Dennis Karanja
Brand Marketing Manager- SBM Bank Kenya at SBM Group- Claim this Profile
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Swahili Elementary proficiency
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English Full professional proficiency
Topline Score
Bio
Stanley Makori
He has a great skills in relationship management
Stanley Makori
He has a great skills in relationship management
Stanley Makori
He has a great skills in relationship management
Stanley Makori
He has a great skills in relationship management
Experience
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SBM Group
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Albania
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Civil Engineering
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1 - 100 Employee
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Brand Marketing Manager- SBM Bank Kenya
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Jan 2023 - Present
• Leading the development of the Bank's marketing plans to ensure they are aligned with brand strategy and leverage customer insight data to refine brand management, enrich customer experience and identify brand-building areas. • Growing the bank's brand equity through strategic brand partnerships and activities. • Creating, managing and monitoring brand assets that build brand resonance, and increase brand engagement, brand consideration and brand relevance in the Financial services category. • Providing design and direction for collateral, web, product packaging, and other visual communications media for the Bank. • Managing and monitor budgets per campaign to ensure they are within the marketing spend allocated. • Managing agency relationships to drive synergy and efficiency in the delivery of common tasks as well as cross functional campaign elements. Show less
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NCBA Group
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Kenya
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Financial Services
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700 & Above Employee
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Brand Manager
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Feb 2021 - Dec 2022
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Digital Marketing Manager
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Jan 2019 - Feb 2021
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Commercial Bank of Africa (CBA Group)
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Kenya
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Banking
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1 - 100 Employee
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Youth Proposition Manager
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Oct 2016 - Jan 2020
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Branch Relationship Officer
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Mar 2014 - Oct 2016
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Standard Chartered Bank
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Singapore
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Financial Services
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100 - 200 Employee
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New Business Officer
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Aug 2010 - Feb 2014
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Education
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Jomo Kenyatta University of Agriculture and Technology
Business Information Technology -
Simon Page College of Marketing, Nairobi
Proffesional Diploma -
Makini College
Professional Certificate in Marketing (CIM) -
University of Nairobi; Institute of Nuclear Science
Certificate