Dianna Butaeva
Channel Sales Manager at Craftly- Claim this Profile
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Chinese Full professional proficiency
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English Professional working proficiency
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German Full professional proficiency
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Armenian Native or bilingual proficiency
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Russian Native or bilingual proficiency
Topline Score
Bio
Experience
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Craftly
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Germany
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Manufacturing
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1 - 100 Employee
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Channel Sales Manager
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Mar 2023 - Present
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Rebolet
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Germany
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IT Services and IT Consulting
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1 - 100 Employee
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Ecommerce Specialist
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Jul 2021 - Mar 2023
- Developing, monitoring, writing, and updating product content contained on eCommerce websites/channels. - Implementation of new sales channels - Developing marketing strategies and implementing the new brand image - All marketplace channels management Highlights: x Sales growth month over month by 20% in the last quarter & 25% over the last month x Implementation of new 23 channels over 20 countries(EU) in 5 months - Developing, monitoring, writing, and updating product content contained on eCommerce websites/channels. - Implementation of new sales channels - Developing marketing strategies and implementing the new brand image - All marketplace channels management Highlights: x Sales growth month over month by 20% in the last quarter & 25% over the last month x Implementation of new 23 channels over 20 countries(EU) in 5 months
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Thomas TeleService TTS GmbH
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Germany
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E-commerce Implementation Lead
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Nov 2020 - May 2021
- Devising strategies sales-related insights and novel developments to encourage sales in online store and channels. - Creating frameworks that transform our eBay & Amazon shops into highly profitable platforms. - Developing the brand image and aligning the business processes. - Directing the activities of software developers, copywriters, and graphic designers to ensure careful adherence to predetermined strategies. - Analyzing traffic to inform website maintenance and the effectiveness of marketing strategies. - Examining sales-related metrics to inform restocks. - Reporting on the utility of existing and new strategies. Show less
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House of Amber
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Denmark
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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eCommerce Operations Lead
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Jan 2017 - Oct 2020
- Building an eCommerce team from scratch- Opening of new shops and development of sales channels- Implementation of new Brand image and alignment of marketing strategies and business processes- Market and sales analysis- Elimination of any kind of manual work and optimization of work processesHighlights:x Opening of the first foreign shop on the main Chinese marketplace channel TAOBAO.x Organization of Russia's first online jewelry expo for a Chinese audience.x Sales Growth month over month by 20% by the second quarter. Show less
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Wholesale Manager
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Jun 2016 - Jan 2017
Market - China- Preparing bids and proposals for potential clients and customers.- Preparing budgets, cash flow forecasts, and other financial reports for management review.- Reviewing sales reports on a regular basis to identify opportunities for inventory turnover or markdowns.- Developing and implementing marketing strategies to promote products and increase sales volume.- Developing new business relationships and maintaining existing ones with suppliers to ensure adequate supply of products.- Researching new product lines and developing new business opportunities for the company.- Negotiating contracts with vendors to ensure that terms are fair for both parties.- Monitoring inventory levels to ensure that products are available when needed. Show less
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Aofmoka
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New York, United States
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Project Manager
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May 2018 - Nov 2019
- Writing terms of reference for the development of an application to manage the internal system of a jewelry company. - Working with the design and programming team, organizing the workflow. - Understanding and representing user needs. - Monitoring the market and developing competitive analyses. - Defining a vision for a product. - Aligning stakeholders around the vision for the product. - Prioritizing product features and capabilities. - Writing terms of reference for the development of an application to manage the internal system of a jewelry company. - Working with the design and programming team, organizing the workflow. - Understanding and representing user needs. - Monitoring the market and developing competitive analyses. - Defining a vision for a product. - Aligning stakeholders around the vision for the product. - Prioritizing product features and capabilities.
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Russian Food USA
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United States
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Food and Beverage Services
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1 - 100 Employee
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eCommerce Specialist
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Mar 2018 - Oct 2018
- Developing, monitoring, writing, and updating product content contained on eCommerce websites/channels. - Developing subject matter expertise in assigned product categories and taking ownership of daily business administration on posted accounts. - Cultivating standards, systems, and best practices for content creation, distribution, maintenance, and new product listings. - Working with product management, sales, graphics, and other relevant departments to provide updated content for assigned accounts to be shared across eCommerce platforms. - Managing account-specific SEO best practices, pricing policies, media assets, inventory and/or pre-orders. - Supplier management: consolidating requirements for external services and supplies, scanning the market for providers, negotiating with a chosen supplier, and for contracting and monitoring external services and service providers. Show less
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Education
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Goldman Sachs
Fundamentals of Sales and Marketing -
University of London
Brand Management: Aligning Business, Brand & Behaviour, 91% -
Russian State University for the Humanities
Massmedia & PR, Journalism -
East China Normal University
Chinese Language and Literature