Don Farber

Vice President, Marketing at Ovation Holdings
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Location
Bettendorf, Iowa, United States, US

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Experience

    • Repair and Maintenance
    • 1 - 100 Employee
    • Vice President, Marketing
      • Jul 2023 - Present

      Ovation is the Parent/Holding Co. of Tier 1 Brands: Allied Instrumentation, Allied Valve, Automation Service, Conhagen, Control Tech., Valves Depot, and Valve Sales Inc., Millennium + multiple Tier 2 service locations and product brands under this umbrella. Ovation brands serve North American & Global markets. Report directly to CEO. Responsible for corporate marketing team and senior leadership for organization as a whole.

    • Corporate Marketing Director
      • Sep 2022 - Jul 2023

    • Advertising Services
    • 1 - 100 Employee
    • Chief Creative and Digital Officer
      • Sep 2020 - Aug 2022

      Offices in Davenport, Dubuque and Des Moines Iowa Provide senior leadership to operations, management, and talent acquisition. Preside over all production and creative activities for a full-service advertising agency, including marketing campaigns through web design development, social media, email management, video production, PR, media purchasing, and content creation. Oversee brainstorming, developing, launching, and administration of brand strategies. Manage staff and production teams. Lead branding for clients. Administer budgets, QVAs… Show more Provide senior leadership to operations, management, and talent acquisition. Preside over all production and creative activities for a full-service advertising agency, including marketing campaigns through web design development, social media, email management, video production, PR, media purchasing, and content creation. Oversee brainstorming, developing, launching, and administration of brand strategies. Manage staff and production teams. Lead branding for clients. Administer budgets, QVAs (quote vs. actual estimate), client pitches. Generate sales; stage seminars on WCAG 2.1 Web Compliance, design, social, and digital marketing efforts.

    • Executive Vice President
      • Sep 2014 - Sep 2020

      Led and directed creative and production process for directors, along with their teams, including multimedia designers; social media marketing, email, SEO and SEM; A/V specialists; web developers, and copywriters. Provide senior leadership responsibilities with regard to firm operations, management, planning, vision and growth.

    • VP Digital Experience & Strategy
      • Apr 2013 - Sep 2014

    • Director of Web & Digital Services
      • Dec 2011 - Apr 2013

    • VP, Product Development & Marketing
      • Aug 2008 - Dec 2011

      Moline, IL Headed product R&D, for digital revenue, generating initiatives for digital media sector. Managed sales training. Devised, initiated, and oversaw marketing for product launches. Collaborated and coordinated digital sales efforts with sales directors, each month, in a 5-market territory.

    • United States
    • Newspaper Publishing
    • 700 & Above Employee
    • Senior Product Manager
      • 2006 - 2008

      Davenport, Iowa Area Managed product development of digital initiatives for company’s corporate division, with 52 markets. Presided over teams who devise tactics to enrich digital content, induce more extensive user engagement, and escalate site traffic.

    • Online Director
      • 2003 - 2006

      Waterloo, Iowa Area

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • New Media Sales and Marketing Manager
      • 2000 - 2003

      Davenport, Iowa Area

    • Senior Graphic Designer
      • 1998 - 1999

      Davenport, Iowa Area

Education

  • University of Iowa
    Bachelor of Arts (B.A.), Equivalent: Communication Studies / Advertising

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