Diana Picariello
Digital Director at Pathfinders Advertising- Claim this Profile
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Topline Score
Bio
Chris Napa
Diana is one of the most impressive people I’ve come across in my career. She came in as the Sr. Creative Manager at Lucidity Lighting, where we collaborated to develop go-to-market strategies for a new brand. What really impressed me most about Diana is how she’s able to conjure new ideas and build buy-in through thorough and concise pitches. I most value her energy, passion, and thoughtfulness. I highly recommend Diana and would love to work with her again.
John Kegley
Diana is amazing to work with. I have worked with Diana for about a year now, as she is a Vice President overseeing brand & marketing. Diana is extremely passionate about her work and has an incredible eye for advertising. She brings a fresh and innovative look to our brands. Her expertise in the marketing field surpasses that which I've seen from others of her caliber. Diana is a natural-born leader who helps everyone around her to grow. She communicates positive feedback often and praises the work of others in group settings to highlight their strengths. Diana goes out of her way to assist others outside of her direct team. She took the initiative to teach me some of the software our company utilizes. Diana always makes every effort to accommodate the needs of each team. She is as hardworking and detail-oriented as they come; I would recommend her for any opportunity that she considers.
Chris Napa
Diana is one of the most impressive people I’ve come across in my career. She came in as the Sr. Creative Manager at Lucidity Lighting, where we collaborated to develop go-to-market strategies for a new brand. What really impressed me most about Diana is how she’s able to conjure new ideas and build buy-in through thorough and concise pitches. I most value her energy, passion, and thoughtfulness. I highly recommend Diana and would love to work with her again.
John Kegley
Diana is amazing to work with. I have worked with Diana for about a year now, as she is a Vice President overseeing brand & marketing. Diana is extremely passionate about her work and has an incredible eye for advertising. She brings a fresh and innovative look to our brands. Her expertise in the marketing field surpasses that which I've seen from others of her caliber. Diana is a natural-born leader who helps everyone around her to grow. She communicates positive feedback often and praises the work of others in group settings to highlight their strengths. Diana goes out of her way to assist others outside of her direct team. She took the initiative to teach me some of the software our company utilizes. Diana always makes every effort to accommodate the needs of each team. She is as hardworking and detail-oriented as they come; I would recommend her for any opportunity that she considers.
Chris Napa
Diana is one of the most impressive people I’ve come across in my career. She came in as the Sr. Creative Manager at Lucidity Lighting, where we collaborated to develop go-to-market strategies for a new brand. What really impressed me most about Diana is how she’s able to conjure new ideas and build buy-in through thorough and concise pitches. I most value her energy, passion, and thoughtfulness. I highly recommend Diana and would love to work with her again.
John Kegley
Diana is amazing to work with. I have worked with Diana for about a year now, as she is a Vice President overseeing brand & marketing. Diana is extremely passionate about her work and has an incredible eye for advertising. She brings a fresh and innovative look to our brands. Her expertise in the marketing field surpasses that which I've seen from others of her caliber. Diana is a natural-born leader who helps everyone around her to grow. She communicates positive feedback often and praises the work of others in group settings to highlight their strengths. Diana goes out of her way to assist others outside of her direct team. She took the initiative to teach me some of the software our company utilizes. Diana always makes every effort to accommodate the needs of each team. She is as hardworking and detail-oriented as they come; I would recommend her for any opportunity that she considers.
Chris Napa
Diana is one of the most impressive people I’ve come across in my career. She came in as the Sr. Creative Manager at Lucidity Lighting, where we collaborated to develop go-to-market strategies for a new brand. What really impressed me most about Diana is how she’s able to conjure new ideas and build buy-in through thorough and concise pitches. I most value her energy, passion, and thoughtfulness. I highly recommend Diana and would love to work with her again.
John Kegley
Diana is amazing to work with. I have worked with Diana for about a year now, as she is a Vice President overseeing brand & marketing. Diana is extremely passionate about her work and has an incredible eye for advertising. She brings a fresh and innovative look to our brands. Her expertise in the marketing field surpasses that which I've seen from others of her caliber. Diana is a natural-born leader who helps everyone around her to grow. She communicates positive feedback often and praises the work of others in group settings to highlight their strengths. Diana goes out of her way to assist others outside of her direct team. She took the initiative to teach me some of the software our company utilizes. Diana always makes every effort to accommodate the needs of each team. She is as hardworking and detail-oriented as they come; I would recommend her for any opportunity that she considers.
Credentials
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Figma for UX Design
LinkedInJan, 2023- Nov, 2024
Experience
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Pathfinders Advertising
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United States
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Advertising Services
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1 - 100 Employee
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Digital Director
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Dec 2022 - Present
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Lucidity Lights, Inc.
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United States
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Manufacturing
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1 - 100 Employee
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Vice President, Brand & Marketing
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Jan 2022 - Aug 2022
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Marketing & Creative Director
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Jul 2020 - Jan 2022
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Sr. Creative Manager
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Oct 2019 - Jul 2020
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Wayfair
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United States
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Retail
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700 & Above Employee
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Sr. Creative Program Manager, Creative Operations, Lifestyle Brands
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Nov 2018 - Aug 2019
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Sr. Marketing Creative + Production Manager, Lifestyle Brands
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Aug 2017 - Nov 2018
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Marketing Creative + Production Manager, Lifestyle Brands
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Aug 2016 - Aug 2017
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Creative Production Manager, Joss & Main
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Mar 2016 - Aug 2016
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Sr. Interactive Designer, Joss & Main
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Sep 2014 - Mar 2016
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Crabtree & Evelyn
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United Kingdom
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Personal Care Product Manufacturing
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200 - 300 Employee
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Senior Digital Designer
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Jan 2014 - Sep 2014
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Vertex Pharmaceuticals
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United States
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Biotechnology Research
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700 & Above Employee
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Senior Graphic & Web Designer
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Nov 2008 - Nov 2013
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Aetna, a CVS Health Company
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United States
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Wellness and Fitness Services
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700 & Above Employee
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Desktop Publisher
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Jan 2008 - Oct 2008
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LifeWorks Austin
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United States
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Individual and Family Services
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300 - 400 Employee
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Life Coach & Job Counselor
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Jun 2005 - Jan 2007
Assisted adults with disabilities in finding and keeping fulfilling employment, while creating a rewarding and inclusive social environment. Assisted adults with disabilities in finding and keeping fulfilling employment, while creating a rewarding and inclusive social environment.
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Richard White Sons, Inc.
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United States
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Construction
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1 - 100 Employee
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Marketing Assistant
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2006 - 2007
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Education
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Boston University
Certification, Center for Digital Imaging Arts, Graphic & Web Design -
Stonehill College
Bachelor of Arts - BA, Psychology -
Stonehill College
B.A., Psychology & Communications