DIANA LETICIA OLVERA VILLAFUERTE

Accounts director at Ganem México
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Contact Information
us****@****om
(386) 825-5501
Location
Mexico City, Mexico, MX

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5.0

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Claudia Mata Rivera

Una persona 100% comprometida en lo que hace, organizada y muy responsable

Pedro Rocasalvo Molina

Excelente líder con calidad humana y visón enfocada a resultados óptimos sobre los objetivos planteados. Sin duda, una persona capacitada para desempeñar las tareas asignadas.

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Credentials

  • Certificado Marketing digital.
    Universidad Tecmilenio
    Nov, 2021
    - Oct, 2024

Experience

  • Ganem México
    • Mexico
    • Advertising Services
    • 1 - 100 Employee
    • Accounts director
      • Sep 2023 - Present

  • Nativo
    • Advertising Services
    • 100 - 200 Employee
    • Brand Manager
      • Jun 2022 - Feb 2023

      Accounts: Tequila 1800, Licor 43, Playamar, Vaccari, The Square *Direct contact with clients. *Management in the development of digital campaigns. *Reception of briefs and identification of needs and requirements by the client. *Follow up with the client of the projects of each brand. *Supervision and review of digital content in each digital platform for complies with the standards and pillars of each brand. *Time table for the follow up of briefs and on going projects. *Responsible for internal and client status to comply with deliverables in a timely manner. Show less

  • Grupo Inmobiliario GFA
    • Mexico
    • Real Estate
    • 1 - 100 Employee
    • Merketing Coordinator
      • Nov 2019 - Jun 2022

      Accounts: The Landmark Tijuana, The Landmark Reserve, Avenue Nápoles, Avenue Polanco, Delcanto. *Supervision and direction with advertising agencies to carry out online and offline strategies. *Coordination with sales teams for point of sale communication materials nationwide. *Leader in the implementation of the marketing plan for more than five high-end real estate developments nationwide. *Generation of brand briefs. *Negotiation with suppliers and management of 7-digit budgets. *Analysis of results of digital platforms for effective lead generation, increasing the prospecting of potential clients by 12%. *Implementation of tactical and digital strategies that represented 24% in sales. *Lead the PR agency for the realization of events, generating a continuous and quality activity for the real estate developments. Show less

  • Beker
    • Mexico
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Jan 2012 - Nov 2019

      Accounts: Mercedes-Benz Autobuses, Mercedes-Benz Vanes, Italianni's, CPK, P.F. Chang's, PlayCity Casino, Sorteos del Trébol *Direct contact with clients, providing service and effective recommendations. *Coordination and follow up in the implementation of ATL and BTL campaigns. *Responsible for team management and project management. *Coordination and supervision with the digital department to obtain comprehensive strategies and thus meet the objectives of the campaigns carried out. *Request and follow up of project budgets required by the client. *Supervision of productions: audiovisual, photographic and print productions. Show less

  • Euro RSCG Beker-México
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • Sep 2010 - Dec 2011

      Accounts: PlayCity Casino, Fundación Televisa Programs: SIAP Accounts: PlayCity Casino, Fundación Televisa Programs: SIAP

  • Grupo Vale Euro RSCG
    • Mexico
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Media Assistant
      • Apr 2010 - Sep 2010

      Accounts: Genomma Lab Programs: IBOPE, Adspen Accounts: Genomma Lab Programs: IBOPE, Adspen

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