Dianyi Liu
Deputy Director at Shanghai Electric Group Co., Ltd- Claim this Profile
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English Full professional proficiency
Topline Score
Bio
Credentials
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PMP
Project Management InstituteDec, 2006- Oct, 2024
Experience
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Shanghai Electric Group Co., Ltd
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Mechanical Or Industrial Engineering
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700 & Above Employee
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Deputy Director
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Dec 2019 - Present
Strategies and Implementation of Industrial Internet for B2B eCommerce in Power Generation Service Strategies and Implementation of Industrial Internet for B2B eCommerce in Power Generation Service
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MOONS' INDUSTRIES(Shanghai)
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China
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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eCommerce Director/Assistant to the President
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Dec 2014 - Dec 2019
- As eCom Director and assistant to the president in a listed company, fully in charge of the global online sales&marketing strategies, business developments and implementation, being responsible for P&L of eCommerce business unit. - Recruited, trained and developed a professional eCommerce talents team for MOONS' Group, and successfully established the online sales and marketing channels covering the US/EU/Japan/China market, based on official multi-language websites (www.moons.com.cn, www.moonsindustries.com) and third party platforms – Amazon.com, JD.com. - Established B2B online global marketing channels including both overseas market - Google, Facebook and Youtube and China market - Baidu, Wechat, Youku, EDM, SEO, generated increasing online sales leads and offline sales revenue by integrated online and offline business working organization. Show less
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ZunPin eCommerce
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Shanghai&Suzhou
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Director of Ecommerce
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2012 - 2014
- Provided consulting, turn-key operations solutions and training on 3rd party eCommerce platforms like Tmall, Taobao, and JD.com to build B-C online sales channels for offline brands - Provided consulting, turn-key operations solutions and training on 3rd party eCommerce platforms like Tmall, Taobao, and JD.com to build B-C online sales channels for offline brands
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Grainger
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United States
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Retail Office Equipment
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700 & Above Employee
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eCommerce Leader
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2007 - 2012
- Formulated and implemented strategic eCommerce initiatives including online sales channel (www.grainger.cn) and Alibaba online store (1688.com) targeting SME; eProcurement solutions (Ariba/Hubwoo eCatalog/Punch-out integration) targeting Fortune 500 Key Accounts like Dowcorning, GE. - Responsible for eCommerce budget control of 3 million/year and conducting integrated marketing and direct marketing. The online marketing included online marketing&sales process design, tele-marketing, EDM, search engine keywords ads, SEO, eFax, and catalog direct mailing. - Supervised overall eCommerce operations, including business process optimization, contents management, online merchandizing, partnership, traffic analytics, and SEO. Show less
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Education
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Shanghai Jiao Tong University
MBA, International Marketing & Sales -
Tongji University
Bachelor of Engineering (B.E.), Geological/Geophysical Engineering