Product Analytics Manager

• Aug 2023 - Present

Senior Product Analyst

• Nov 2022 - Aug 2023

Giving Web and App Analytics, Data Science & Ads services to mostly E-Commerce clients and there are more clients such as Online Booking, Airlines, Finance Technologies and B2B brands like Hepsiburada, D&R, Corendon Airlines, İpekyol, SPX, Ticimax, Fashfed, Popile & Vitra, etc.Competencies cover it under the role: - GA4 Integration & Configuration, - Advanced GTM Integration & Setup: Cookies & CJS Code Blocks, - Data Layer Integration and Optimization - Web & App Big Query Usage and SQL Queries to Analyze Data, - CAPI and Server-Side Integration, - Looker Studio Reports for Detailed Reporting, - 3rd Party Integration of Tracking Tools: RTB House, Insider, TikTok & Criteo, etc., - App AnalyticsAdjust, Firebase, AppsFlyer, E-commerce & Basket Funnel Analysis, CR Optimization and Heatmap Analysis, Customer Segmentation for RemarketingAdditionals: Giving training about GA4 and GTM to the partners, Leading the own team, integrating 1st Party Cookies, Debugging and Solving the Issues of SPA Show less

Analytics & Google Tag Manager Specialist

• Jun 2022 - Oct 2022

Analyzify is a software product that provides Analytics and GTM integrations to the Shopify stores. - Making GTM, GA4, UA, and Google Ads integrations for Shopify stores. Debugging their tags and fixing bugs. - Helping the Google Ads team to build a better validation for Google Ads campaigns. - Creating variables, and javascript code blocks for the triggers and testing them. Analyzify is a software product that provides Analytics and GTM integrations to the Shopify stores. - Making GTM, GA4, UA, and Google Ads integrations for Shopify stores. Debugging their tags and fixing bugs. - Helping the Google Ads team to build a better validation for Google Ads campaigns. - Creating variables, and javascript code blocks for the triggers and testing them.

Data & Web Analytics Specialist

• Mar 2022 - Jun 2022

Managing data & analytics processes of B2B and B2C brands from many sectors such as e-commerce, banking, real estate and information systems.Competencies involved: - Analytics and GTM account setup, - Audits of existing accounts and website, - New event setups according to campaign KPIs, - Enhanced e-commerce settings, - Preparation of dataLayer scripts, - Intermediate SQL Analysis with Marketing Data - Conclude advanced data analysis and machine learning models with Python, - Editing Data Studio dashboards, - Integrations with CRM tools such as Unbounce, Zapier or Hubspot, - Create insights for the media team with campaign tracking and analysis Show less

Jr. Data & Web Analytics Specialist

• Jul 2021 - Mar 2022

Digital Analytics Intern

• Jun 2021 - Jul 2021

Completed Web Analytics courses such as Google Tag Manager, Google Analytics, Firebase, Data Studio, Zapier, Facebook Business Manager and Google Ads

Digital Growth Marketing Intern

• Apr 2021 - May 2021

- Competitor analysis from Semrush, SimilarWeb, Facebook Library and similar tools - UX analysis from Hotjar - Prepared monthly performance reports

Judge

• May 2016 - May 2022

National Table Tennis Referee National Table Tennis Referee

Marketing Research Assistant

• Oct 2020 - Aug 2021

The Assistant Duty is focused on the Marketing - Learned and Applied the Marketing Research Types - Focused on Growth Marketing Strategies - Article about the "Effects of Stakeholder Relationship on Innovation" - Compared and Analyze the Company's Corporate Social Responsibility The Assistant Duty is focused on the Marketing - Learned and Applied the Marketing Research Types - Focused on Growth Marketing Strategies - Article about the "Effects of Stakeholder Relationship on Innovation" - Compared and Analyze the Company's Corporate Social Responsibility

Co-Founder

• Feb 2020 - Feb 2021

dokuz on yedi is a venture that aims to bring a new routine based on full of culture and art to those who are stuck in the uniformity of education and working life. - Social Media Marketing - Content Creator instagram: dokuzonyedi dokuz on yedi is a venture that aims to bring a new routine based on full of culture and art to those who are stuck in the uniformity of education and working life. - Social Media Marketing - Content Creator instagram: dokuzonyedi

Technical Officer

• Aug 2019 - Sep 2019

Sabiha Gokcen International Airport Construction -Improved skills in engineering programs SAP2000, AUTOCAD and Excel. -Controlled the project work and also ongoing cost balance. -Worked on the design of the drainage systems of the airport. Sabiha Gokcen International Airport Construction -Improved skills in engineering programs SAP2000, AUTOCAD and Excel. -Controlled the project work and also ongoing cost balance. -Worked on the design of the drainage systems of the airport.

Civil Engineering Intern

• Jun 2018 - Jul 2018

Atakoy-Kirazli Subway Construction -Experienced the Tunnel Boring Machine (TBM) working mechanism. -Worked on the foundation laboratory to determine solid properties. -Experienced NATM and procedure of displacement of cables and sewage systems. Atakoy-Kirazli Subway Construction -Experienced the Tunnel Boring Machine (TBM) working mechanism. -Worked on the foundation laboratory to determine solid properties. -Experienced NATM and procedure of displacement of cables and sewage systems.

Rower

• Sep 2012 - Sep 2014

- Winner of the Turkish Cup and Turkey National League 2013 -2014 - Winner of the Turkish Cup and Turkey National League 2013 -2014