Experience

Xamarin Developer

• United Kingdom
• Software Development
• 400 - 500 Employee

• Writer, Consultant for Content, Creative Direction and Strategy

  • Mar 2019 - Present



LIVE PH

• Philippines
• Events Services
• 1 - 100 Employee

• Business Unit Creative Group Head

  • Jul 2021 - Feb 2023



Red Events & Communications, Inc.

• Philippines
• Advertising Services
• 1 - 100 Employee

• Creative Director

  • Jul 2017 - Feb 2019

  - Assumed overall lead role in developing and implementing creative concepts and executions for clients’ marketing and advertising programs ranging from legacy and new media content to brand-driven experiential events. - Worked hand in hand with clients’ brand/marketing teams in brand building efforts through formulation and implementation of effective strategic plans and IMCs. - Responsible for assuring the highest quality creative output from my assigned creative team; from copy and graphic design to video and digital content. - Assumed a supervisory/quality assurance role in the production of printed and optical ads, scripts, publications, digital content, event and trade structures, and other marketing materials. - Served as front liner and lead creative voice in presentations to clients. Show less



Teleperformance

• France
• Outsourcing and Offshoring Consulting
• 700 & Above Employee

• Internal Communications Manager

  • Sep 2016 - Apr 2017



Red Events & Communications, Inc.

• Philippines
• Advertising Services
• 1 - 100 Employee

• Associate Creative Director, Creative Director (interim)

  • Jul 2013 - Mar 2016



DraftFCB Manila

• DraftFCB Manila

• Creative Group Head

  • Nov 2008 - Jul 2013

  - Led and mentored a team of art directors and copywriters in creating effective and cut-through advertising campaigns for both global and local clients. - Responsible for maintaining accuracy, credibility and effectiveness in the localization of global brands and campaigns handled. - Worked closely with the Creative Director, Executive Creative Director, and account management teams in evaluating and utilizing the best communication platforms to address clients’ advertising requirements. - Served as supervisor in the production of print ads, scripts and printed literature, radio and TV ads and digital content. Show less



EXCITE Inc.

• Senior Copywriter

  • Jul 2008 - Oct 2008



MGM Advertising and Communications, Inc.

• Senior Copywriter

  • Mar 2007 - May 2008



Warner Music Philippines

• Talent

  • Mar 2002 - Feb 2007



Freelance

• Freelance copy / content writer

  • Mar 2002 - Feb 2007



Creative Factory Inc.

• Head Writer / Production Manager

  • Sep 2000 - Feb 2002



Imageworks Entertainment Inc.

• Writer / Post Production Supervisor

  • Mar 2000 - Sep 2000



Television and Production Exponents (TAPE) Inc.

• Segment Writer / Researcher

  • Apr 1999 - Mar 2000