Destina Saccılarlı

Paid Media Executive at BAMBINIFASHION.COM
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Contact Information
us****@****om
(386) 825-5501
Location
Istanbul, Istanbul, Turkey, TR
Languages
  • Turkish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • İtalyanca Elementary proficiency

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Credentials

  • Tiktok Ads Masterclass
    Udemy
    Nov, 2022
    - Nov, 2024
  • Facebook Ads Masterclass
    Udemy
    Apr, 2022
    - Nov, 2024
  • Dijital Media Planning & Buying
    BAUSEM
    Feb, 2022
    - Nov, 2024
  • Linkedin Ads
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • Forward Talent Program
    McKinsey & Company
    Dec, 2021
    - Nov, 2024
  • Mini MBA
    IBM
    Dec, 2021
    - Nov, 2024
  • Google Analytics IQ
    Google
    Jan, 2021
    - Nov, 2024
  • Ultimate Google Analytics Course
    Ude
    Jan, 2021
    - Nov, 2024
  • Google Data Studio Visualization
    Udemy
    Oct, 2020
    - Nov, 2024
  • Fundamentals of Digital Marketing
    Google
    Aug, 2020
    - Nov, 2024
  • Power BI
    Udemy
    Aug, 2020
    - Nov, 2024
  • IELTS
    British Council
    Jul, 2020
    - Nov, 2024
  • Google Search Ads
    Google
    Mar, 2023
    - Nov, 2024

Experience

    • Austria
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Paid Media Executive
      • May 2022 - Present

      Manage performance based digital marketing activities such as SEM, Google Ads, YT Ads, FB Ads, Tiktok Ads Implementation of digital marketing strategies, plans, and activations with the brands and corporate teams Lead the creation and development of client campaigns across a broad range of channels Establish new digital media collaboration models with our key partners Be involved in keyword selection and audience targeting Planning & Monitoring budget, adjust bids to gain better ROI Responsible for tracking performance marketing KPI's and content marketing performance and reporting analysis. Show less

    • United States
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Paid Media Executive
      • Jan 2021 - May 2022

      Implementation of digital marketing strategies, plans, and activations with the brands and corporate teams. Managing brand.com, 3PP, and marketplace digital performance marketing & content marketing activities. Establish new digital media collaboration models with our key partners. Managing digital marketing executions with media agencies. Executing yearly brand initiatives according to brand strategies. Responsible for tracking performance marketing KPI’s and content marketing performance and reporting analysis. Working closely with regional and global digital marketing teams and key media partners as Facebook, Google, etc. Leading regional media initiatives for pilot studies. Show less

    • Türkiye
    • Financial Services
    • 300 - 400 Employee
    • Digital Performance Marketing Specialist
      • Jan 2020 - Jan 2021

      Developing digital projects and campaigns according to digital strategy of Garanti Payment Systems Budget allocation and optimization of all digital activities based on business goals for all brands of Garanti Payment System such as Bonus,Miles&Smiles, American Express. Working with agencies, marketing departments and outsource firms to create best customer experiance on digital channels Managing performance based digital marketing activities on SEM, SEO, social media, affiliates, programmatic to increase digital sales. Budget allocation, media planning, measurement and optimization of branding and image campaigns on online channels Utilize web analytics, A/B tests, customer insights and SEM data to gain insight on digital consumer cycles and trends Establish metrics/ KPIs to measure the effectiveness of digital marketing initiatives as well as integrated marketing campaigns. Managing SEO and ASO projects for all websites and applications of Garanti Payment Systems Show less

    • Germany
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Jr. Marketing Communications Specialist
      • Feb 2018 - Jan 2020

      Recommend, implement and maintain website design and operation. Create marketing and promotional materials, both print and electronic. Develop marketing communications campaigns. Collaborate with internal teams to create landing pages and optimize UX. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Instrument conversion points and optimize user funnels Management of social media accounts and moderation Identifying the strategies and actions required for the improvement of channels by analyzing and reporting leads and sales from digital channels, Optimizing customer journey by creating behavioral targeting, push notification and A/B testing scenarios. Show less

    • Netherlands
    • Food and Beverage Services
    • 700 & Above Employee
    • Marketing Trainee
      • Sep 2018 - Jan 2019

      Identifying marketing trends and key opportunities for innovation for Vivident &Chupa Chups Assisting to promotional activities, visiting customers/external agencies Supporting the collaborations with internal teams, clients and partners on marketing strategy Preparing reports, company brochures, product descriptions and similar documents Identifying marketing trends and key opportunities for innovation for Vivident &Chupa Chups Assisting to promotional activities, visiting customers/external agencies Supporting the collaborations with internal teams, clients and partners on marketing strategy Preparing reports, company brochures, product descriptions and similar documents

    • Türkiye
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • PEP - Sales Intern
      • Nov 2017 - May 2018

      Supporting used car related reporting Preparing regular and adhoc business analysis and presentations regarding used car and trade-in Monitoring MB and core-competition market updates, prices and campaigns for both used car and rental business Tracking online used car sales platforms CC stock period optimization analysis Contact dealers in order to follow up operational issues Supporting used car related reporting Preparing regular and adhoc business analysis and presentations regarding used car and trade-in Monitoring MB and core-competition market updates, prices and campaigns for both used car and rental business Tracking online used car sales platforms CC stock period optimization analysis Contact dealers in order to follow up operational issues

    • Germany
    • Manufacturing
    • 700 & Above Employee
    • Sales Intern
      • Aug 2016 - Feb 2017

      Reporting activities; preparation of sales, budget and stock tracking reports Supporting Key Account Managers for daily work & analysis of customer management tools Reporting of customer sell-in & sell-out figures Analysis of trade investments Analysis of product, category and company markets share as we as developing trends Reporting activities; preparation of sales, budget and stock tracking reports Supporting Key Account Managers for daily work & analysis of customer management tools Reporting of customer sell-in & sell-out figures Analysis of trade investments Analysis of product, category and company markets share as we as developing trends

Education

  • İstanbul Teknik Üniversitesi
    Bachelor of Engineering - BE, Environmental Engineering
    2014 - 2019

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