Experience

METABEV HONG KONG

• Hong Kong
• Food and Beverage Services
• 1 - 100 Employee

• Senior Business Development Manager

  • Jan 2022 - Present

  - Developing corporate channel by gathering and reaching out to corporate contacts to present offers including office refreshment supply, corporate events and corporate giftings - Managing portfolio of on-trade accounts and pitching new clients in HORECA sector - Creating work from home packages and virtual events such as cocktail mixing class and distillery tour - Building private clients by hosting events with luxury brands - Developing corporate channel by gathering and reaching out to corporate contacts to present offers including office refreshment supply, corporate events and corporate giftings - Managing portfolio of on-trade accounts and pitching new clients in HORECA sector - Creating work from home packages and virtual events such as cocktail mixing class and distillery tour - Building private clients by hosting events with luxury brands



Liquid Innovation Limited (Porcelain Gin)

• Hong Kong SAR

• Business Development Manager

  • Jun 2020 - Mar 2022

  - Developed new channels by cold calls, emails, and meeting with bar managers, resulting in doubling sales volume and steady increment of new accounts - Drafting brand presentation and sales pitch for introducing the brand to potential on and off trade clients - Drafting marketing calendar, designing promotion campaigns, sourcing designer and production house for marketing campaign productions, arranging product photoshoot, writing up press release, pitching media, managing social media content, following up with clients - Participating trade shows and industry events for building relationship with clients, media, and industry experts Show less



ASEAN Capital

• Hong Kong SAR

• Consultant

  • Jun 2020 - Feb 2021

  - Designing membership structure, coming up with membership benefits and policies, drafting membership pitch deck - Monitoring corporate and private events at Pier 1929, the club’s base in Hong Kong, including weddings, press conference, media interviews, product launch, and so on - Liaising with brands for collaboration, coming up with event plan, drafting rundown, preparing logistic, assigning duties to event helpers and monitoring event flow - Hosting seminars for members to learn more about investment opportunities in ASEAN countries Show less



GSAP Limited (Hine, Monnet, Davidoff Cognac)

• Hong Kong

• Marketing & Communication Manager, APAC

  • May 2018 - Dec 2019

  - Responsible for the overseeing of the planning and execution of extensive marketing campaigns for all channels in APAC - Brokering of lucrative sponsorship deals - Hands on planning and management of event logistics, rundown and VIP guest communications - Drafted guidelines and procedures for reporting standards and A&P reimbursement - Spearheaded and oversaw the creation of a comprehensive clientele database to improve efficiency and streamline communication - Liaison between France HQ and the APAC distributors on all matters pertaining to marketing strategies, promotions, events, and production of POSM for both on-trade and off-trade Show less



FabMap Limited

• Hong Kong

• Founder

  • Feb 2015 - Dec 2017

  - Designing database for fashion and beauty shops in Hong Kong to create an online directory - Planning and implementing website flow, revenue model, marketing campaign and other logistics - Monitoring work progress of designers and program developers - Pitching and communicating with clients on uploading shop details online - Designing database for fashion and beauty shops in Hong Kong to create an online directory - Planning and implementing website flow, revenue model, marketing campaign and other logistics - Monitoring work progress of designers and program developers - Pitching and communicating with clients on uploading shop details online



Louis Capital Markets

• Hong Kong

• Research Analyst

  • Sep 2013 - Feb 2015

  - Supporting equity traders’ arbitrage trading by monitoring listed company events in APAC, including Japan - Studying announcements and preparing M&A, right issues, holding arbitrage, and news reports - Supporting equity traders’ arbitrage trading by monitoring listed company events in APAC, including Japan - Studying announcements and preparing M&A, right issues, holding arbitrage, and news reports



Strategic Financial Relations Limited

• Public Relations and Communications Services
• 1 - 100 Employee

• Executive

  • May 2012 - Sep 2013

  - Serving wide range of retainer clients from different sectors including financial institutions, statutory bodies, listed companies in retail, gaming, mining and energy sectors - Writing press release, MD&A session of financial reports based on financial statements provided by listed companies - Arranging investor meetings and pitching media interview - Monitoring news for clients via Wisers, Factiva and Bloomberg terminal - Organizing corporate events such as AGM, SGM, IPO listing, investors / media conference and meetings - Preparing materials for new business pitching and client review Show less