Diederik Breijer

Founder & CEO at United Playgrounds.
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Location
Amsterdam, North Holland, Netherlands, NL

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Marceline Beijer

Within Kobalt we've experienced Diederik as a true business partner. Diederik brings a natural intelligence, a broad business experience combined with a very sympathetic personality to the table. As CEO, I experienced Diederik pro-activeness and selfstarter-capability as real added value.

Graham Duff

Diederik did a great job in leading Universal Media in the Netherlands and was undoubtedly one of my top three market heads in Europe . As a result I subsequently promoted him to EMEA President for UM .

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Experience

    • Netherlands
    • Business Consulting and Services
    • 1 - 100 Employee
    • Founder & CEO
      • Jan 2022 - Present

      Imagine a playground for the remarkable. We do. It’s in the making. Bold, confident yes, action-packed but also humble. That’s how we plan to leave a legacy. Welcome to United Playgrounds. United Playgrounds works with remarkable companies to realize ambitious ideas. We are a design studio, a tech firm, a production company, a game developer, a platform architect, a commerce expert, a performance analyst, a content hero, and so much more. Loosely coupled but tightly aligned. A stage for standouts wanting to stand out. This is our house of hero brands. Make a mark. Up your game. Press play. United Playgrounds works for amazing brands like Miro, Juni, T-Mobile, Just Eat Takeaway, Unicef, Holland & Barrett, Spotify, Flutterwave, WE Fashion, AS Watson, Red Bull, Formula 1, ABN AMRO, Basic-Fit and quite a few more. Show less

    • Retail Art Supplies
    • Founder
      • Mar 2009 - Present

      Management & Board advisory Management & Board advisory

    • United States
    • Advertising Services
    • 500 - 600 Employee
    • CEO Benelux
      • Jan 2011 - Aug 2019

      Holding company IPG Mediabrands Benelux is part of marketing solutions company IPG (NYSE listed). IPG Mediabrands Benelux consists of Media agencies Univeral Media and Initiative, Performance marketing agency Reprise, Content Marketing agency Yune, Mediabuying group Magna Global, Investment vehicule Orion Capital, Data-hub Marketing Sciences, Ad-tech trading desk Cadreon and Tech development hub bGenius. IPG Mediabrands is one of the leading b2b media and communications holdings in the Benelux region where it holds a no. 1 and 2 market position. It has appr. 22 subsidiaries and houses well over 650 employees. Executed Buy & Build growth strategy with the strategic acquisitions of Traffic4U and bGenius in 2014 and Yune in 2016. This strategy resulted in quadrupling the holding companies revenue and no. of staff in 4 years time whilst maintaining high OI%. Show less

    • United States
    • Advertising Services
    • 700 & Above Employee
    • President EMEA Region
      • Apr 2008 - Feb 2009

    • Chief Executive Officer Benelux
      • May 2007 - Apr 2008

      Universal Media is one of the leading Media agencies in the Benelux.

    • Chief Executive Officer Netherlands
      • Jan 2005 - May 2007

    • Dept. Managing Director Netherlands
      • Mar 2002 - Dec 2004

    • Netherlands
    • Advertising Services
    • 1 - 100 Employee
    • Media Director
      • Dec 1999 - Feb 2002
    • National Account Manager
      • Oct 1997 - Nov 1999

Education

  • UC Berkeley Haas School of Business
    Executive Leadership Program
    2014 - 2014
  • INSEAD
    Executive programme / Competitive Strategy
    2009 - 2009
  • IPG Senior Executive Leaders Programme
    Senior Executive Management Program
    2008 - 2008
  • Amsterdam University of Applied Sciences
    Bachelor Degree, Marketing & Communications
    1991 - 1997

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