Experience

Koldplay Ice Creams (Full House Restaurants)

• India
• Food and Beverage Services
• 1 - 100 Employee

• Director of Sales

  • Mar 2014 - Present

  • Responsible for strategic pivots and disruptive strategies in product and service innovation which established Koldplay as an industry innovation leader and preferred ice cream partner to over 150 top-tier hospitality brands • Spearheaded B2B marketing and proactive sales to develop growth infrastructure which successfully achieved 4 consecutive years of over 80% CAGR in sales and a USD seven-figure top line • Created architecture for stakeholder relationship management which utilizes collaborative systems to identify, engage, acquire and manage customers; build mutually rewarding channel partnerships; maintain favorable terms with vendors and regulatory authorities • Led multiple internal initiatives in human resource development and process efficiency to optimize management, manufacturing and supply chain costs, in addition to preparing a streamlined product and service mix, thereby achieving 25% cost reduction



Adfactors PR

• India
• Public Relations and Communications Services
• 700 & Above Employee

• Account Executive

  • Nov 2012 - Mar 2014

  • Managed high impact campaigns, brand perception, media relations and all external communications for a diverse array of key accounts including the multinational conglomerate L&T • Sourced, wrote and edited content for specialised branding and media assets, including authored articles, case study submissions and white papers • Designed and conducted media trainings for spokespersons • Planned and executed event calendars to leverage event, conference and trade show participation to meet overarching communications objectives



Providence Natural Resources (I) Pvt. Ltd

• Business Development Executive

  • Apr 2012 - Oct 2012

  • Identified and acquired greenfield mining prospects including a Lithium pegmatite concession at Järkvissle, Sweden and coal and iron ore prospects in Zambia • Liaised with international regulatory bodies and managed relationships with local Government agencies for all mining assets • Negotiated and coordinated with international geological consulting agencies and equipment suppliers to ensure seamless simultaneous operations at multiple sites across continents • Identified and acquired greenfield mining prospects including a Lithium pegmatite concession at Järkvissle, Sweden and coal and iron ore prospects in Zambia • Liaised with international regulatory bodies and managed relationships with local Government agencies for all mining assets • Negotiated and coordinated with international geological consulting agencies and equipment suppliers to ensure seamless simultaneous operations at multiple sites across continents



Crisscross Communication

• Belgium

• Public Relations & Communication Consultant

  • May 2010 - Aug 2011

  • Monitored media trends / potential coverage opportunities and managed media relations to generate desired news coverage across media platforms • Managed relationships with key accounts, generated and closed new business leads • Worked in conjunction with marketing and communications teams of key accounts to execute integrated end-to-end campaigns by applying a combination of traditional and digital engagement • Assisted in content creation for a variety of placements including websites, social media handles, email newsletters and other marketing materials • Redesigned the organisation’s information flow matrix and crisis management modules