Experience

EGADE Business School del Tecnológico de Monterrey

• Mexico
• Higher Education
• 200 - 300 Employee

• • Jul 2021 - Present

• • Mar 2020 - Present

  MBA - EGADE Santa FeConsumer Behavior and Marketing StrategiesInnovative Marketing for Value CreationMBM - EGADE Santa Fe



Tecnológico de Monterrey

• Mexico
• Higher Education
• 700 & Above Employee

• • Feb 2021 - Jul 2021

• • Jun 2019 - Jan 2021

  Management and administration of the Bachelor in Marketing and Bachelor in Marketing and Communication programs at ITESM Mexico City. Professor in Marketing: - New Product Development and Global Brands- Qualitative Marketing Research- Market Insights- Market Solutions- Bootcamp in Data Analytics

• • Aug 2016 - May 2019

  Professor in Marketing- Global Brands and New Product Development- Qualitative Marketing Research



Universidad De Los Andes Facultad de Administracion

• Colombia
• Higher Education
• 1 - 100 Employee

• Visiting Professor International Summer School

  • Aug 2020 - Aug 2020

  Summer School Universidad de los Andes Omnichannel Marketing Strategy Summer School Universidad de los Andes Omnichannel Marketing Strategy



CFEnergía

• México

• Business Development Natural Gas Mexico

  • Mar 2017 - Jun 2018

  RESEARCH: - Conduct research to identify new markets and customer needs NEW BUSINESS DEVELOPMENT AND PLANNING: - Using knowledge of the market and competitors to identify and develop the company’s USP`s - Identify potential clients, and the decision makers within the client organization - Research and build relationships with new clients - Set up meetings with client decision makers - Plan approaches and develop proposals that speak to the client’s needs, concerns, and objectives - Participate in pricing the service SALES - Prepare and negotiate sales contracts ensuring adherence to law-established rules and guidelines - Monitoring sales, revenue and invoices Show less



Iberiana Frucht S.A.U.

• Valencia y alrededores, España

• Marketing and Sales Manager D-A-CH area

  • Nov 2011 - Jan 2016

  As a Marketing and Sales Manager for Germany, Austria and Switzerland (D-A-CH) I worked closely with the retail sector in order to make strategies for FMCG realities. My main responsibilities were: - Market intelligence: Monitoring market trends, competition, and identifying opportunities for strategic decisions - Customer and Marketing strategies: Developing and implementing strategies for trade channels, seasonal and special events - CRM and Customer Service Management - Negotiation and Price Management - Brand Management - Coaching and training of Sales Representatives - Support in Quality Standard Maintenance: IFS, QS, GlobalG.A.P. Show less



Landgard Vetter GmbH

• Kehl, Deutschland

• Jr Marketing and Sales Manager - Student Cooperative State University

  • Sep 2006 - Aug 2009

  Having taken part in a 3-year-program of the Cooperative State University, I worked as an assistant in the purchasing and sales department of a FMCG company in Kehl, Germany. Having taken part in a 3-year-program of the Cooperative State University, I worked as an assistant in the purchasing and sales department of a FMCG company in Kehl, Germany.