Experience

AFTCO - The American Fishing Tackle Company

• United States
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Digital Marketing Manager

  • Feb 2019 - Present

  Santa Ana, California



Villa Real Estate

• United States
• Real Estate
• 1 - 100 Employee

• Digital Marketing Manager

  • Feb 2015 - Feb 2019

  Newport Beach, CA - Served as an internal thought-leader to guide the vision for all digital and technical in marketing to achieve both long-term and short-term goals of the organization. - Ensured brand alignment across all internal and external marketing communications. - Worked with external website provider to develop/maintain website platform that is customizable and compliant with the Department of Real Estate. - Created and managed over 50 client websites and completed changes per their… Show more - Served as an internal thought-leader to guide the vision for all digital and technical in marketing to achieve both long-term and short-term goals of the organization. - Ensured brand alignment across all internal and external marketing communications. - Worked with external website provider to develop/maintain website platform that is customizable and compliant with the Department of Real Estate. - Created and managed over 50 client websites and completed changes per their request. - Created customized single property WordPress websites for luxury homes. - Managed a company-wide resource center for managing marketing request order processing. - Worked with internal online team on projects and new product development for better interdepartmental system integration. - Developed and executed social media strategies to grow social media following for both company and client accounts. - Leveraged client email lists inside Facebook custom audiences to send promotions. - Scheduled and coordinated marketing email blasts through Mad Mimi and Mailchimp. - Worked with internal Graphic Design team to create creative assets for online campaigns. - Provided guidance on SEO, SEM, social media, and paid advertising for over 150 clients. - Worked with outside PR company to ensure editorial/content calendar is aligned with all newsworthy transactions and company achievements. - Managed and developed relationships with current and new partners to utilize outside services. - Managed yearly department budget and online advertising spend. Show less



PapernotePhoto.com

• Co Founder & Photographer

  • Aug 2011 - Dec 2016

  Southern California Papernote Photo was a wedding and portrait photography team based out of Southern California. It was a collaboration of the artistic and journalistic photography of Denny Le and Casey Arakawa.



CS Products

• Shipping/Customer Support Manager

  • Jan 2013 - Apr 2014

  Ontario, California Assisted with company's digital marketing efforts while overseeing and managing all shipping and receiving operations and customer relationships. - Provided strategic planning and development of company website and online content - Assisted with keyword planning and implementation to optimize search rankings - Assisted in the strategizing of company’s social media campaign with all social media outlets. - Collaborated with printing companies to design marketing handouts and… Show more Assisted with company's digital marketing efforts while overseeing and managing all shipping and receiving operations and customer relationships. - Provided strategic planning and development of company website and online content - Assisted with keyword planning and implementation to optimize search rankings - Assisted in the strategizing of company’s social media campaign with all social media outlets. - Collaborated with printing companies to design marketing handouts and sales tools - Performed and provided all product photographs and photo editing services - Processed customer purchase orders, invoicing, and payments through Quickbooks - Established and managed shipping and logistics accounts and relationships with 4 shipping brokers and over 30 direct carriers to support company and customer needs - Strategized product shipments based on cost (best rates), lead times, carrier specialities and specifics based on customer locations and requirements - Managed all customs documentation and requirements for international shipments - Managed each customer fulfilment process requirements for every order such as purchase order acknowledgement, routing request, ASN (Advance Shipping Notice) and pick-up and delivery notifications and reporting - Provided 3rd tier management for customer support, satisfaction, and conflict resolution - Worked in conjunction with Operations Manager to facilitate customer, requests, needs and conflict resolution to ensure customer satisfaction - Managed all EDI (Electronic Data Interchange) responsibilities as it relates to everything from customer purchase order acknowledgements, invoicing, and ASN (Advance Shipment Notifications) for all of the national retail accounts - Planned and coordinated for team’s attendance at industry trade shows. Show less



Eco-Absorbent Technologies, Inc.

• United States
• Environmental Services
• 1 - 100 Employee

• Shipping/Customer Support Manager

  • Jan 2012 - Dec 2012

  Ontario, CA Responsible for all Customer Support requirements from simple inquiries to conflict resolution/customer satisfaction issues to handling all Shipping and Receiving activities. - Primary point of contact for all Customer Support, Shipping and Receiving matters - Processed customer purchase orders and invoicing through accounting software - Managed all incoming and out-going shipments which included Target USA, Target Canada and HomeDepot.com orders with destinations to multiple… Show more Responsible for all Customer Support requirements from simple inquiries to conflict resolution/customer satisfaction issues to handling all Shipping and Receiving activities. - Primary point of contact for all Customer Support, Shipping and Receiving matters - Processed customer purchase orders and invoicing through accounting software - Managed all incoming and out-going shipments which included Target USA, Target Canada and HomeDepot.com orders with destinations to multiple Distribution Centers - Provided strategic logistical planning successfully meeting all customer delivery deadlines through 3 nationwide shipping brokers and up to 30 direct carriers - Handled all small-parcel-LTL-Full Truckload shipments while meeting all customer specific pallet, labeling, and warehousing requirements - Actively shopped for best shipping rates and delivery times - Key researcher in competitor products, raw materials, and product components - Managed customer information and activity in Salesforce.com - Assisted in creating industry related blog entries and social media postings to maximize search Show less



Sport Chalet

• Retail
• 200 - 300 Employee

• Key Holder/Department Head of Fishing & Outdoors

  • Oct 2006 - Dec 2011

  Chino Hills, CA Motivated sales team to attain daily, weekly, and monthly sales and operations goals while ensuring a memorable customer shopping experience. - Motivated team members to strive to exceed daily, weekly, and monthly sales - Heavy interaction with customers at all levels - Worked closely with store management team to achieve sales and labor goals - Trained, coached, developed and reviewed direct reports - Implemented merchandising and sales directives to exceed company… Show more Motivated sales team to attain daily, weekly, and monthly sales and operations goals while ensuring a memorable customer shopping experience. - Motivated team members to strive to exceed daily, weekly, and monthly sales - Heavy interaction with customers at all levels - Worked closely with store management team to achieve sales and labor goals - Trained, coached, developed and reviewed direct reports - Implemented merchandising and sales directives to exceed company guidelines - Executed the day-to-day operation functions of the department - Demonstrated the necessary technical skills related to the Fishing & Outdoors department - Continuously developed overall product knowledge and remained current with industry trends Show less