Diane Byrne
Associate Broker at United Brokers Group- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Paul Postlmayr
Diane's talent and experience as a marketing guru for the home builder industry was evident on my first meeting with her in 1997. I have had the priveledge to work with her and the talented teams she has developed with Cachet Homes, Glen Alden Homes and TW Lewis. She is always responsive to new ideas and is willing to try new materials and techniques, allowing the designers and creative staff to break out of the standard box. I have truly enjoyed teaming with Diane creating memorable millwork elements and look for many more opportunities in the coming years.
Alison Bailin Batz
Diane is a pleasure - she is an innovator, strategic thinker and savvy marketer. I worked with her marketing team - under her direction - for several years when my company provided media relations services for Cachet. Under Diane's direction, our work was honored by the Publc Relations Society of America with a prestigious Copper Anvil Award. She was also known for thinking outside of the box in the best interest of her company, which led us to positive marketing programs with St. Joe's Hospital, 99.9FM and Canadian home buyers, to name a few. She was so successful, the Arizona Republic recently profiled her in an article titled "Cachet Homes Marketing VP Provides the Woman's Touch," which is available by searching through the archieves on AZ Central. I gladly give this recommendation and encourage any interested parties to call me for further details.
Paul Postlmayr
Diane's talent and experience as a marketing guru for the home builder industry was evident on my first meeting with her in 1997. I have had the priveledge to work with her and the talented teams she has developed with Cachet Homes, Glen Alden Homes and TW Lewis. She is always responsive to new ideas and is willing to try new materials and techniques, allowing the designers and creative staff to break out of the standard box. I have truly enjoyed teaming with Diane creating memorable millwork elements and look for many more opportunities in the coming years.
Alison Bailin Batz
Diane is a pleasure - she is an innovator, strategic thinker and savvy marketer. I worked with her marketing team - under her direction - for several years when my company provided media relations services for Cachet. Under Diane's direction, our work was honored by the Publc Relations Society of America with a prestigious Copper Anvil Award. She was also known for thinking outside of the box in the best interest of her company, which led us to positive marketing programs with St. Joe's Hospital, 99.9FM and Canadian home buyers, to name a few. She was so successful, the Arizona Republic recently profiled her in an article titled "Cachet Homes Marketing VP Provides the Woman's Touch," which is available by searching through the archieves on AZ Central. I gladly give this recommendation and encourage any interested parties to call me for further details.
Paul Postlmayr
Diane's talent and experience as a marketing guru for the home builder industry was evident on my first meeting with her in 1997. I have had the priveledge to work with her and the talented teams she has developed with Cachet Homes, Glen Alden Homes and TW Lewis. She is always responsive to new ideas and is willing to try new materials and techniques, allowing the designers and creative staff to break out of the standard box. I have truly enjoyed teaming with Diane creating memorable millwork elements and look for many more opportunities in the coming years.
Alison Bailin Batz
Diane is a pleasure - she is an innovator, strategic thinker and savvy marketer. I worked with her marketing team - under her direction - for several years when my company provided media relations services for Cachet. Under Diane's direction, our work was honored by the Publc Relations Society of America with a prestigious Copper Anvil Award. She was also known for thinking outside of the box in the best interest of her company, which led us to positive marketing programs with St. Joe's Hospital, 99.9FM and Canadian home buyers, to name a few. She was so successful, the Arizona Republic recently profiled her in an article titled "Cachet Homes Marketing VP Provides the Woman's Touch," which is available by searching through the archieves on AZ Central. I gladly give this recommendation and encourage any interested parties to call me for further details.
Paul Postlmayr
Diane's talent and experience as a marketing guru for the home builder industry was evident on my first meeting with her in 1997. I have had the priveledge to work with her and the talented teams she has developed with Cachet Homes, Glen Alden Homes and TW Lewis. She is always responsive to new ideas and is willing to try new materials and techniques, allowing the designers and creative staff to break out of the standard box. I have truly enjoyed teaming with Diane creating memorable millwork elements and look for many more opportunities in the coming years.
Alison Bailin Batz
Diane is a pleasure - she is an innovator, strategic thinker and savvy marketer. I worked with her marketing team - under her direction - for several years when my company provided media relations services for Cachet. Under Diane's direction, our work was honored by the Publc Relations Society of America with a prestigious Copper Anvil Award. She was also known for thinking outside of the box in the best interest of her company, which led us to positive marketing programs with St. Joe's Hospital, 99.9FM and Canadian home buyers, to name a few. She was so successful, the Arizona Republic recently profiled her in an article titled "Cachet Homes Marketing VP Provides the Woman's Touch," which is available by searching through the archieves on AZ Central. I gladly give this recommendation and encourage any interested parties to call me for further details.
Experience
-
United Broker's Group
-
United States
-
Leasing Real Estate
-
1 - 100 Employee
-
Associate Broker
-
Jul 2010 - Present
-
-
Associate Broker
-
Jul 2010 - Jul 2010
-
-
-
-
V. P. Marketing / Designated Broker
-
Jan 2001 - Oct 2009
Serve as Vice President of Marketing and Designated Broker for privately owned homebuilder with 8-12 on-going communities with homes priced from $250,000 to over $1,000,000. Full responsibility for strategically planning and executing the traditional and interactive marketing plans to generate traffic and sales to meet annual revenue projections. Oversee multi-million dollar budgets, maintain corporate brand and image, act as company spokesperson for public relations efforts. Oversee development, upgrades, and maintenance of corporate website. Develop and oversee Model Park and sales center development. Negotiate and execute contracts and resolve customer disputes. Key Achievements: Developed web-based lead source through redesign of the website and continually increased interactive leads each year for the last 5 years through interactive advertising and site optimization efforts. Renegotiated model leases and service contracts reducing overhead expenses by over 30%. Implemented a CRM program increasing effectiveness of managing and communicating with company database. Increased company awareness through active and effective public relations campaign going from an unknown builder to one actively sought by reporters and writers to provide expert opinion for a variety of articles. Oversaw execution of 3-week "Live and Drive" campaign that produced 25% of the annual sales and was recognized in national publications as one of the most innovative and effective advertising campaigns during the market downturn.
-
-
-
-
Member, Builder Liaison Committee
-
2008 - 2009
-
-
-
-
Vice President Sales and Marketing
-
Jan 1999 - Jan 2000
Sales and Marketing/Designated Broker Oversee all strategic and day-to-day management responsibilities of the sales and marketing department including overseeing meeting company sales goals, hiring, managing and motivating sales team and advertising activities for start-up Homebuilding Company. Sales and Marketing/Designated Broker Oversee all strategic and day-to-day management responsibilities of the sales and marketing department including overseeing meeting company sales goals, hiring, managing and motivating sales team and advertising activities for start-up Homebuilding Company.
-
-
-
-
V P Sales & Marketing, Des. Broker
-
Mar 1996 - Sep 1998
Responsible for all day-to-day management responsibilities of the sales and marketing department including managing and training sales team of 18 people to meet company sales goals. Responsible for highest sales to date for company while reducing incentives and turn-over. Responsible for all day-to-day management responsibilities of the sales and marketing department including managing and training sales team of 18 people to meet company sales goals. Responsible for highest sales to date for company while reducing incentives and turn-over.
-
-
-
-
Division Manager/Designated Broker
-
1992 - 1996
-
-
-
-
Sales Manager
-
1988 - 1992
-
-
Education
-
University of Phoenix
B. S., Business Administration
Community
