Experience

81qd

• United States
• Data Infrastructure and Analytics
• 1 - 100 Employee

• Consultant, Strategy & Insights

  • May 2021 - Present

• Associate, Strategy & Insights

  • Jan 2019 - May 2021



Havas Health Plus

• United States
• Advertising Services
• 100 - 200 Employee

• Strategic Planning Analyst 2

  • Oct 2018 - Dec 2018

• Strategic Planning Analyst 1

  • Oct 2016 - Oct 2018

  -Manage market research efforts for pharmaceutical and healthcare clients, including development of primary research plans and coordination with market research vendors-Analyze market research findings to develop primary and secondary research reports and marketing recommendations-Present research findings, analyses and recommendations to clients-Develop brand plans to position pharmaceutical and healthcare related products and services within their respective markets-Collaborate with the account and creative departments to ensure brand plans are reflected in core messaging and marketing tactics-Conduct social listening analyses to gain insight into patients’ perceptions of brands, treatments and experiences living with disease

• Account Coordinator

  • Jul 2015 - Oct 2016

  -Account Coordinator for diabetes brand and its corresponding patient support program -Managed budget and scope of work across diabetes client’s marketing initiatives-Corresponded with client and updated internal team on client’s directions-Spearheaded asset library compliance efforts across HAVAS Health agencies-Oversaw execution of jobs and submissions of final pieces to client’s regulatory review committee-Developed client messaging workshops and built workshop output materials with Accountplanning department



Calcium USA

• United States
• Advertising Services

• Client Services Intern

  • Jun 2014 - Aug 2014

  -Provided executive leadership team with industry research to aid in new business growth-Compiled weekly news reports on industry trends and companies-Coordinated FDA submission of marketing materials for pharmaceutical clients-Developed a marketing campaign and launch plan for an agency client-Analyzed Google Analytics data to facilitate agency’s content marketing strategy-Contributed to agency blog, including an article on digital health and corporate wellness programs



StructuredWeb

• United States
• Software Development
• 1 - 100 Employee

• Digital Marketing Intern

  • Jun 2013 - Aug 2013

  -junior copywriter for company website-compiled extensive research for digital marketing director -created fully integrated marketing campaigns including whitepapers, e-mails and landing pages-conducted a competitive analysis of marketing as a service companies within the channel marketing industry-assisted in storyboard creation and script writing/editing for company video campaign-lead generation-contributed to and edited sales proposal/presentation-blog entries



Temple University School of Medicine

• United States
• Higher Education
• 500 - 600 Employee

• Student Research Assistant

  • Jan 2010 - Jan 2010

  Assisted with research on endocannabinoids and their cellular receptors.