Diami Diallo 罗 言美

Client Partner at WITH/agency
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Contact Information
us****@****om
(386) 825-5501
Location
Paris, Île-de-France, France, FR
Languages
  • Français Native or bilingual proficiency
  • Anglais Native or bilingual proficiency
  • Italien Professional working proficiency
  • Chinois Elementary proficiency
  • Peul Native or bilingual proficiency

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Client Partner
      • Mar 2023 - Present

    • France
    • Retail Luxury Goods and Jewelry
    • 400 - 500 Employee
    • International Community Manager
      • Mar 2023 - Present

    • Digital Marketing Manager
      • Jun 2020 - Present

      - Customer relations: taking briefs, recurring calls, the definition of needs, objectives, and key KPIs. - Management of social media campaigns (Instagram, Facebook, Twitter, Tik Tok). - Definition of recommendations on different types of objectives (notoriety, traffic, fan recruitment, conversions, catalog sales, etc.) - Ensure that product promotions are consistent with the corporate identity of the customer. - Assess the effectiveness of communication plans by keeping up with the market and digital trends. - Work in collaboration with freelancers (to implement pixels and conversion events and other needs). - Management of influencer relationships: Seeding, reaching out, briefing, ongoing communications. Reviews, performance analysis, and optimizations. - Ensure that projects are delivered on time and in accordance with specifications. Show less

    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Communication Strategist
      • Sep 2021 - Jul 2022

      - Management of a large account customer portfolio. - Customer relations: taking briefs, recurring calls, the definition of needs, objectives, and key KPIs. - Assess the effectiveness of communication plans by keeping up with the market trends. - Management of social media campaigns (Instagram, Facebook, Twitter, Tik Tok). - Definition of recommendations on different types of objectives (notoriety, traffic, fan recruitment, conversions, catalog sales, etc.) - Project management for the creation of pitch presentations + Presentation - Work in collaboration with IT teams to implement the pixels and conversion events. - Management of influencer relationships: Seeding, reaching out, briefing, ongoing communications. Reviews, performance analysis, and optimizations. Show less

    • China
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Community Manager
      • May 2019 - Dec 2019

      - Management of Chinese Social Medias to promote the company’s services. - Event and Content Creation. - Management of Chinese Social Medias to promote the company’s services. - Event and Content Creation.

    • Founder
      • Apr 2018 - Apr 2019

      Targeted Markets : USA, Germany, England (Website SOLD) * Creation of a Business Plan * Logistic: Sourcing Jewelries, Daily communicating with wholesellers, Shipping to Customers * Shopify Website Creation + Daily Management * SEO Copyrighting * Creation and Operation of E-Mail Marketing Strategy : Welcome list, Newsletter, Retargeting etc * Creation and Operation the Digital Medias marketing strategy (Facebook and Instagram): - Content creation - Products Photoshoot - Management of the Influencer Marketing aspects - Management of Facebook Ads Show less

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Product Manager Assistant
      • Jan 2018 - Jul 2018

      - Follow up and analysis of the brand performances and competitors within the different categories through retail panels: NIELSEN, OPENHEALTH. - Digital strategy: Editorial Planning creation for social media (Facebook and Instagram), Management of influencer collaboration. Management of the word-of-mouth platform and of the brand website. - Assistance on advertising assets such as TV commercials, digital contents and press articles. - Development of support tools for salesforce: biannual seminar, sales pitch and promotional point of sale. Show less

  • 55 Croisette
    • Faubourg Saint-Honoré
    • Bilingual Luxury Retail Sales Assistant
      • Jun 2017 - Aug 2017

      (Best Sales assistant during the summer period) 55 Croisette is a multi-brand store gathering more than 20 brands for womenwears and manswear (Balmain, Zuhair Murad, Alexandre Vauthier, Roberto Cavalli, Faith Connection, Gianvito Rossi, Martin Margiela, Redemption...) Sales assistant : Ensuring high levels of customer satisfaction through excellent sales service, Maintaining outstanding store condition and visual merchandising standards, Assist with the sales process by maintaining a fully stocked store. Cashier : Operating the cash register and handling cash transactions with customers, Scanning goods and collect payments, Issuing receipts, refunds, change or tickets. Show less

  • Nungan music
    • Paris Area, France
    • Consulting Community manager
      • Feb 2017 - Jun 2017

      Marketing - Definition and establishment of a digital and communication strategy - Data reading, analysis of statistics (number of visitors per month, social media and website interaction) in order to target better advertising campaigns on social media - Definition of strategy regarding the social media presence, visibily and interactions based on a management of priorities and objectives - Furnishing social media with images, texts, videos content Marketing - Definition and establishment of a digital and communication strategy - Data reading, analysis of statistics (number of visitors per month, social media and website interaction) in order to target better advertising campaigns on social media - Definition of strategy regarding the social media presence, visibily and interactions based on a management of priorities and objectives - Furnishing social media with images, texts, videos content

    • France
    • Retail Luxury Goods and Jewelry
    • 1 - 100 Employee
    • Bilingual Sales assistant for Jewelry
      • Jun 2016 - Feb 2017

      Sales assistant : Ensuring high levels of customer satisfaction through excellent sales service, Maintaining outstanding store condition and visual merchandising standards, Assist with the sales process by maintaining a fully stocked store. Cashier : Operating the cash register and handling cash transactions with customers, Scanning goods and collect payments, Issuing receipts, refunds, change or tickets. Sales assistant : Ensuring high levels of customer satisfaction through excellent sales service, Maintaining outstanding store condition and visual merchandising standards, Assist with the sales process by maintaining a fully stocked store. Cashier : Operating the cash register and handling cash transactions with customers, Scanning goods and collect payments, Issuing receipts, refunds, change or tickets.

  • Madeleine Road
    • Paris Area, France
    • Marketing internship (Business Development)
      • Aug 2016 - Dec 2016

      Legal - Writing of the website Confidentiality Clause - In charge of activity notification to the National Commission on Computer Technology and Freedom (English translation for Commission Nationale de l'Informatique et des Libertés) Marketing - Definition and establishment of a digital and communication strategy - Data reading, analysis of statistics (number of visitors per month, social media and website interaction) in order to target better advertising campaigns on social media - Definition of strategy regarding the social media presence, visibily and interactions based on a management of priorities and objectives - Furnishing social media with images, texts, videos content - Ambassador and Model for the brand commercial in New-York City Show less

    • Marleting Analyst - Beauty Brain (Stratup Week-End Empowered by Google for Entrepreneurs)
      • Oct 2016 - Oct 2016

      - Identify new market opportunities. - Complete concept-testing and perform extensive market research for new products by soliciting potential futur customer's feedback thanks to custom questionnaires and surveys.. Which resulted in helping us understand better our target customers and better our service. - Analyze competitors. - Evaluate demographics, prices, distribution channels, and marketing outlets. - Develop sales strategies in tandem with marketing department. - Conduct secondary research, including finding information from industry associations, statisticians and marketing experts. - Generate reports that analyze competition and customers. - Offer insights about product potentials. - Be familiar with advanced statistical analysis and research methodologies, along with common computer programs. Show less

  • Djiwoo
    • Paris Area, France
    • Creator and Writer
      • Jun 2015 - Jun 2016

      - Writing articles about fashion news - Marketing - Definition and establishment of a digital and communication strategy - Data reading, analysis of statistics (number of visitors per month, social media and website interaction) in order to target better advertising campaigns on social media - Definition of strategy regarding the social media presence, visibily and interactions based on a management of priorities and objectives - Furnishing social media with images, texts, videos content - Identifyin, analysing and interpretation of new fashion trends by taking part in fashion related events such as Fashion week (Couture Fashion shows, Ready-to-wear Fashion shows, showrooms), exhibitions (Volez, Voyagez, Voguez - Louis Vuitton, Yves Saint-Laurent Scandal Collection 1971, Christian Dior Couturier du rêve), Festivals (Vogue Fashion Festival) Show less

    • France
    • Staffing and Recruiting
    • 500 - 600 Employee
    • Hôtesse (Salon Maison et Objet 2015)
      • Sep 2015 - Sep 2015

      - Accueil, orientation et renseignement des visiteurs.- Contrôle des accès à un lieu, vérification des identités des visiteurs, remise des badges, gèstion des invitations.

    • Hostess
      • Jun 2015 - Sep 2015

      • Greet guests and patrons personally as they enter into the establishment• Receive and record any of their requests• Ensure the proper setup of service areas• Offer appropriate seats using truly personable demeanor• Politely request guests to wait in waiting area if no seat is available• Assist room service staff when needed• Resolve guests’ concerns in a prompt manner• Liaise between staff and customers to ensure great service

    • Spain
    • Retail
    • 700 & Above Employee
    • Bilingual Retail Sales Assistant
      • Aug 2015 - Sep 2015

      • Stock control and management. • Stocking shelves with merchandise and visual merchandising. • Assisting shoppers to find the goods and products they are looking for. • Answering queries from customers, dealing with customer complaints and refunds. • Reporting discrepancies and problems to the supervisor. • Giving advice and guidance on product selection to customers. • Balancing cash registers with receipts. • Keeping the store tidy and clean. • Working within established guidelines. • Responsible for security within the store and being on the look out for shoplifters and fraudulent credit cards etc. • Receiving and storing the delivery of large amounts of stock • Keeping up to date with special promotions and putting up displays. Show less

Education

  • SKEMA Business School
    (Suzhou, China) Master 2 (M2), Strategy - Doing Business In China
    2018 - 2019
  • SKEMA Business School
    Grande Ecole (program exclusively taught in english)
    2017 - 2018
  • Université Paris Ouest Nanterre La Défense
    Bachelor Law Degree, Droit
  • Lycée Charles de Gaulle
    Baccalauréat, Social and Economy
    2009 - 2012
  • SKEMA Business School (Suzhou Campus)
    Master 2, International Business (Doing Business in China)
    2018 - 2019

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