Director of Communications and Marketing

• Apr 2017 - Present

I am honored to work at an amazing zoo full of creative and passionate people working to make a difference for wildlife and wild places. I oversee the Communications and Marketing section (I have a new title as of August 2018, but it's the same job!). I lead a group of dedicated staff providing Marketing, Public Relations, Guest Services, Special Events, Graphics and Park Ranger services for the North Carolina Zoo. We create memorable guest experiences with a focus on wildlife conservation… Show more I am honored to work at an amazing zoo full of creative and passionate people working to make a difference for wildlife and wild places. I oversee the Communications and Marketing section (I have a new title as of August 2018, but it's the same job!). I lead a group of dedicated staff providing Marketing, Public Relations, Guest Services, Special Events, Graphics and Park Ranger services for the North Carolina Zoo. We create memorable guest experiences with a focus on wildlife conservation, great animal care and wellness, plus engaging informal education.

Curator of Design, Interim Marketing Officer

• May 2014 - Jun 2017

Graphics Supervisor

• Jun 1994 - May 2014

The Zoo’s Graphics Supervisor, equivalent of an Art Director, is responsible for management of the graphics staff, providing technical, interpretive and aesthetic guidance for the creative services, and ensuring high-caliber design is provided to the Zoo and Zoo Society. Develops and implements the Zoo’s branding as projected through printed pieces, signage, and other collateral; ensures proper and consistent use of the Zoo’s visual identity. Develops and tracks schedules and budgets, evaluates… Show more The Zoo’s Graphics Supervisor, equivalent of an Art Director, is responsible for management of the graphics staff, providing technical, interpretive and aesthetic guidance for the creative services, and ensuring high-caliber design is provided to the Zoo and Zoo Society. Develops and implements the Zoo’s branding as projected through printed pieces, signage, and other collateral; ensures proper and consistent use of the Zoo’s visual identity. Develops and tracks schedules and budgets, evaluates and motivates employees, and works with others in determining goals and prioritization.