Product marketing

• Nov 2020 - Present

Marketing Manager

• Dec 2018 - Nov 2020

New Business Acquisition ( Ads & Online Ordering- B2B) - Growing Zomato's Online ordering and advertisement business - Recruiting merchants on the delivery platform - Finding key clients and increasing their visibility through PPC digital marketing packages. Growing clients ( Online Ordering ) - Implementing the most effective campaigns on the platform for clients to increase their orders. - Identifying problems slowing growth for clients on the platform and implementing digital solutions. - Helping clients have a smooth experience by dealing with tech issues, revenue management and our logistics, - Consulting clients for penetrating into competitive market regions and assisting with setting prices. Launched Infinity Dining in Delhi/NCR ( B2B) - Acquired fine dining restaurants on different go out food packages - Improved the product by incorporating real time feedback of clients - Strategised to make the discounting programme equally beneficial for customers and merchants. Show less

Business Development Manager

• Jul 2017 - Sep 2017

• Identified key clients and on-boarded over 100 professionals in a month. • Worked closely with the marketing head to build new digital campaigns for growth purposes. • Built digital profiles for important clients to promote the new and existing offerings to users. • Strategized direct marketing activities and promotions of best-selling categories on the platform. • Identified key clients and on-boarded over 100 professionals in a month. • Worked closely with the marketing head to build new digital campaigns for growth purposes. • Built digital profiles for important clients to promote the new and existing offerings to users. • Strategized direct marketing activities and promotions of best-selling categories on the platform.

Marketing Intern

• Jun 2016 - Aug 2016

• Generated content for the company’s website and social media platforms. • Developed sales strategies by analyzing questionnaires, budget spreadsheets and reports. • Organized and hosted PowerPoint presentations for Retailers and Distributors. • Helped organize market research by understanding end user's and retailer's buying behavior. • Generated content for the company’s website and social media platforms. • Developed sales strategies by analyzing questionnaires, budget spreadsheets and reports. • Organized and hosted PowerPoint presentations for Retailers and Distributors. • Helped organize market research by understanding end user's and retailer's buying behavior.

Waiter/ Bartender Server

• Mar 2016 - Jun 2016

Volunteer

• Jan 2015 - Feb 2015