Experience

898 Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Business Development Specialist

  • Apr 2023 - Present

  Youngstown, Ohio, United States



Dennis Schiraldi Marketing

• Business Strategy Specialist

  • Mar 2013 - Present

  Youngstown-Warren area I’ve generated tens of thousands of leads and over $100 million in funnel contribution to sales funnels by bringing world-class marketing and sales strategy to small to mid-sized businesses that generate results. I do this through strategic planning and day-to-day management of these marketing and sales programs for my clients. I have worked with the largest mall developer in North America, the largest independently owned logistics company in the United States, and small-to-mid-sized… Show more I’ve generated tens of thousands of leads and over $100 million in funnel contribution to sales funnels by bringing world-class marketing and sales strategy to small to mid-sized businesses that generate results. I do this through strategic planning and day-to-day management of these marketing and sales programs for my clients. I have worked with the largest mall developer in North America, the largest independently owned logistics company in the United States, and small-to-mid-sized businesses in healthcare, manufacturing, retail and property management. In addition to helping ensure the success of my clients, I run a modern-day media company which delivers 200,000 online impressions each month, offering unique marketing opportunities for high visibility to create awareness and generate leads for your business through the sponsorship of our online events, in-person marketing conference, and placement in our print publication. I am the executive producer and founder of DOYO Live, the publisher behind the ICONS of Youngstown, and a marketing consultant that will work in the day-to-day of your business as a executive-level marketing professional. Show less



DOYO Live Interactive

• United States
• Advertising Services
• 1 - 100 Employee

• Chief Marketing Officer

  • Jan 2016 - Present

  Youngstown, Ohio Area DOYO Live is a modern-day media company, we specialize in the delivery of content through our online assets including web, blog, VLOG, podcast, webinars and email, that provides ongoing professional development for marketing, business, sales and design professionals. This omni-channel platform delivers 250,000 online impressions each month by combining digital, print and in-person events. Our flagship event is our annual marketing conference that's been attended by over 1,000… Show more DOYO Live is a modern-day media company, we specialize in the delivery of content through our online assets including web, blog, VLOG, podcast, webinars and email, that provides ongoing professional development for marketing, business, sales and design professionals. This omni-channel platform delivers 250,000 online impressions each month by combining digital, print and in-person events. Our flagship event is our annual marketing conference that's been attended by over 1,000 participants. Additionally we've hosted our virtual summit. We work with companies in several ways to provide them with unique marketing opportunities with our event, print publication and management of their ongoing day-to-day marketing strategy.

• Owner

  • May 2013 - May 2018

  Youngstown, Ohio Area Integrated marketing company, specializing in lead generation using both digital and direct marketing strategy. SEO, social media, email, web design, marketing automation platforms, blogging, PR, speaking, etc.



Icons of Youngstown

• Founder

  • Apr 2017 - Present

  Youngstown, Ohio Area The Icons of Youngstown is a high-end lifestyle publication featuring iconic brands, businesses and people + up and comers in a 5-county around around Youngstown, Ohio. Icons of Youngstown +Icons is an annual publication slated to launch in April of 2018. +Events - Icons only events, including a launch party of the book and other networking opportunities throughout the year. +15,000 - 20,000 copies of the publication will be distributed to high-end, high-quality businesses… Show more The Icons of Youngstown is a high-end lifestyle publication featuring iconic brands, businesses and people + up and comers in a 5-county around around Youngstown, Ohio. Icons of Youngstown +Icons is an annual publication slated to launch in April of 2018. +Events - Icons only events, including a launch party of the book and other networking opportunities throughout the year. +15,000 - 20,000 copies of the publication will be distributed to high-end, high-quality businesses targeted an affluent audience along with a demographic that appreciates high-quality products. With a supply refresh at those various locations on a monthly basis. +Online component to launch with website and social media to feature Icons. Copies of photos to be allocated for your usage. Show less



Youngstown State University

• United States
• Higher Education
• 700 & Above Employee

• Adjunct Professor

  • Aug 2015 - Nov 2020

  Youngstown, Ohio Area Part-time professor at Youngstown State University. Instruct course on social media literacy and communication. Courses are structured to provide students with real-world practices in preparation for a future career in communications, PR and marketing.



Astute (Now Emplifi)

• United States
• Software Development
• 1 - 100 Employee

• Account Executive

  • Jul 2013 - Aug 2015

  Enterprise sales executive responsible for new customer acquisition and expanding business with existing customer base. Specializing in expansion of business in new verticals such as: Healthcare, insurance, financial, higher education and marketing agency.



GE HealthCare

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Field Marketing Manager

  • Jan 2012 - May 2013

  Responsible for all lead generation and funnel acceleration programs for Radiology IT. Focused on generating demand by implementing direct marketing strategies both inbound/outbound tactics to grow opportunities in sales funnel contributing to over $100M in revenue.

• Region Product Marketing Manager

  • Apr 2010 - Jan 2012

  Responsible for driving net new sales for Centricity RIS/PACS-IW, GE Healthcare's web based RIS and PACS for the ambulatory market, which is a $40 million P&L. as the region product owner I coordinated development of all content, including case studies, web content, etc. and also executed direct marketing strategies to grow funnel opportunities for the IW business. Programs included inbound/outbound tactics, development of our user group, radiology trade shows, webinars, email campaigns… Show more Responsible for driving net new sales for Centricity RIS/PACS-IW, GE Healthcare's web based RIS and PACS for the ambulatory market, which is a $40 million P&L. as the region product owner I coordinated development of all content, including case studies, web content, etc. and also executed direct marketing strategies to grow funnel opportunities for the IW business. Programs included inbound/outbound tactics, development of our user group, radiology trade shows, webinars, email campaigns, identifying target markets and segmentation, implementation of go-to-market strategies for new product introductions into the market place, led ongoing sales training programs and managed all CRM functions to manage sales funnel activity from lead generation to opportunity.



Dynamic Medical Imaging

• GM/Account Executive

  • Oct 2006 - Nov 2009

  Responsible for overall performance objectives, territory development activities, facility budgeting, billing, human resources, and maintenance of site compliance for ACR clinical standards. DMI is a subsidiary of LPMI and is funded by a Seattle based Venture Capital Group.



Stand UP MRI of Manhattan

• GM/Account Executive

  • Jul 2003 - Oct 2006

  Business development executive for Integrity Healthcare Management, Inc. Responsible for overall performance of objectives and territory development activities for fixed imaging center on the Upper East Side of Manhattan. Book of business includes 300 customers i.e. physician groups, hospitals and individual entities. Develop, maintain, and implement long and short-term objectives in support of the company’s strategic initiatives. Sell ancillary medical service solutions to hospitals and… Show more Business development executive for Integrity Healthcare Management, Inc. Responsible for overall performance of objectives and territory development activities for fixed imaging center on the Upper East Side of Manhattan. Book of business includes 300 customers i.e. physician groups, hospitals and individual entities. Develop, maintain, and implement long and short-term objectives in support of the company’s strategic initiatives. Sell ancillary medical service solutions to hospitals and physician groups. Annual revenue of $3 Million plus. Show less



Alliance HealthCare Services

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Regional Marketing Manager/Regional Sales Specialist

  • Jul 2001 - Jul 2003

  Facilitated growth of Great Lakes Region by creating sales and marketing initiative, plan implementation, recruitment and management of sales and marketing representatives in Ohio, Indiana, and Kentucky, while reporting directly to Regional Vice-President. Established and implemented sales and marketing development strategy to region. Provided necessary sales and market research and performed presentations to Kohlberg Kravis Roberts & Co. (KKR), to get necessary funding approved… Show more Facilitated growth of Great Lakes Region by creating sales and marketing initiative, plan implementation, recruitment and management of sales and marketing representatives in Ohio, Indiana, and Kentucky, while reporting directly to Regional Vice-President. Established and implemented sales and marketing development strategy to region. Provided necessary sales and market research and performed presentations to Kohlberg Kravis Roberts & Co. (KKR), to get necessary funding approved for placement of three fixed imaging centers in Great Lakes Region, approximately 6 million in funding. Increased same store growth projections to over $40+ million in revenue 12% growth in MRI and 200% in PET and PET/CT. Which included 140+ customers. Show less



Wooster City Schools

• Teacher/Educator

  • Aug 1996 - Jul 2001

  Instructed reading to seventh and eighth grade students of varying reading abilities. Successful at developing and presenting studies that continue to stimulate and keep the interest of students in each level of ability simultaneously. Wrote curriculum used for preparation of Proficiency Test for Wooster City Schools’ reading department