Diego Franca

Co-Owner at Certare Engenharia e Consultoria
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Contact Information
Location
Fortaleza, Ceará, Brazil, BR
Languages
  • English Full professional proficiency
  • Portuguese Native or bilingual proficiency
  • Spanish Limited working proficiency

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Waldir Peres

O Diego trabalhou no desenvolvimento do Plano Diretor de ITS da Região Metropolitana do Rio de Janeiro. Guardo as melhores impressões deste jovem profissional que certamente terá uma carreira de enorme sucesso. O Diego é um talento, sem dúvida.

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Experience

    • Brazil
    • Civil Engineering
    • 1 - 100 Employee
    • Co-Owner
      • Oct 2013 - Present

      As Co-Owner of CERTARE Engenharia e Consultoria LTDA, Diego is responsible for project management and coordination of transportation engineering and urban planning projects in the following areas: highway safety, ITS systems, travel demand modeling, simulation, transportation master plan development and mass transit analysis. In addition, Infrastructure projects, financing programs with development banks and feasibility studies are on his core areas. As Co-Owner of CERTARE Engenharia e Consultoria LTDA, Diego is responsible for project management and coordination of transportation engineering and urban planning projects in the following areas: highway safety, ITS systems, travel demand modeling, simulation, transportation master plan development and mass transit analysis. In addition, Infrastructure projects, financing programs with development banks and feasibility studies are on his core areas.

    • Brazil
    • Electric Power Generation
    • 1 - 100 Employee
    • Co-Owner
      • Sep 2021 - Present

      Working in the business development of projects and studies in solar and renewable energies; projects and studies for decarbonization and GHG inventory, including new low-cost technologies for reducing emissions; financing solutions with development banks. Working in the business development of projects and studies in solar and renewable energies; projects and studies for decarbonization and GHG inventory, including new low-cost technologies for reducing emissions; financing solutions with development banks.

    • Associate
      • Jul 2020 - Present

      Serve as associate member, cooperating with technical discussions and presentations on road safety. Serve as associate member, cooperating with technical discussions and presentations on road safety.

    • United States
    • Non-profit Organizations
    • 300 - 400 Employee
    • Global Road Safety Initiative Consultant
      • Jul 2015 - Oct 2017

      Consultant to the Bloomberg Global Road Safety Initiative in Fortaleza responsible for overall coordination of activities among partners and the city staff. The project is a five-year program that will focus on reduction of road crashes by implementing engineering countermeasures and deploying communication and education strategies focusing risk factors. Consultant to the Bloomberg Global Road Safety Initiative in Fortaleza responsible for overall coordination of activities among partners and the city staff. The project is a five-year program that will focus on reduction of road crashes by implementing engineering countermeasures and deploying communication and education strategies focusing risk factors.

    • United States
    • International Trade and Development
    • 700 & Above Employee
    • Products and External Services Consultant (PEC) - Intelligent Transportation Systems
      • Jan 2015 - Jul 2015

      Consultant to IDB and responsible to develop an ITS Master Plan Term of Reference (TOR) for the City of Fortaleza. As specific tasks, Diego defined minimum criteria for analysis of existing stakeholders, review of current ITS infrastructure, proposal of ITS architecture and evaluation/selection of ITS projects for short, mid and long term. Consultant to IDB and responsible to develop an ITS Master Plan Term of Reference (TOR) for the City of Fortaleza. As specific tasks, Diego defined minimum criteria for analysis of existing stakeholders, review of current ITS infrastructure, proposal of ITS architecture and evaluation/selection of ITS projects for short, mid and long term.

    • Brazil
    • Higher Education
    • 700 & Above Employee
    • Visiting Professor
      • Mar 2015 - Apr 2015

      Lecturer at graduate level in Urban Mobility Program, responsible for teaching Road Safety Module. Critical spots treatment, cost-benefit analysis in engineering projects and road safety audits were some of the topics covered during classes. Lecturer at graduate level in Urban Mobility Program, responsible for teaching Road Safety Module. Critical spots treatment, cost-benefit analysis in engineering projects and road safety audits were some of the topics covered during classes.

    • Government Administration
    • 700 & Above Employee
    • Traffic Engineer member of PAITT (Traffic/Transportation Short-term Action Plan)
      • Jan 2014 - Jun 2014

      Team member of PAITT - specialized group of the City of Fortaleza responsible to study and implement traffic/transportation short-term strategies with high benefit-cost ratio. Diego was responsible for evaluating and developing performance measures to track the system reliability as well as identify ITS needs. Diego also helped the development of new traffic accident response protocols to help reduce disruption time of travel lanes. Team member of PAITT - specialized group of the City of Fortaleza responsible to study and implement traffic/transportation short-term strategies with high benefit-cost ratio. Diego was responsible for evaluating and developing performance measures to track the system reliability as well as identify ITS needs. Diego also helped the development of new traffic accident response protocols to help reduce disruption time of travel lanes.

    • Civil Engineering
    • 200 - 300 Employee
    • Engineering Consultant
      • Sep 2012 - Jun 2013

      Working as a consultant to the Nippon Koei team in Rio to help the city develop the first ITS Master Plan in Brazil. The goal of this effort is to integrate and bring together all stakeholders that have ITS systems in place. The state-of-the-practice does not promote an optimized flow of information since each stakeholder has its own system. Diego is responsible for data analysis, travel demand modeling and the ITS architecture development stages of the project. A preliminary ITS Master Plan for DF was also conducted during this project. Show less

    • United States
    • Civil Engineering
    • 200 - 300 Employee
    • Engineer
      • Aug 2009 - Aug 2012

      Perform data analysis, technical assessment and report writing of transportation engineering/planning related projects. Responsible for client interaction and co-management of small-medium size projects (<$100K) and budget co-management of larger projects. Perform data analysis, technical assessment and report writing of transportation engineering/planning related projects. Responsible for client interaction and co-management of small-medium size projects (<$100K) and budget co-management of larger projects.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Research Assistant
      • Jan 2007 - Aug 2009

      At Nebraska Transportation Center -UNL, Diego worked as a researcher on Intelligent Transportation Systems and video data collection to improve traffic flow, reduce vehicular travel time at intersections and improve safety at highway-rail grade crossings. At Nebraska Transportation Center -UNL, Diego worked as a researcher on Intelligent Transportation Systems and video data collection to improve traffic flow, reduce vehicular travel time at intersections and improve safety at highway-rail grade crossings.

    • Intern
      • Mar 2006 - Dec 2006

      Assessment of intersection geometry and parking configuration; trip generation analysis; traffic assignment and forecasting using TransCAD; and safety assessment of high crash locations. Assessment of intersection geometry and parking configuration; trip generation analysis; traffic assignment and forecasting using TransCAD; and safety assessment of high crash locations.

    • Intern
      • Sep 2005 - Dec 2005

      Analysis of radar and video detection data. Statistical analysis related to accuracy and significance of data collection techniques. Analysis of radar and video detection data. Statistical analysis related to accuracy and significance of data collection techniques.

Education

  • University of Nebraska-Lincoln
    Master of Science, Civil Engineering
    2007 - 2009
  • FGV
    Diploma of Education, Business Administration and Management, General
    2022 - 2022
  • The Johns Hopkins University
    Diploma of Education, Road Safety Leadership
    2017 - 2017
  • Federal University of Ceara
    Bachelor of Science, Civil Engineering
    2002 - 2006
  • Instituto Federal de Educação, Ciência e Tecnologia do Ceará
    Technologist, Telecommunications
    2002 - 2006

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