Dharmesh Baraiya

Digital Marketing Manager at KiVee Softech
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Contact Information
us****@****om
(386) 825-5501
Location
Surat, Gujarat, India, IN

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Experience

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Manager
      • May 2023 - Present

      Surat, Gujarat, India

    • India
    • Software Development
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Dec 2022 - Apr 2023

      Surat, Gujarat, India - Led the development and implementation of digital marketing strategies - Managed a team of specialists and oversaw campaign creation - Analyzed performance reports and made data-driven decisions - Delivered significant increases in website traffic and conversion rates through PPC advertising campaigns - Implemented an effective content marketing strategy resulting in higher engagement and lead generation - Developed and executed email marketing campaigns with high open and… Show more - Led the development and implementation of digital marketing strategies - Managed a team of specialists and oversaw campaign creation - Analyzed performance reports and made data-driven decisions - Delivered significant increases in website traffic and conversion rates through PPC advertising campaigns - Implemented an effective content marketing strategy resulting in higher engagement and lead generation - Developed and executed email marketing campaigns with high open and click-through rates - Maintaining and optimizing the company's online presence, including the company's website and social media profiles. - Collaborating with cross-functional teams to create and execute marketing campaigns, working with designers, copywriters, developers, and other marketing professionals to ensure that campaigns are cohesive and effective. - Regularly analyzed website analytics and made recommendations for continuous improvement. - Provided training and guidance to team members on digital marketing best practices - Stayed up-to-date with the latest industry trends and technologies - Developing and managing budgets for digital marketing campaigns, ensuring that campaigns are delivered on time, within budget, and meet performance metrics. - Keeping up-to-date with the latest trends and best practices in digital marketing and applying this knowledge to optimize campaigns and increase ROI. - Monitoring and responding to customer feedback and reviews online, including social media, review sites, and other platforms. Show less

    • United States
    • Software Development
    • 1 - 100 Employee
    • Search Engine Optimization Team Leader
      • Sep 2021 - Nov 2022

      Surat, Gujarat, India - Optimized copy and landing pages for search engine optimization - Used analytics tools to conduct performance reports regularly. - Keen analysis skills to select niche websites to generate backlinks. - Connected with influencers and experts to exchange links. - Did R&D to keep the website in line with Google Algorithms and Industry Trends - Creatively generated new ideas to increase organic reach and traffic. - Published high-quality SEO content using HTML, and CSS… Show more - Optimized copy and landing pages for search engine optimization - Used analytics tools to conduct performance reports regularly. - Keen analysis skills to select niche websites to generate backlinks. - Connected with influencers and experts to exchange links. - Did R&D to keep the website in line with Google Algorithms and Industry Trends - Creatively generated new ideas to increase organic reach and traffic. - Published high-quality SEO content using HTML, and CSS skills - Performed ongoing keyword research including discovery and expansion of keyword opportunities - Researched and implemented content recommendations for organic SEO success - Track, report, and analyze website analytics - Conducted leading keyword research and content optimization of content Show less

    • India
    • Information Technology & Services
    • 1 - 100 Employee
    • Search Engine Optimization Team Leader
      • Sep 2021 - Nov 2022

      Surat, Gujarat, India On-Page Optimization- Google Webmaster Tool, Google Analytics, Site map Creation and Submit Site map, Robots.txt, HTACCESS File, Meta Tag Creation, Google Places, and many more. Off-Page Optimization - Directory Submission, Social Bookmarking, Article Submission, PR Submission, Classified Ad Posting, Forum Posting, Blog Comment, Posting, E-mail Marketing, Template Creation for E-mail and many more. Used Tools- WordPress, Google Analytics, Google Search Console, Semrush, Screaming… Show more On-Page Optimization- Google Webmaster Tool, Google Analytics, Site map Creation and Submit Site map, Robots.txt, HTACCESS File, Meta Tag Creation, Google Places, and many more. Off-Page Optimization - Directory Submission, Social Bookmarking, Article Submission, PR Submission, Classified Ad Posting, Forum Posting, Blog Comment, Posting, E-mail Marketing, Template Creation for E-mail and many more. Used Tools- WordPress, Google Analytics, Google Search Console, Semrush, Screaming Frog, Ahrefs, SpyFu, Keywords Everywhere, SEOQuake, Elementor, Help Scout, Google Tag Manager, OptinMonster, Google Keyword Planner, Vimeo, ActiveCampaign, Youtube Studio, Canva, Wistia, Hotjar, Adobe After Effects, Adobe Premiere Pro, etc. Show less

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Jul 2020 - Sep 2021

      Surat, Gujarat, India - Developed and implemented marketing strategies to promote applications. - Studied and analyzed competitor activities - Developed Online presence for planned promotional activities - Wrote, Edited, and Published Content for Blogs, - Articles, Press Releases, Product Descriptions, Social Media, etc. - I am the only one responsible for making over 300+ videos of the organization and its projects using Adobe After Effects & Premiere Pro - Teaching the interns about the strategy… Show more - Developed and implemented marketing strategies to promote applications. - Studied and analyzed competitor activities - Developed Online presence for planned promotional activities - Wrote, Edited, and Published Content for Blogs, - Articles, Press Releases, Product Descriptions, Social Media, etc. - I am the only one responsible for making over 300+ videos of the organization and its projects using Adobe After Effects & Premiere Pro - Teaching the interns about the strategy and handling their work - Monitoring and tracking app store rankings using the latest analytic tracking tools - Performing keyword research in multiple languages - Writing app descriptions, and titles using researched keywords - Overall ASO growth strategy using industry-leading tools like Sensor Tower, AppTweak, AppAnnie, etc. - Tools Used: Adobe After Effects, Adobe Premiere Pro, Photoshop, illustrator, Figma, etc. Show less

    • India
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Digital Marketing Executive
      • Mar 2019 - Jul 2020

      Surat, Gujarat, India Developing App Store Optimization (ASO) strategies to ensure that all relevant apps appear at the top of the search results in all applicable App stores Conducting keyword research to identify the most relevant and high-traffic keywords for the app. Optimizing the app's metadata to increase visibility and ranking in the app store search results. Collaborating with other teams, such as the product and marketing teams, to ensure the app's overall strategy is aligned with the… Show more Developing App Store Optimization (ASO) strategies to ensure that all relevant apps appear at the top of the search results in all applicable App stores Conducting keyword research to identify the most relevant and high-traffic keywords for the app. Optimizing the app's metadata to increase visibility and ranking in the app store search results. Collaborating with other teams, such as the product and marketing teams, to ensure the app's overall strategy is aligned with the company's goals. Develop and implement digital marketing campaigns across various channels, including social media, email, search engines. Tracking and analyzing campaign performance metrics to optimize campaigns for maximum ROI. Staying up to date with digital marketing trends, technologies, and best practices. Continuously learning and developing new skills to enhance digital marketing expertise. Show less

    • Digital Marketing Intern
      • Dec 2019 - Mar 2020

      India Learned Advanced Digital Marketing Program including Search Engine Optimization Social Media Marketing Pay Per Click Affiliated Marketing Online Brand Reputation Digital Marketing Overview Blogging Google Analytics Email Marketing Online Display Marketing E-Commerce Marketing Content Marketing Lead Generation Techniques Affiliated Marketing Creating Internet Marketing Strategies Grabbing Freelancing Projects

Education

  • Bhagwan Mahavir College of Education, Surat
    Bachelor of Engineering - BE, Computer Science
    2012 - 2016

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