Diana Meneses
Marketing Director at Donnelly Energy- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
Donnelly Energy
-
United States
-
Renewable Energy Semiconductor Manufacturing
-
1 - 100 Employee
-
Marketing Director
-
Jan 2017 - Present
Marketing Director for an energy efficiency firm and expert Direct Install contractor dedicated to helping small-to-mid level sized commercial facilities upgrade their lighting and HVACR with state and utility programs. • Responsible for designing all of the company's creative and content marketing, including print and digital advertising, social media, and website in-house.• Works cross-functionally with the sales department and project management team to assist in overall brand communications and strategies. • Oversees business development efforts and is responsible for overall grassroots marketing and program education.• Acts as a brand and program representative at regional and local tradeshows, Chambers of Commerce, as well as networking events.
-
-
Marketing Manager
-
Jan 2015 - Jan 2017
Marketing Manager for an exclusive contractor with the Direct Install from New Jersey's Clean Energy Program™, dedicated to helping small to mid-level businesses become energyefficient.• Redesigned and managed the company's local internship program, focused on lead generating and grassroots marketing. Hired, trained, and mentored students on energy efficiency and marketing the direct install program.• Responsible for conceptualizing and submitting all digital and print marketing campaign briefs to third-party firm.
-
-
-
Kirker Enterprises
-
United States
-
Personal Care Product Manufacturing
-
1 - 100 Employee
-
Marketing Representative
-
Oct 2012 - Dec 2014
Marketing Representative, with emphasis on project management and product development, for one of the world’s leading bulk manufacturers in nail lacquer.• Worked cross-functionally between Research & Development, Regulatory, Sales, and Customer Service to project manage requests of multiple global beauty brands.• Conceptualized and executed customized client presentations based on the brand’s identity, to maximize sales opportunities and inspire customers for future collection launches.• Helped forecast specialty products, nail treatments, and color trend collections 18 months in advance of current fashion calendar.
-
-
-
Winning Strategies PR
-
United States
-
Public Relations and Communications Services
-
1 - 100 Employee
-
Account Executive
-
Jun 2009 - Oct 2012
Account Executive for one of New Jersey’s established PR firms, focused on community and media outreach for clients in the healthcare, insurance, and government sectors.• Managed a summer-long awareness blimp tour to promote the clients’ wellness message while supporting non-profit foundations throughout New Jersey. Coordinated media opportunities, and scheduling VIP and passenger rides aboard the blimp.• Proactively gained high media and general impressions for clients in a variety of fields by customizing pitches and press releases for various media markets.• Created and maintained social networking profiles to engage with client consumers, including Facebook, Twitter, and YouTube.• Handled administrative support to senior partners of the agency, including scheduling meetings, coordinating travel arrangements, and answering/screening high volume phone calls.
-
-
Education
-
Montclair State University
Bachelor of Arts (BA), English Language and Literature, General