Mauricio Barahona Senior

Sales and Marketing Manager | Ed-Tech | at IPLER
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Contact Information
us****@****om
(386) 825-5501
Location
Bogota, D.C., Capital District, Colombia, CO
Languages
  • Spanish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • French Native or bilingual proficiency
  • Portuguese Elementary proficiency

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Gabriel Hernández Erzisnik

Mauricio is a highly skilled sales professional and a pleasure to work with. I had the pleasure of working with Mauricio as a local partner of Rosetta Stone, and was consistently impressed by Mauricio's ability to close deals and build strong relationships with clients. His communication skills are exceptional, and he is able to explain complex products in a way that is easy for clients to understand. He is also highly organized and able to manage multiple projects simultaneously, always ensuring that deadlines are met and clients are satisfied. I would highly recommend Mauricio for any sales role or for a sales manager position. He is a talented sales professional with a proven track record of success, and he would be an asset to any organization.

Horacio Quiroga

I taught a GMAT Bootcamp in Colombia that Mauricio very professionally organized. During my stay in Colombia I felt very well treated and respected; Mauricio, his company, and his family did all they could to make my stay and professional performance in Bogota the best possible. I must say that I left Bogota with a strong sense of personal and professional fulfillment. We got great feedback from our students, and I have to admit that anything that can be improved in our performance falls on my side since Mauricio's job was impeccable.

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Credentials

  • Sandler Sales Foundations Program
    Sandler Training
    Jun, 2021
    - Oct, 2024
  • Boot Camp de Prospección
    Sandler Training
    May, 2019
    - Oct, 2024
  • Inbound Sales Certified
    HubSpot
    Jun, 2018
    - Oct, 2024
  • Inbound Certification
    HubSpot
    Aug, 2017
    - Oct, 2024
  • Facebook Advertising Fundamentals
    Lynda.com
    Jul, 2016
    - Oct, 2024
  • Inbound Certification
    HubSpot
    Mar, 2015
    - Oct, 2024

Experience

    • Colombia
    • Education Administration Programs
    • 1 - 100 Employee
    • Sales and Marketing Manager | Ed-Tech |
      • Aug 2012 - Present

      • Development and monitoring of sales projections. •. Managing a team of 10 sales reps. •. Experience in working and closing business with K-12, Higher Education, Corporate and Government sectors selling Rosetta Stone Software • Support all marketing campaigns. • Monitor the evolving business landscape and gather customer insights. • Upgrade marketing technology and skills in the company. • Measure and account for marketing and sales financial performance. • Monitor the sales management indicators and take immediate action based on the results. •. Attract and grow the best sales talent through effective recruiting, selection, and training. • Be accountable for business growth and achieving overall metrics • Design media plan budget. • Management of strategic alliances with companies, institutions, and other corporate clients. • Organize and conduct sales meetings. • Coordinate the preparation of quotations and proposals for current and potential customers. • Establish an external business relationship with entrepreneurs, managers, and other persons acting as potential customers for IPLER services. Show less

    • Colombia
    • Advertising Services
    • Co Founder
      • Nov 2016 - Present

      Work with clients to counsel, coach and advise them on “remarkable” marketing strategies that grow their businesses. Deliver strategic marketing plans, encompassing appropriate tactics: website traffic growth, email campaigns, inbound marketing, lead acquisition, SEM, SEO and more. Work with clients to counsel, coach and advise them on “remarkable” marketing strategies that grow their businesses. Deliver strategic marketing plans, encompassing appropriate tactics: website traffic growth, email campaigns, inbound marketing, lead acquisition, SEM, SEO and more.

    • Netherlands
    • Hospitals and Health Care
    • 700 & Above Employee
    • Global Marketing Manager Junior
      • Feb 2012 - Jul 2012

      • Analyze the market trends by using all the available sources of information (consumer’s insights, Philips regional team’s feedback, exhibitions, databases, articles, competitive intelligence tools. • Benchmark of existing products. • Estimate business potential. • Insights gathering & validation (Value Proposition House) and (Voice of Customer). • Develop product and non-product propositions. • Build a marketing strategy. • Roadmap creation & portfolio management. • Prepare Marketing brief for agency. • In charge of electric horn for India, led lamps/torch/emergency lights projects for APR/Europe. Show less

    • Colombia
    • Education Administration Programs
    • 1 - 100 Employee
    • Sales and Marketing Analyst
      • Jul 2010 - Jul 2011

      • Responsible for market research for a project of online courses. • Analyze market (Euromonitor, Datamonitor and BPR-Benchmark). • Qualitative and quantitative research • Participation in the design, development and commercialization of software self-study courses and texts. • Responsible for strategic analysis of the company. • Responsible for market research for a project of online courses. • Analyze market (Euromonitor, Datamonitor and BPR-Benchmark). • Qualitative and quantitative research • Participation in the design, development and commercialization of software self-study courses and texts. • Responsible for strategic analysis of the company.

Education

  • Toulouse Business School
    Master in Management, Minor in International Marketing and Communications
    2012 - 2013
  • Universidad de Los Andes
    Bachelor of Business Administration (B.B.A.), 4,1/5
    2007 - 2013
  • Colegio Anglo Colombiano
    High School Diploma - International Baccalaureate® (IB), Economics

Community

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