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Michael Winneker

Diane is a talented and knowledgeable Affiliate Sales executive. I've learned a lot through her experience and expertise in the International programming space. In addition, her consistent out of the box thinking and straight forward initiative has led to Zee being the leading Southeast Asian programmer in the nation. I know when I'm stuck with a negotiation I can always rely on her sound advice.

Julie Tran

I had the pleasure of working with Diane when she was at Zee as the relationship manager for AT&T U-verse. Diane was always professional, courteous, hard-working, tenacious, and methodical in her approach. She was always responsive to my needs and an overall great partner. Her industry knowledge and expertise regarding the South Asian programming market is profound and she would be a great asset to any company that hires her.

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Credentials

  • NAMIC EMMA Marketing Award
    NAMIC
  • Service to Emma Willard School Award
    Emma Willard School
  • Women in Cable Telecommunications Executive Development
    Women in Cable Telecommunications

Experience

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Volunteer
      • Dec 2017 - Present

      I bring my professional experience to help expand and strengthen the LWVNYC mission to register voters and encourage active civic engagement. Among my various functions are co chair Non Citizen Voting Rights, and active participation in Leadership Nominating, Voter Services, Voter Reform and Development Committees. I bring my professional experience to help expand and strengthen the LWVNYC mission to register voters and encourage active civic engagement. Among my various functions are co chair Non Citizen Voting Rights, and active participation in Leadership Nominating, Voter Services, Voter Reform and Development Committees.

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Sr. Manager Account Management - Network
      • Sep 2015 - Dec 2017

      Comscore is a cross platform media and advertising measurement company. I worked closely Comscore Sales team to ensure that clients correctly evaluate data in order to target their audiences and drive growth. Comscore's products empower its clients. "Comscore measures precisely everywhere. Precisely target the viewing consumer you want to reach. Pinpoint viewing audiences based on the programming they watch and their consumer behavior, for the industry's most targeted approach to ad-buying." Show less

    • Co-President, Board Member, and LWV NY State Health Care
      • Jun 2013 - 2017

      LWV Larchmont & Mamaroneck Responsibilities: Membership Management, Marketing and Promotions, Event Development and Promotions, Media Liaison, Web Site Management, Managing Democratic and Republican Primary and Candidate Debates, Local, County and State LWV Coordination and Advocacy for Education, Health Care and Environment. LWV NY State Health Care Committee advocates health care for all New Yorkers endorsing the passage of Single Payer health plan in New York State. Efforts include co sponsoring Lobby Day in Albany with Physicians for National Health Plan, lobbying NY State Assemblymen, supporting 2014 financial analysis of current NY State Health Care by Gerald Friedman, PhD, Chair of Dept of Economics, UMass Amherst, lobbying the successful passage of Single Payer Bill in NY Assembly, garnering local, county and state support for passage of the Bill in NY State Senate, and educating businesses and the public how providing health care for all New Yorkers is sound financial sense. Show less

    • Director of Content Acquisition and Marketing,
      • Dec 2010 - Jun 2013

      Lead manager to major Multichannel Video Programming Distributors like Comcast, Cablevision, Time Warner Cable, Verizon and AT&T U-verse. Maintained excellent client relationships to identify areas of opportunity and develop distribution marketing campaigns that generated significant subscriber growth. Negotiated carriage for suite of 14 ZEE programming networks over multiple digital platforms. Created and executed database consumer marketing campaigns. Managed budget and sales projections. Show less

    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Director, Affiliate Sales & Marketing
      • Sep 2004 - Nov 2009

      Head of East Region representing 25 states and 45 million basic subscribers. Lead Manager to content distributors like Comcast, Cablevision, Verizon, Time Warner Cable, Cox Communications, etc. Supervised sales and marketing staff, budgeting and sales projections. Negotiated carriage and renewal agreements for 25 multicultural programming networks and 2 Subscription On Demand services. Managed research, database and direct marketing campaigns; created and executed launch, retention and acquisition marketing campaigns. Specialties: Client Relationships, Business Strategies, Contract Negotiations, Research Management and Database Acquisition Marketing. Show less

    • Senior Director, Affiliate Relations
      • May 1998 - Apr 2004

      Lead Manager to: Comcast, Cablevision, Time Warner Cable, Cox Communications, and other multichannel video programming distributors. Negotiated carriage and renewal agreements. Supervised, hired and trained Eastern Region administrative staff. Executed multiple national branded campaigns that increased advertising revenues and network ratings like "25 Days of Christmas"​ or "Thirteen Days of Halloween." Increased promotional participation to generate incremental advertising revenues. Developed and executed effective regional branded marketing campaigns and advertising sales promotions. Increased participation in local advertising sales campaigns generating revenue growth. Show less

    • Sr Manager, Affiliate Sales & Marketing
      • 1992 - 1995

      Responsible for content distributors: Comcast, RCN, Time Warner Cable, Mediacom, Cox Communications, Jones, Continental Cable and other affiliates. Negotiated carriage agreements and renewals for USA Networks and for SyFy Channel. Launched on day one SyFy Channel to 10 Million subscribers. Created and executed successful marketing and ad sales promotions. Developed and executed branded promotions to drive viewership and increase ad revenues. Increased viewership and ad sales revenue by close to 150% in 4 years. Show less

Education

  • Oberlin College
    BA, Classical Languages

Community

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