Experience

Tobacco Road Sports Radio

• United States
• Advertising Services
• 1 - 100 Employee

• Owner

  • Mar 2020 - Present

• Owner

  • Sep 2020 - Present

  Tobacco Road Sports Radio is based in the Triad (Greensboro - Winston Salem- High Point) of North Carolina. TRSR focuses on local sports such as High School/Prep as well as ACC, Carolina Panthers, Charlotte Hornets, NASCAR and more

• Owner

  • Sep 2020 - Present

  Owner of Tobacco Road Sports Radio, LLC. Specializing in sports coverage with studio shows and live sports. Home of North Carolina A&T Football, Basketball and Baseball radio. Broacast partner for Charlotte Hornets. High School Football game of the week on WTOB 980am and WCOG 1320AM



Sports Illustrated

• United States
• Book and Periodical Publishing
• 300 - 400 Employee

• Writer

  • Jan 2022 - Present

  writer for Charlotte Hornets and Greensboro Swarm writer for Charlotte Hornets and Greensboro Swarm



Bleav Podcast Network

• Host

  • May 2020 - Present

  Host of the Bleav in Carolina Panthers Podcast with lSports Illustrated Panthers beat writer Schuyler Callihan and former Panthers RB Jonathan Stewart Host of the Bleav in Carolina Panthers Podcast with lSports Illustrated Panthers beat writer Schuyler Callihan and former Panthers RB Jonathan Stewart



SportsCarolina Monthly

• Owner

  • Jan 2016 - Present

  I own SportsCarolina Monthly, a sports media website geared towards publishing feature stories for sports enthusiasts in North Carolina. SCM covers Prep, College and Pro Sports in North Carolina. Geared towards all ages, the brand recently celebrated an 13th year anniversary in June 2020. Website with daily features and podcasts is located at www.sportscarolinamonthly.com I own SportsCarolina Monthly, a sports media website geared towards publishing feature stories for sports enthusiasts in North Carolina. SCM covers Prep, College and Pro Sports in North Carolina. Geared towards all ages, the brand recently celebrated an 13th year anniversary in June 2020. Website with daily features and podcasts is located at www.sportscarolinamonthly.com



Forsyth Technical Community College

• United States
• Higher Education
• 700 & Above Employee

• Part Time Instructor

  • Jan 2014 - May 2020

  Previously taught online classes in Internet Marketing and Social Media at Forsyth Technical Community College in Winston Salem, NC. Classes include how to perform Search Engine Optimization, integrating social media into your marketing, Pay Per Click advertising, Facebook ads, Website creation, How to create eblast and marketing lists that are effective for growth, etc. Previously taught online classes in Internet Marketing and Social Media at Forsyth Technical Community College in Winston Salem, NC. Classes include how to perform Search Engine Optimization, integrating social media into your marketing, Pay Per Click advertising, Facebook ads, Website creation, How to create eblast and marketing lists that are effective for growth, etc.



WSJS Sports Hub Triad

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Creative Director/On Air Talent/Programming Manager

  • Sep 2018 - Nov 2019

  On air personality, producer, Programming Manager. Producer of "The Drive with Josh Graham" Mon-Fri 3-6pm. Host/Producer of "The Rundown with Desmond Johnson" Saturdays 10a-12 noon.

• On Air Personality/Producer

  • Aug 2016 - Sep 2018

  Host of "The Rundown with Desmond Johnson" Saturdays at 10am on WSJS Sports. Producer/On-Air talent for "One on One with the Schass" Weekdays from 3-6pm on WSJS Sports.

• Sports Marketing Consultant/On Air Talent

  • Jun 2016 - Nov 2016

  Assist advertisers with campaigns running on 6 different AM/FM stations across Piedmont Triad of North Carolina (Greensboro/High Point/Winston Salem). Marketing options for stations in Greensboro, Winston Salem, High Point, Burlington. High School Football announcer for Triad Sports Network/ESPN Radio.



WSJS Sports

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• On Air Personality

  • Aug 2016 - Sep 2018

  On Air personality and Producer at WSJS Sports. On Air personality and Producer at WSJS Sports.



IMG College

• United States
• Higher Education

• Radio Personality

  • Aug 2017 - Apr 2018

  Studio Host and producer at IMG College for Charlotte 49ers Athletics. Responsible for producing radio broadcast from IMG Studios for Charlotte 49ers Football and Basketball. Responsible for pregame, halftime and postgame live scoreboard updates from studio. Also produced Ole Miss baseball for live broadcasts. Studio Host and producer at IMG College for Charlotte 49ers Athletics. Responsible for producing radio broadcast from IMG Studios for Charlotte 49ers Football and Basketball. Responsible for pregame, halftime and postgame live scoreboard updates from studio. Also produced Ole Miss baseball for live broadcasts.



Livewire Media Group

• United States
• Advertising Services

• Owner

  • May 2017 - Apr 2018

  Digital Marketing Services including display advertising, GeoFencing, Conversion Zones, Social Media Marketing, SEO, Web site design. Podcast production, Audio/Video production. Digital Marketing Services including display advertising, GeoFencing, Conversion Zones, Social Media Marketing, SEO, Web site design. Podcast production, Audio/Video production.



Fairway Outdoor Advertising

• United States
• Advertising Services
• 100 - 200 Employee

• Account Executive

  • Nov 2016 - Mar 2017

  Manage Outdoor advertising accounts for clients for Fairway. Products include traditional outdoor billboards, digital billboards, Outdoor Extended tools such as geotargeting, Site Retargeting, Banner placement, Facebook Ads and more. Handles Piedmont Triad area of North Carolina Manage Outdoor advertising accounts for clients for Fairway. Products include traditional outdoor billboards, digital billboards, Outdoor Extended tools such as geotargeting, Site Retargeting, Banner placement, Facebook Ads and more. Handles Piedmont Triad area of North Carolina



Winston Salem Journal/ Berkshire Hathaway Media

• Digital Sales Manager

  • Aug 2013 - Oct 2015

  Responsible for overseeing all Digital Sales positions within Winston Salem Journal and its entities. Managing all current inventory online including banner ads, eblasts, pencil pushdowns, sticky notes, social media marketing, digital contests, SEM/SEO. Assisting with sales teams, social media, video, maintaining and expanding digital revenue. Responsible for overseeing FindLocal, online digital business directory service from BH Media for Winston Salem Market. Responsible for Google Adword maintenance for items for Winston Salem Journal. Launched Journal Deals Now, Daily Deal Saver program for Winston Salem Journal in Feb 2013. Kept Top 5 average sales status in Deals Gross Sales within country for BH Media. Responsible for creating new products and tactics for selling for company in Greensboro/Winston Salem/High Point DMA, including FindLocal, a new online Business Directory and Reputation Management tool powered by BH Media and Winston Salem Journal Show less



Winston Salem Journal

• Newspaper Publishing
• 1 - 100 Employee

• Digital Products Coordinator

  • Jan 2013 - Aug 2013

  Maintaining and expanding the Daily Deals section of Winston Salem Journal providing exclusive deals for the Triad area of NC, assisting with Sales teams, Social Media efforts for Journal Now, Daily Deals, etc. Maintaining and expanding the Daily Deals section of Winston Salem Journal providing exclusive deals for the Triad area of NC, assisting with Sales teams, Social Media efforts for Journal Now, Daily Deals, etc.

• Writer/Sales Manager

  • Apr 2008 - Jan 2013

  Feature staff writer for monthly publication that spotlights high school, college and professional sports in NC. Current administrator for magazine's website. Social media director for SCM, including Facebook, Twitter. Area Sales Manager, recruiter for sales and writing divisions. Feature staff writer for monthly publication that spotlights high school, college and professional sports in NC. Current administrator for magazine's website. Social media director for SCM, including Facebook, Twitter. Area Sales Manager, recruiter for sales and writing divisions.



Black Network Television

• Media Production
• 1 - 100 Employee

• Sports Announcer

  • Aug 2012 - Nov 2012

  Color Commentator for Black Network Television Sports Division, provided color commentary for the 2012 Dudley Football season for Black Network Television. Color Commentator for Black Network Television Sports Division, provided color commentary for the 2012 Dudley Football season for Black Network Television.



Red Letter Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Social Media Coordinator/Video Producer/SEO analyst

  • Jul 2011 - Jul 2012

  Marketing for businesses, social media, email marketing, website/landing page design, responsible for creating valid SEO/SEM plans for area businesses looking to expand their digital footprint. Video productions for businesses. Social Media Coordinator, responsible for running Social Media campaigns for clients on main Social Media Networks (Facebook, Twitter, YouTube, Google+, LinkedIn) Marketing for businesses, social media, email marketing, website/landing page design, responsible for creating valid SEO/SEM plans for area businesses looking to expand their digital footprint. Video productions for businesses. Social Media Coordinator, responsible for running Social Media campaigns for clients on main Social Media Networks (Facebook, Twitter, YouTube, Google+, LinkedIn)



Local Edge Media

• Digital Media Consultant

  • Jan 2011 - Jun 2011

  Assist business owners large and small with their digital marketing needs. Search Engine Optimization, Search Engine Marketing, Social Media Management (Facebook, Twitter, Foursquare), Text Messaging services, Constant Contact, Google Adwords certified reseller, Yahoo Strategic Ambassador, website design and more. A Hearst Company.

• Small Business Customer Service

  • May 2010 - Jan 2011

  assisted small business owners with their day to day operations regarding their merchant AMEX accounts. Resolve disputes, assist with card issues. Inbound



ECPI College of Technology

• Admissions Representative

  • Dec 2009 - May 2010

  Admissions Representative, assist prospective students with enrollment into college. Cold Calling, tours, assist with financial aid. Full Time Admissions Representative, assist prospective students with enrollment into college. Cold Calling, tours, assist with financial aid. Full Time



Entercom, Inc.

• United States

• Account Executive

  • Jul 2007 - Apr 2008

  Outside sales. Cold Calling prospects, preparing and presenting Marketing info in relation to Radio advertising in Triad area of NC. Worked accounts for Urban Radio (102.1 WJMH), Adult Contemporary (97.1 FM WQMG), Gospel (1510 AM WEAL). Responsible for creating successful campaigns for small to mid size businesses, production of :30 :60 second commercials for airplay Outside sales. Cold Calling prospects, preparing and presenting Marketing info in relation to Radio advertising in Triad area of NC. Worked accounts for Urban Radio (102.1 WJMH), Adult Contemporary (97.1 FM WQMG), Gospel (1510 AM WEAL). Responsible for creating successful campaigns for small to mid size businesses, production of :30 :60 second commercials for airplay



Dick Broadcasting Company, Inc.

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Intern

  • 2002 - 2002

  Phone screener for Murphy in the Morning show, on air personality, producer for Nighttime show with J.J McCain. Phone screener for Murphy in the Morning show, on air personality, producer for Nighttime show with J.J McCain.