Dima Mursi

Social Media & Content Lead, MENA at Beautiful Destinations
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Contact Information
Location
United Arab Emirates, AE
Languages
  • English Native or bilingual proficiency
  • Arabic Native or bilingual proficiency

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Experience

    • Travel Arrangements
    • 100 - 200 Employee
    • Social Media & Content Lead, MENA
      • Oct 2022 - Present

      award winning strategy, creative and content studio with one of the worlds largest & most influential communities. award winning strategy, creative and content studio with one of the worlds largest & most influential communities.

    • Germany
    • Design Services
    • Content Creator
      • Sep 2020 - Present

      freelance travel & adventure content creator & digital marketing expert from Dubai, UAE. With my work predominantly centered around travel, landscapes, lifestyle, adventures, and cultures. I am the Founder and Content Creator behind @dimavisuals, an instagram account based in Dubai, UAE Specialized in nature-focused and color-filled photography. I have been fortunate enough to work with brands including Georgia National Tourism Authority, SLF UAE(THE Adventure App), All Saints Middle East, Wild Fabrik, L'Occitane, Cadillac Arabia and more Show less

    • Austria
    • Food and Beverage Services
    • 700 & Above Employee
    • Media Network Manager UAE
      • Apr 2019 - Aug 2020

      • Develops and executes the country’s strategic media direction by building a year-round engagement plan to deliver relevant and surprising content to the key audiences defined by the country • Creates and curates beyond the ordinary content that excites and inspires the evolving consumer base • Tracks digital development of the industry to stay ahead of the curve • Develops and executes the country’s strategic media direction by building a year-round engagement plan to deliver relevant and surprising content to the key audiences defined by the country • Creates and curates beyond the ordinary content that excites and inspires the evolving consumer base • Tracks digital development of the industry to stay ahead of the curve

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Media Manager
      • Apr 2017 - Apr 2019

    • Senior Media Executive
      • Sep 2016 - Apr 2017

    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Senior Digital Account Executive
      • Jul 2014 - Aug 2016

      Working & managing clientele accounts in terms of media strategies, implementation, planning, execution & reporting. Performing target group research using online tools Creating & maintaining good relations with media partners, from online magazines & news portals to mobile & programmatic buying partners Building case studies for future references & campaign learnings; was part of the team that won Best Experiential Campaign for the launch of the 2015 Ford Mustang Optimizing all campaigns throughout their periods to result in the most effective outcomes depending on the initial target objectives Working with the social media team to create effective digital & social media strategies Show less

    • United Arab Emirates
    • Business Consulting and Services
    • 1 - 100 Employee
    • Social Media Executive
      • Aug 2013 - Jul 2014

      Establishing & implementing a multi-channel communication strategy Managing & improving usage of all digital channels Establishing & maintaining relationships with clients/organisations Creating, analysing & executing online-marketing campaigns Translating qualitative data into recommendations & plans for revising social media campaigns Strategic monitoring of relevant social media accounts Establishing & implementing a multi-channel communication strategy Managing & improving usage of all digital channels Establishing & maintaining relationships with clients/organisations Creating, analysing & executing online-marketing campaigns Translating qualitative data into recommendations & plans for revising social media campaigns Strategic monitoring of relevant social media accounts

Education

  • American University of Sharjah (AUS)
    Bachelor’s Degree, Mass Communication
    2008 - 2013
  • Al Worood Academy
    2003 - 2008

Community

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