Dhivyabharathi Balasubramaniam

Senior Marketing Executive at Relativity Management Solutions (I) Private Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Coimbatore, Tamil Nadu, India, IN

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Experience

    • Senior Marketing Executive
      • Oct 2020 - Present

      • Sets marketing schedules and coordinates with colleagues, sponsors, media representatives, and other professionals to implement strategies across multiple channels • Maintaining websites and looking at data analytics, Solid knowledge of website analytics tools like Google analytics • Managing organization all social media pages like LinkedIn, Facebook, Twitter, YouTube, GMB • Content Creation related to the industry and creation of monthly campaigns using marketing… Show more • Sets marketing schedules and coordinates with colleagues, sponsors, media representatives, and other professionals to implement strategies across multiple channels • Maintaining websites and looking at data analytics, Solid knowledge of website analytics tools like Google analytics • Managing organization all social media pages like LinkedIn, Facebook, Twitter, YouTube, GMB • Content Creation related to the industry and creation of monthly campaigns using marketing CRM • Experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns • Design, build and maintain our social media presence across all digital channels • Identify , Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Contributes information, ideas, and research to help develop marketing strategies

    • Marketing Coordinator
      • Sep 2018 - Sep 2020

      • Organizing & Creation of monthly campaigns using marketing CRM • Manage, track, Market Research, Track sales data, plan meetings, maintain databases and prepare reports on all activities and results using CRM tools. • Business Development Calendar Activities, Database Management, Digital Assets Management, Website, Social Media Audits • Contract Management • Google Analytics expertise with ability to identify effective content and top visitor conversion channels and… Show more • Organizing & Creation of monthly campaigns using marketing CRM • Manage, track, Market Research, Track sales data, plan meetings, maintain databases and prepare reports on all activities and results using CRM tools. • Business Development Calendar Activities, Database Management, Digital Assets Management, Website, Social Media Audits • Contract Management • Google Analytics expertise with ability to identify effective content and top visitor conversion channels and paths. • Experience in supporting event operations including event collateral, mailers, social media coverage etc. • Help create and promote the overall brand identity of the company • Experience in supporting webinars with preferred past exposure to go to webinar. • Monitor and maintain websites and social assets on a regular basis. • Manage and execute activities defined as per marketing plan, track results and report specific areas of improvement. • Responsible for coordinate activities with those of other teams in Marketing / Sales to effectively reach out to decision makers. • Social media channels management, Website management, Website & Email Query handling, SMS & Whatsapp Marketing. • Design and implement successful marketing campaigns. • Set up tracking systems for online marketing activities. • Create engaging text, video, and image content.

    • Lead Generation Associate
      • Apr 2018 - Aug 2018

      • Market research for identifying the new client and lead generation. • Identify the target audience and grow our email list and data research on Google, LinkedIn and different lead generation platforms. • Heads-on experience with email marketing and lead generation. • Experience in database creation Market Research, Data research, Email Research, Web Research, B2B Sales, Cold calling and Lead generation & Appointment Generation in the B2B sector. • Experience in using tools like… Show more • Market research for identifying the new client and lead generation. • Identify the target audience and grow our email list and data research on Google, LinkedIn and different lead generation platforms. • Heads-on experience with email marketing and lead generation. • Experience in database creation Market Research, Data research, Email Research, Web Research, B2B Sales, Cold calling and Lead generation & Appointment Generation in the B2B sector. • Experience in using tools like Sales Navigator, Zoom-info, Hoovers or similar tools for generating contacts • Scheduling appointments for sales representatives with prospects and reporting daily sales leads/Hot leads to BDM and management. • Validate and Manage leads, contacts and accounts in CRM

    • India
    • Advertising Services
    • 100 - 200 Employee
    • Data analyst
      • Aug 2016 - Feb 2018

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