Experience

The American Society of Cinematographers

• United States
• Entertainment Providers
• 1 - 100 Employee

• Vice-Chair - ASC Motion Imaging Technology Council (MITC)

  • Apr 2021 - Present



D-Cinema Consulting

• Movies, Videos, and Sound
• 1 - 100 Employee

• Consultant

  • Jan 2004 - Present

  Industry and world leader in movie image quality, workflow, best practices, testing. Digital cinema - production, post, mastering, distribution and exhibition, standards. Designed the StEM test movie that defined the quality required for digital cinema. http://www.d-cinema.us and http://www.synthesis.com/overview.html- Associate Member, ASC (American Society of Cinematographers). Secretary, ASC Motion Imaging Technology Council.- Active Member, VES (Visual Effects Society) - Member, SMPTE- 2012 Primetime Emmy Engineering Award for the ASC for the ASC CDL. ASC CDL is used in the workflow of >90% of studio feature motion pictures, 70% of scripted series TV, 99% of VFX. - 2014 Academy Award - Technical Achievement.- ASC CDL chapter in the American Cinematographer Manual 10th ed. (lead author). - Digital Cinematography chapter for the VES Handbook (co-author). - ACES (Academy Color Encoding System). One of key participants defining use on-set, near-set and into post. AMPAS received a 2012 Primetime Emmy Engineering Award for ACES. - Vice-chair of SMPTE Working Groups that drafted most Digital Cinema imaging Standards. •ASC-DCI Standard Evaluation Material (StEM) - Test Design•ASC-PGA Camera Assessment Series (CAS) - principal in design, planning, production team•ISDCF 3D Luminance Demo - co-designer, test material selectionBetween ASC CDL and SMPTE work, I have a meaningful contribution to >90% of all theatrical audience motion picture viewing experiences in the US and Europe, and almost as many world-wide. Past work in the computer industry includes: Computer software and hardware architecture. Consulting for Sun Microsystems Labs, SGI, Sony, Seagate. Co-designer of first small programmable portable computer. Originator of Very Long Instruction Word (VLIW) processor architecture. Fundamental engineering for first mass-market portable video player. Product design and planning. Mergers and Acquisitions. UI. Show less

• Public Speaker

  • Jan 2001 - Jul 2017

  - International Space Development Conference (2014) - invited speaker. "Enhanced Human Perception in Manned Space Exploration". - Home Theater Geeks webcasts (2014, 2010) - 1 to 1.5 hours. More than 28,000 and 25,000 viewers.- American Society of Cinematographers Masterclass (2013) - co-taught one session for international attendees. - NAB Digital Cinema Summit, invited speaker (2008) - "ISDCF (InterSociety Digital Cinema Forum) Report", 1200 paid attendees.- IMAGO (European Federation of Cinematography Societies) – 1st Digital Cinema Conference, Oslo, Norway (2006) - 400 attendees. "ASC and DCI – initiative for the digital future", invited keynote "Demo and Guided Tour of the ASC-DCI Standard Evaluation Material (StEM)”, invited keynote "Digital Cinema in the United States", invited keynote Show less



ASC Motion Imaging Technology Council

• Hollywood, CA, USA

• Director of Research

  • May 2018 - Apr 2021

  Since 2002, the ASC Motion Imaging Technology Council (previously ASC Technology Committee) has lead the movie and television industries through the transition from film to digital imaging, production, and exhibition, creating and defending artistic options and audience experiences worldwide. I have lead and co-created many of our major projects with the widest industry influence. Since 2002, the ASC Motion Imaging Technology Council (previously ASC Technology Committee) has lead the movie and television industries through the transition from film to digital imaging, production, and exhibition, creating and defending artistic options and audience experiences worldwide. I have lead and co-created many of our major projects with the widest industry influence.



American Society of Cinematographers

• Motion Imaging Technology Council Secretary

  • Aug 2017 - Apr 2021

• ASC Technology Committee Secretary

  • Jan 2003 - Apr 2021

  Vice-run 200+ person committee of top industry experts, guiding the movie industry through continuing technical and business changes in production, post, mastering, exhibition. Active in all areas of work including DI, Advanced Imaging, Plenoptic, HDR/UHDTV Committees. One of two primary representatives of the Committee in most areas, interacting with technical, creative, studios, post, the Academy. Represented the ASC with IMAGO and cinematography societies worldwide. Co Chair of the Digital Intermediate (DI) Committee, whose work is used in making 90% of movies worldwide. Secretary of the Advanced Imaging Committee, which has had a significant role in improving the industries technical and scientific handling of digital imaging. The Committee has been one of the primary sources defining, setting the techniques, setting the quality expectations for digital imaging production and post production since the introduction of digital into making movies. •ASC-DCI Standard Evaluation Material (StEM) - Lead Designer, Co-producer•ASC-PGA Camera Assessment Series (CAS) - principal in Design, Planning, Production team Show less



Academy of Motion Picture Arts and Sciences

• United States
• Non-profit Organizations
• 300 - 400 Employee

• Member, Scientific and Technical Awards Committee

  • Aug 2014 - Oct 2017

  Chair - Digital Movie Cameras, Monitors Committees. Investigating and evaluating feature motion picture production and post equipment, in support of the Academy Scientific and Technical Awards selection.

• Contributor and Co-designer - LMT (Look Management Transform) and transitional representations

  • Mar 2006 - Oct 2017

  Participant in the ACES - Academy Color Encoding System - engineering working group. One of key roles defining ACESlog and ACESproxy to allow early use on-set, near-set and into post. Designed and conducted on-set testing. AMPAS received a 2012 Primetime EMMY Engineering Award for ACES.



SMPTE Motion Imaging Journal

• Lead Author, Editor

  • Sep 2006 - Sep 2017

  Author, Co-author, and Editor of the annual headline article for the most widely distributed issue of the world's #1 movie and television technical journal. Articles include my predictions for and effects of new technologies including digital cameras, AI, machine learning, computational imaging on entertainment imaging. Topics include Camera, Lens, UHDTV, Next Generation Cinema Display, Advanced Imaging, Digital Intermediate, Plenoptic/Light Field, Virtual Production, Virtual Reality, Archive, Restoration. Show less



Visual Effects Society

• United States
• Movies, Videos, and Sound
• 1 - 100 Employee

• VES Handbook co-author

  • 2009 - 2014

  Co-author of the Digital Cinematography chapter of the VES Handbook. Co-author of the Digital Cinematography chapter of the VES Handbook.



American Society of Cinematographers Technology Committee

• Hollywood, CA

• Co Designer, ASC CDL (Color Decision List)

  • Jan 2003 - Jul 2012

  Co Designer of the ASC CDL - used in the production, post, mastering workflow of 90% of theatrical feature movies, 70% of scripted series TV, 99% of VFX turn over. Supported in hundreds of products. Received Academy Award - Technical Achievement, Primetime EMMY Engineering Award, HPA Judges Award for Creativity and Innovation. Co Designer of the ASC CDL - used in the production, post, mastering workflow of 90% of theatrical feature movies, 70% of scripted series TV, 99% of VFX turn over. Supported in hundreds of products. Received Academy Award - Technical Achievement, Primetime EMMY Engineering Award, HPA Judges Award for Creativity and Innovation.



SMPTE

• United States
• Entertainment Providers
• 1 - 100 Employee

• Vice Chair of 21DC and DC28 Digital Cinema Mastering and Security Working Groups

  • Jan 2003 - Mar 2011

  Vice Chair of SMPTE 21DC and DC28 Digital Cinema Mastering and Digital Cinema Security (KMAH) Working Groups for the entire creation and roll-out of the digital cinema system. Major contributor to D-Cinema image quality, DCP, security, licensing. Co-chair Test Materials ad hoc, 28.8 Projection. Vice Chair of SMPTE 21DC and DC28 Digital Cinema Mastering and Digital Cinema Security (KMAH) Working Groups for the entire creation and roll-out of the digital cinema system. Major contributor to D-Cinema image quality, DCP, security, licensing. Co-chair Test Materials ad hoc, 28.8 Projection.



Inter-Society Digital Cinema Forum (ISDCF)

• Vice Chair

  • Apr 2007 - Mar 2010

  Vice Chair of ISDCF (InterSociety Digital Cinema Forum) and ISDCF KDM (security and licensing) groups. Lead designer and producer of the 3D Luminance Demonstration - in-theater demonstration of mastering and exhibition of 3D at multiple luminances, for 500 industry members. Vice Chair of ISDCF (InterSociety Digital Cinema Forum) and ISDCF KDM (security and licensing) groups. Lead designer and producer of the 3D Luminance Demonstration - in-theater demonstration of mastering and exhibition of 3D at multiple luminances, for 500 industry members.



DigiFlicks

• Hollywood

• CTO

  • Mar 2003 - Sep 2004

  CTO of early Digital Cinema startup. Technical leadership, strategic planning, product design in all products and activities including architect/designer of proposed DCI Proof-of-Concept 2K and 4K digital cinema servers, security, distribution systems and media, and theater design. Advisor on creation of a TV-oriented post-production house. CTO of early Digital Cinema startup. Technical leadership, strategic planning, product design in all products and activities including architect/designer of proposed DCI Proof-of-Concept 2K and 4K digital cinema servers, security, distribution systems and media, and theater design. Advisor on creation of a TV-oriented post-production house.



Synthesis - Technology and Multi-disciplinary Consulting

• Consultant

  • Jun 1980 - Dec 1999

  Product design and marketing. Computer software and hardware architecture, and system design. UI. Strategic. Mergers and Acquisitions. Industries include technology, entertainment, automotive, medical, music, publishing, investment. http://www.synthesis.com Project lead, highly portable source-level debugger for first commercial implementation of the programming language Ada, managing teams in two countries. Technical lead, sound-noise-vibration analysis system used by one-third of the world's major auto manufacturers to dramatically reduce design-to-market time, with teams in three cities in two countries. Industry relations, technical evaluation of acquisitions, strategic for propsed new business unit for Internet music and movie service for $1.2B/yr company. Software design and hardware advice for first clipboard computer (1981). Software architect for first moderately priced digital audio workstation. Biological finger printing. Technique for training killer whales using underwater sound. Show less



SDRC

• Technical Lead, Product Design, Software Architect, Software Engineer (Consultant)

  • 1995 - 1998

  Co-designer and technical lead on SDRC I-DEAS Sound Quality, the industry-leading, flagship sound, noise, and vibration analysis system used for a decade by 1/3 of the world's major auto manufacturers to help reduce design cycles from 3 years to 6 months. Very possibly used to design the car you are driving now. Co-designer and technical lead on SDRC I-DEAS Sound Quality, the industry-leading, flagship sound, noise, and vibration analysis system used for a decade by 1/3 of the world's major auto manufacturers to help reduce design cycles from 3 years to 6 months. Very possibly used to design the car you are driving now.



Reisner Management

• Owner

  • 1989 - 1998

  Record, music, publishing, and entertainment industry artist management. Major label record deals, US and international major publisher book deals, US/Europe/Japan concert co-production.

• Entertainment Manager

  • Sep 1987 - Sep 1997

  Entertainment Management. Made major label US and International CD, book, new media deals for clients. Co-produced concerts and appearances worldwide. Active interface with a broad range of performers. Interaction and negotiations with artists, management, agencies. Related work included songwriting; engineering a non-Stones intro for a track intended for "Bridges to Babylon"; wrote comedy for Dennis Miller and for Sinbad.



TeleSoft

• Software Architect and Technical Lead

  • 1985 - 1988

  Co-technical lead on first commercial implementation of Ada programming language. Designer of ground-breaking highly-portable source-level debugger. Managed teams in the US and Sweden. Co-technical lead on first commercial implementation of Ada programming language. Designer of ground-breaking highly-portable source-level debugger. Managed teams in the US and Sweden.



Volition Systems

• San Diego

• Co-Founder

  • Nov 1981 - Apr 1983

  Co-founder and Partner in an early computer software startup. Projects included early 4GL, design of a dubbing stage automation system, bit-slice-based byte-code pseudo-machine hardware implementation. Software Engineer (Pascal, C, assembly language and machine language), Hardware Designer, business planning and management. Co-founder and Partner in an early computer software startup. Projects included early 4GL, design of a dubbing stage automation system, bit-slice-based byte-code pseudo-machine hardware implementation. Software Engineer (Pascal, C, assembly language and machine language), Hardware Designer, business planning and management.



UCSD Pascal Project

• LSI-11/PDP-11, Long Math, Code Generators

  • 1977 - 1980

  Software Engineer. 13th member of the UCSD Pascal Project. Responsible for lead version (LSI-11 family) of the p-machine interpreter. Wrote Long Math package for numbers up to 64K bits long - limited only by the PDP-11's memory space. Wrote and tested code generators. Wrote first Motorola 68000 disassembler - before the official processor documentation was published. The JVM (Java Virtual Machine) was inspired by the UCSD Pascal p-machine. Software Engineer. 13th member of the UCSD Pascal Project. Responsible for lead version (LSI-11 family) of the p-machine interpreter. Wrote Long Math package for numbers up to 64K bits long - limited only by the PDP-11's memory space. Wrote and tested code generators. Wrote first Motorola 68000 disassembler - before the official processor documentation was published. The JVM (Java Virtual Machine) was inspired by the UCSD Pascal p-machine.