementation of client programs and briefs • Provided the creative briefs for the Creative Team • Developed copywriting materials for all of the clients’ products and social media posts • Worked as the main bridge between DDB creative and its clients • Collated and managed projects including social media planning, campaign pitching and execution • Assisted the Account Director in the implementation of client programs and briefs • Provided the creative briefs for the Creative Team • Developed copywriting materials for all of the clients’ products and social media posts



Cohn & Wolfe

• United States
• Public Relations and Communications Services
• 100 - 200 Employee

• Internship

  • Dec 2017 - Sep 2018

  • Assisted the Accounts Team in their daily duties • Involved in media monitoring and compiled results into reports for clients. • In charge of media outreach during clients’ events such as press conferences and product launches • Assisted the Account Manager in the implementation of clients’ programs • Contributed valuable ideas to the team based on internal and external research • Assisted the Accounts Team in their daily duties • Involved in media monitoring and compiled results into reports for clients. • In charge of media outreach during clients’ events such as press conferences and product launches • Assisted the Account Manager in the implementation of clients’ programs • Contributed valuable ideas to the team based on internal and external research



PT. Phoenix Communications

• Indonesia
• Book and Periodical Publishing
• 1 - 100 Employee

• Internship

  • Feb 2016 - Jul 2016

  Wrote Press Releases Daily and/or Weekly Media Monitoring for Phoenix Communication's Clients and providing reports Translated reports from Indonesian to English language and Vice-Versa Wrote Press Releases Daily and/or Weekly Media Monitoring for Phoenix Communication's Clients and providing reports Translated reports from Indonesian to English language and Vice-Versa