Experience

Puzzle MKT

• Argentina
• Advertising Services
• 1 - 100 Employee

• Business Strategy Director

  • Aug 2022 - Present



Tiendanube

• Argentina
• IT Services and IT Consulting
• 300 - 400 Employee

• Senior Sales Manager

  • Sep 2021 - Jul 2022



Agrofy

• Argentina
• Technology, Information and Internet
• 100 - 200 Employee

• Regional Product Strategy Manager

  • May 2020 - Sep 2021

  -Strategic Vision Design of the product for the next 5 years. -Continuous improvement of the Value of the Proposals for the 5 business units in the six main countries with the objective to achieve the principal KPIs. -Identify and design the product portfolio strategy, incorporating the needs and opportunities detected by the areas of customer-facing, business intelligence and business units. -Analysis of impacts, costs and times to the market about every technological project, according to the market requirements and the strategic company plan.-Roadmap prioritization of the technology team for every quarter. –Project follow-up and reprioritization of the Roadmap with the Product Manager, PMO and the Product Owner. -Definition of the level of the operative service of the area of Customer Service for every product and country, considering the profitability. -Methodologies: Agile, Canvas and RICE Show less

• Senior Regional Sales Manager

  • Apr 2018 - May 2020

  In charge of the markets of Argentina, Uruguay, Colombia, Paraguay, Chile and Bolivia.Management Commercial B2B. Responsible for3 business units. (Agrofy Marketplace, Agrofy Advertising, Agrofy Tech) Team of 3 Sales Managers and 35 account executives distributed in different countries.Responsibilities: -Participation in the negotiations with the most important clients.-Sales training and motivation to develop the skills of the team members.-Design and follow-up of the P&L of every business unit and country.-Monthly goal set-up and follow-up of the performance of every business unit.- Creation and follow-up of the sales plan, collections and the mix of the product for every country. -Design of the commercial structure, careers plans and the management of the labour environment. -Joint work with the Marketing and Branding team for the campaign performances and demand building by country.- Market Benchmark and competitors.-Continuous improvement of the value proposal.-Identify new business opportunities, the design of new products, profitability analysis and the launch.-Team work with the technology area, in order to prioritize the Development Roadmap.-Design and the performance of automated processes for the commercial area, collections and customer service. Show less

• Argentina Sales Manager

  • Mar 2017 - Apr 2018

  -Commercial management B2B. -Responsible for the commercial management of the most two important business units in the company.-Commercial team of 10 collaborators distributed in different cities of the country.-Sales training and encouragement to develop the skills of the team members. -Participation in the negotiations with the most important clients. -Build and promote solid and lasting relationships with the clients.-Implementation of Salesforce for every company area. -Development of the main KPIs. -Design and the P&L follow-up.-Design and the annual budget follow-up of sales and expenses. -Monthly goal set-up and the performance follow-up of the sales representatives. -Data base analysis and the commercial planning.-Actions and campaigns of the demand building. -Market Benchmark and the competitors.-Identify new business opportunities, new product design and the launch. -Margin and profitability analysis of the products.-Team work with the technology area, in order to prioritize and manage the Development Roadmap.Software: Salesforce, Qlik Sense, Excel and G Suite. Show less



Mercado Libre

• Argentina
• Internet Publishing
• 700 & Above Employee

• Sales Supervisor

  • Jan 2015 - Mar 2017

  -Commercial team of 15 collaborators in different cities of the country.-Responsible for the commercial team for the vehicle category.-Design of the commercial goals and the follow-up of the principal KPIs of the team. -Development and implementation of the strategies that allow to achieve with the billing objectives in every region of the country. -Base analysis, identification of the leads, portfolio segmentation and the commercial planning. -Recruitment, training and the certification of the sales team, and the commercial planning. -Implementation of the Sales Force, Scorecard and Tableau.-Coordination of the 15 vendors and 2 analysts of the commercial planning in my charge distributed in different regions of the country. Show less

• Key account manager (Argentina & Uruguay)

  • Jan 2012 - Dec 2014

  -Recruitment, develop and build loyalty for big accounts for the vehicle category under the methodology of trade visits, with the purpose of reaching goals of billing and collections. -Analysis of the main KPIs of my portfolio, planning and implementation of different commercial strategies. -Teamd and individual training for large account users. -Induction and training of the new team members under the shadowing methodology and role play. - Micro strategy Management and the Salesforce. Show less



LetsBonus

• Spain
• Technology, Information and Internet
• 1 - 100 Employee

• Key Account Manager (Argentina y Uruguay)

  • Jul 2010 - Dec 2011

  -Commercial launch of the platform and the brand positioning in the assigned portfolio. -Conquest and the loyalty of large accounts, in order to build the product offer and services in the platform, articulating the commercial and advertising actions with the most important brands of the gastronomic market, food and drinks. -Induction and the training of new team members under the shadowing methodology and role play. –Methodology of the trade visits in both countries. - CRM SUGAR Management and REDMINE. Show less



Percijos S.R.L

• Argentina, Capital Federal

• Owner and manager – Business project

  • Mar 2006 - May 2010

  -Administration and the general management of the shop, suppliers and employees. -Franchise of the textile company SOHO installed in the commercial walk of Santa Fe Avenue and Callao Street (Capital Federal). -I had a stable payroll of 20 collaborators in my charge. Franchise SOHO 2086 Santa Fe Ave. (CABA) Heading: Textile – Retail Sale of clothing. -Administration and the general management of the shop, suppliers and employees. -Franchise of the textile company SOHO installed in the commercial walk of Santa Fe Avenue and Callao Street (Capital Federal). -I had a stable payroll of 20 collaborators in my charge. Franchise SOHO 2086 Santa Fe Ave. (CABA) Heading: Textile – Retail Sale of clothing.