Diana Tolano Gil
Account Manager at Mutuo®- Claim this Profile
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Bio
Experience
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Mutuo®
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Mexico
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Advertising Services
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1 - 100 Employee
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Account Manager
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Oct 2022 - Present
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Hakn
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Business Consulting and Services
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1 - 100 Employee
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Digital Marketing Manager
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Mar 2021 - Jul 2022
Planned and executed digital marketing strategies. Coordinated the Content and Community Manager teams. Designed, built and maintained our social media presence. Instrumented conversion points and optimized user funnels. Measured and reported performance of digital marketing campaigns (KPIs). Monitored direct website traffic, analytics and data analysis tools. Planned and executed digital marketing strategies. Coordinated the Content and Community Manager teams. Designed, built and maintained our social media presence. Instrumented conversion points and optimized user funnels. Measured and reported performance of digital marketing campaigns (KPIs). Monitored direct website traffic, analytics and data analysis tools.
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Agave Arquitectos
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Mexico
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Architecture and Planning
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1 - 100 Employee
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Social Media Manager
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Jul 2019 - May 2020
Planned and prepared the strategies that the brand will use in social media. Defined which are the social networks that best adapt to the interests of the brand. Defined the message line that will be handled. Managed metrics and analysis of the data collected to measure the effectiveness of the strategy. Executed paid social media advertising. Created and managed email newsletters. Planned and prepared the strategies that the brand will use in social media. Defined which are the social networks that best adapt to the interests of the brand. Defined the message line that will be handled. Managed metrics and analysis of the data collected to measure the effectiveness of the strategy. Executed paid social media advertising. Created and managed email newsletters.
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Festival del Chef de Sonora
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Hermosillo, Sonora, Mexico
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Account Executive
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Mar 2019 - Apr 2019
Sales logistics to integrate a total of 50 exhibitors and 33 sponsors into the event. Festival organized by Fundación GANFER I.A.P. to encourage the gastronomic culture of Sonora. The total number of attendees is 4,000 people. Sales logistics to integrate a total of 50 exhibitors and 33 sponsors into the event. Festival organized by Fundación GANFER I.A.P. to encourage the gastronomic culture of Sonora. The total number of attendees is 4,000 people.
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Thrive DC
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United States
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Non-profit Organization Management
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1 - 100 Employee
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Development Intern
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Jan 2017 - May 2017
Internship program at a non-profit organization that helps the homeless. Acquired the funds that keep the organization going. Such as grants applications from the government or private foundations, corporate sponsorships, and fundraising events. Internship program at a non-profit organization that helps the homeless. Acquired the funds that keep the organization going. Such as grants applications from the government or private foundations, corporate sponsorships, and fundraising events.
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Agencia Viernes México
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Mexico
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Marketing Services
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1 - 100 Employee
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Digital Marketing Intern
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Jan 2016 - Jun 2016
Internship as a digital content creator for agency's digital department. Supported digital marketing campaign planning and execution. Internship as a digital content creator for agency's digital department. Supported digital marketing campaign planning and execution.
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Education
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Tecnológico de Monterrey
Licenciatura, Mercadotecnia y Comunicación -
Universidad Tecnológica de Bolívar
Gestión de la Innovación, Laboratorio de Innovación y Creatividad "El Patio" -
The Washington Center for Internships and Academic Seminars
Internship, Jóvenes Sonorenses de 100, Gestión de empresas/organizaciones sin ánimo de lucro/entidades públicas