Dhakshinamoorthy Subbu

Lead - Programmatic at Annalect
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Contact Information
us****@****om
(386) 825-5501
Location
Bengaluru, Karnataka, India, IN
Languages
  • English Professional working proficiency
  • Tamil Native or bilingual proficiency

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Credentials

  • Xandr Invest Certificate
    Xandr
    Feb, 2020
    - Nov, 2024
  • Digital Audio Advertising EXPERT- AUDIOMATIC
    AdsWizz
    May, 2019
    - Nov, 2024
  • DBM Fundamental online test
    Google
    Nov, 2015
    - Nov, 2024

Experience

  • Annalect
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Lead - Programmatic
      • Dec 2018 - Present

      leading Programmatic ad buying team leading Programmatic ad buying team

  • Trafficomm Digital Media Services Pvt Ltd
    • India
    • Advertising Services
    • 1 - 100 Employee
    • Senior Campaign Manager
      • Jan 2017 - Dec 2018

      Managing Online Ad campaigns in programmatic direct sales environment and ensuring consistent delivery and high performance across mobile, desktop and tablet media environment using RTB platforms. Have real time working experience in DBM, DCM, AppNexus, Open Adstream and Lotame. Managing Online Ad campaigns in programmatic direct sales environment and ensuring consistent delivery and high performance across mobile, desktop and tablet media environment using RTB platforms. Have real time working experience in DBM, DCM, AppNexus, Open Adstream and Lotame.

  • MediaMint
    • India
    • Advertising Services
    • 700 & Above Employee
    • Campaign Manager
      • Sep 2015 - Dec 2016

      Worked in programmatic direct sales campaigns that delivers consistently high performance over mobile, desktop and tablet campaigns using RTB platforms. Worked in programmatic direct sales campaigns that delivers consistently high performance over mobile, desktop and tablet campaigns using RTB platforms.

  • HCLTech
    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Campaign Manager
      • Feb 2013 - Aug 2015

      Managed a dynamic web operation team that delivers various digital products (E-newsletter, Whitepaper, E-Blast, Content Posting, and Ad Postings) for leading magazine publisher in U.S. Managed a dynamic web operation team that delivers various digital products (E-newsletter, Whitepaper, E-Blast, Content Posting, and Ad Postings) for leading magazine publisher in U.S.

  • RuralShores Business Services Pvt Ltd
    • Outsourcing/Offshoring
    • 300 - 400 Employee
    • Process Associate
      • Apr 2011 - Feb 2013

      Online Content management and display ad campaign manager. Online Content management and display ad campaign manager.

Education

  • REC, Vellore.
    Bachelor of Engineering (B.E.), Computer science and engineering
    2005 - 2009
  • Sri Ramakrishna matric higher secondary school
    High School, Mathematics and Biology
    1992 - 2005

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