Derica Arceneaux

Marketing/PR Consultant Resident at New Sector Alliance
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Location
Boston, Massachusetts, United States, US

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Experience

    • Non-profit Organization Management
    • 1 - 100 Employee
    • Marketing/PR Consultant Resident
      • Sep 2009 - Present

      •Completed a nonprofit management curriculum prior to serving at Just-A-Start Corporation •Undergo weekly Consultant training workshops •Consult Just-A-Start on the following projects: website management , CRM database management, and Marketing and PR initiatives •Implement Salesforce CRM Database system for Just-A-Start Corporation •Serve as the Salesforce System Administrator •Manage other projects and relationships with different vendors and consultants •Implement a website protocols and procedures manual •Present quarterly presentations on project development Show less

    • Real Estate
    • 700 & Above Employee
    • Realtor
      • Aug 2008 - Aug 2009

      •Aided home purchasers and sellers through the contractual portion of the real estate process •Managed and marketed the sell of properties within the New Orleans market area • Developed close relationships with banks and lenders in order to successfully close contracts •Analyzed market trends within the Real Estate industry •Aided home purchasers and sellers through the contractual portion of the real estate process •Managed and marketed the sell of properties within the New Orleans market area • Developed close relationships with banks and lenders in order to successfully close contracts •Analyzed market trends within the Real Estate industry

    • Marketing Intern
      • Jan 2007 - May 2009

      •1 of 2 people selected for competitive internship to market Tabasco products and expand the company’s consumer base within the New Orleans community •Planned and executed logistics for events to promote Tabasco products •Conducted surveys and leveraged research to expose and educate new potential customers who were not familiar with the company’s product offerings •Created and marketed potential promotion ideas to local restaurants as well as franchises in the New Orleans area •Delivered a national program for Tabasco’s Original Red Pepper Sauce •Interviewed and selected the 2009-2010 Tabasco HBCU intern candidate of Dillard University Show less

    • United States
    • Financial Services
    • 700 & Above Employee
    • Financial Advisor Intern
      • Apr 2007 - Feb 2009

      •Assisted financial advisors to increase clientele through event planning •Analyzed and learned the fundamentals of investment banking through offertory advisory services •Utilized BlackRock, Bloomberg and Morningstar to conduct client research for different investment options •Assisted financial advisors to increase clientele through event planning •Analyzed and learned the fundamentals of investment banking through offertory advisory services •Utilized BlackRock, Bloomberg and Morningstar to conduct client research for different investment options

    • Sales Intern
      • May 2008 - Aug 2008

      •Conducted research in the Gulf Coast Market Area regarding consumer’s perception on the company’s advertising methods •Evaluated the beer industry through a three tier operating system including: retailer, distributor, and consumer interaction •Analyzed company products’ selling performance within different business accounts through the usage of AC Nielsen Database System •Facilitated a more cost efficient solution to reduce the New Orleans Market area’s advertising budget by 45% •Conducted research in the Gulf Coast Market Area regarding consumer’s perception on the company’s advertising methods •Evaluated the beer industry through a three tier operating system including: retailer, distributor, and consumer interaction •Analyzed company products’ selling performance within different business accounts through the usage of AC Nielsen Database System •Facilitated a more cost efficient solution to reduce the New Orleans Market area’s advertising budget by 45%

    • United States
    • Real Estate
    • Management Intern
      • May 2007 - Aug 2007

      •Provided superior customer service effectively positioning the company above competition standards and handled vehicle damage repair claims as well as insurance claims •Prepared daily reports and cash flow statements •Increased car sale leads as well as corporate sale leads by marketing company incentives •Ranked in the top 20% of the intern matrix for overall work performance •Provided superior customer service effectively positioning the company above competition standards and handled vehicle damage repair claims as well as insurance claims •Prepared daily reports and cash flow statements •Increased car sale leads as well as corporate sale leads by marketing company incentives •Ranked in the top 20% of the intern matrix for overall work performance

Education

  • Dillard University
    B.A., Marketing/MIS
    2005 - 2009

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