Dilshan Samarasekera
Director Marketing and Business Development at LNBTI at Lanka Nippon Biztech Institute- Claim this Profile
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Bio
Experience
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Lanka Nippon Biztech Institute
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Sri Lanka
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Higher Education
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1 - 100 Employee
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Director Marketing and Business Development at LNBTI
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May 2020 - Present
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APIIT
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India
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Information Technology & Services
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100 - 200 Employee
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Marketing Manager
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Apr 2012 - Present
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Marketing Manager
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Apr 2012 - May 2020
Head the Marketing and Corporate Communication of the Institute, ensuring Brand Presence, Brand Positioning & Upliftment, whilst aligning the standards of deliverables in coordination with Academic and Administrative arms, to uphold Brand Image and Corporate Image.As a Member of the Board of Management (BOM) of the Institute, report to the BOM, CEO and the Board of Directors on operational performance of the marketing function and on significant market information.
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Alliance Finance Company PLC
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Sri Lanka
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Financial Services
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200 - 300 Employee
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Manager
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Sep 2011 - Mar 2012
Was responsible for overall profitability of the division while actively involved in above the Line and Below the Line promotional activities. Effectively developed annual plans resulted in improved market share of the products such as Leasing, Hiring, and Trading. Constantly achieved budgeted sales targets and Margins and while provided leadership in developing the top end customer base & develop brands through brand building activities. Was responsible for overall profitability of the division while actively involved in above the Line and Below the Line promotional activities. Effectively developed annual plans resulted in improved market share of the products such as Leasing, Hiring, and Trading. Constantly achieved budgeted sales targets and Margins and while provided leadership in developing the top end customer base & develop brands through brand building activities.
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Diesel & Motor Engineering PLC
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Sri Lanka
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Retail
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700 & Above Employee
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Assistant Manager
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Sep 1997 - Aug 2011
Was responsible for building new high net worth brands in the competitive market through organizing brand building activities, strategies, develop and implement annual plans to improve market share of the Brands in the passenger Cars, SUV & MPV market. Involved in organizing advertising, media campaigns while developed strong network with all stakeholders Was responsible for building new high net worth brands in the competitive market through organizing brand building activities, strategies, develop and implement annual plans to improve market share of the Brands in the passenger Cars, SUV & MPV market. Involved in organizing advertising, media campaigns while developed strong network with all stakeholders
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Education
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University of Colombo
Reading for Doctor of Business Administration (DBA) -
Postgraduate Institute of Management (PIM)
Master of Business Administration - MBA -
CIM | The Chartered Institute of Marketing
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Royal College Colombo