Experience

3rd Coast Public Relations

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Assistant Account Executive

  • Aug 2019 - Present

  • Coordinating T.V. interviews and distributing press releases on behalf of Google Nest, resulting in 400,000 media impressions. • Generating $10,000 in donations to The United Neighborhood Organization for client's National Quesadilla Day campaign. • Acquiring consumer media placements for Lakeshore Learning's Gifts for Growing Minds campaign through tailoring pitches accordingly, which resulted in over 300 million media impressions. • Managing a 6-month-long ambassador influencer… Show more • Coordinating T.V. interviews and distributing press releases on behalf of Google Nest, resulting in 400,000 media impressions. • Generating $10,000 in donations to The United Neighborhood Organization for client's National Quesadilla Day campaign. • Acquiring consumer media placements for Lakeshore Learning's Gifts for Growing Minds campaign through tailoring pitches accordingly, which resulted in over 300 million media impressions. • Managing a 6-month-long ambassador influencer program, which acquired over 2.4 million in social engagement. • Collaborating with team to exceed clients' key performance indicator goals and public relations objectives. • Developing bi-weekly client status and activity reports to communicate clear expectations for the teams. • Confirming accuracy in contracts between the client and influencers before sending for signatures. • Pitching and securing broadcast, print and online placements on behalf of B2C and B2B clients. • Handling daily projects for up to five clients at a time while meeting every deadline.

• Account Coordinator

  • Feb 2019 - Aug 2019

  Greater Chicago Area • Amplified client's brand awareness by sending products to celebrity influencers, resulting in organic Instagram story posts. • Created media biographies and fact sheets, which allowed clients to be prepared ahead of media interviews. • Secured vendors for client events, including food trucks, videographers and photographers. • Oversaw intern and proofread work, which streamlined the team's workload.

• Intern

  • Nov 2018 - Feb 2019

  Greater Chicago Area • Composed blog and social media posts for the team's sites, which featured coordinated media coverage. • Collected editorial calendars to tailer pitches accordingly, which resulted in secured media coverage. • Directed influencers to use the brand's key messages in each of their sponsored social media posts.



Freelance, self-employed

• Freelance

  • Oct 2020 - Nov 2020

  Greater Chicago Area • Researching targeted influencers for clients that promote across TikTok, Instagram, YouTube, Facebook, Twitter and Pinterest. • Conducting research on industry trends when creating competitor audits to ensure successful campaigns for new business. • Monitoring daily for competitor and client media coverage and sharing the reports with the team. • Compiling targeted media lists and pitching on behalf of brands to secure media impressions.



Skirt PR

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Social Media Intern

  • Jan 2018 - May 2018

  • Recommended top performing influencers in client-facing decks to use in their programs. • Presented brand strategy for a new beauty and lifestyle client to the executive team. • Designed graphics for client's social media page using Canva.



Margie Korshak, Inc.

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Social Media Intern

  • Aug 2017 - Dec 2017

  Chicago, Illinois • Scheduled social media content using Hootsuite and tracked analytics from each post. • Supervised celebrities and photographer for social magazines at nonprofit gala event. • Drafted media alerts for Krispy Kreme grand openings.