Experience

HandsOn Twin Cities

• United States
• Non-profit Organization Management
• 1 - 100 Employee

• Marketing and Communications Manager

  • Aug 2022 - Present

  • Manage digital content and strategic direction on all platforms, including the HandsOn website, blog, and social media (Facebook, LinkedIn, Instagram, Twitter, YouTube, and other new potential platforms)• Create, execute, and manage annual marketing/communications calendar and budget• Partner with program departments to communicate impact and outreach• Ensure consistent brand messaging and presence throughout the organization, including logo, style guide, key messages, and external-facing documents• Draft, produce, and distribute communication and marketing materials, including news releases, media advisories, annual report, newsletters, brochures, ads, feature stories, and more as assigned• Interview, write, and produces testimonials/features for a variety of channels• Solicit, coordinate, and manage media and public relations• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly• Ensure detailed writing, proofreading, and editing throughout the organization• Speak publicly and communicate with a diverse population of constituents• Represent our organization at community events• Help support signature special events• Present ideas and final deliverables to internal and external teams



World Savvy

• United States
• Education Administration Programs
• 1 - 100 Employee

• Senior Marketing and Communications Associate

  • Jan 2022 - Aug 2022

• Marketing and Communications Associate

  • Aug 2017 - Mar 2022

  At World Savvy, my responsibilities include:- Creating a marketing plan and strategy, along with a year-long marketing calendar- Supported the completion of World Savvy's new website- Updating website (WordPress) using HTML and CSS (with some work in PHP)- Managed a brand refresh, from creating RFPs and interviewing graphic designers to organizing a work plan for the launch- Leading and implementing social media marketing strategies and campaigns (e.g. used TweetDeck and Mavsocial, and is currently using Sprout Social to manage and schedule posts)- Design and write e-newsletters and emails using Vertical Response and Pardot - Analyzing e-newsletter analytics using Salesforce/Pardot- Analyzing website data using Google Analytics - Producing and editing media content (e.g. photos and videos) for social media and web purposes- Lead the gathering of stories and testimonials from program participants- Designing copy for external (ex. flyers and posters, annual reports, banners) and internal purposes (ex. presentation slides, email signatures)- Producing content for audiences and team members from three different time zones (Eastern, Central, and Pacific)- Creating personas and use case scenarios for current and upcoming communication tools



Metro State University

• United States
• Higher Education
• 700 & Above Employee

• Special Projects Assistant

  • Dec 2014 - May 2017

  My responsibilities were:-Created flyers for events using Microsoft Publisher and InDesign CC-wrote and managed the monthly eNewsletters (ICES Resource Bulletin) using Adobe Dreamweaver (HTML and CSS) and Oracle RightNow (CRM software)-Analyzed data from Oracle RightNow to plan ideas for future eNewsletters-Created surveys with Google Forms and SurveyMonkey -Market upcoming events -Maintained social media presences with 3 Facebook pages-Took photographs of sponsored and co-sponsored events, and edit them using Adobe Lightroom-Managed multiple events using Eventbrite's registration forms and data analysis tool-Created encapsulated postscript (EPS) graphics such as logos for custom event products using Adobe Illustrations-Event planning-Taught video production workshops

• Project Management Intern

  • Jan 2015 - May 2015

  -Planned and manage events which included: MN College Goal workshops, Model UN Conference, National Library Week and the Qhia Dab Neeg Film Festival-Participated and facilitated assigned events (named above)-Create event flyers using Microsoft Publisher -Publicize events using external and community resources-Take event pictures

• Office Manager Assistant

  • Mar 2014 - Nov 2014

  Supported Office Manager by:-Managing front office space-Answering the main office phone-Helping with budgeting and records-Event planning and document design



Minnesota Children's Museum

• United States
• Museums, Historical Sites, and Zoos
• 1 - 100 Employee

• Digital Communications Intern

  • May 2016 - Aug 2016

  -Created media content for social media -Video production and editing with Adobe Premiere Pro-Audio editing with Adobe Audition-Planned video productions with marketing team-Executed marketing campaigns with a group of interns and museum staff-Completed projects in a tight timeline-Brainstormed storytelling ideas -Created media content for social media -Video production and editing with Adobe Premiere Pro-Audio editing with Adobe Audition-Planned video productions with marketing team-Executed marketing campaigns with a group of interns and museum staff-Completed projects in a tight timeline-Brainstormed storytelling ideas